Senior Account Executive I - Social Media & Creative Marketing

The Evoke Agency; Madison (WI); On-site; USD 90,000 - 130,000; Full time

Job summary

The Evoke Agency is seeking a dynamic Senior Marketing/Agency Leader to guide cross-functional teams in delivering innovative, results-driven campaigns for lifestyle, beauty and luxury brands. You will manage client relationships, coordinate content and strategy, and ensure timely delivery across multiple channels.

We value strong communication, strategic thinking, and a hands-on approach to bring campaigns from concept to completion.

Qualifications

• You have a marketing/business degree and 5+ years of marketing or agency experience managing the above.
• Excellent verbal and written communication skills.
• Strong presentation and pitching skills; public speaking comes easy to you.
• You have a strong command of all major platforms and social tools.

Responsibilities

• Oversee all team members for client needs and deliverables via regular meetings and clear communication.
• managing an internal team through personnel management and process oversight.
• Oversee client satisfaction and pivot strategy under guidance from leadership.
• Oversee social and digital account community management and copywriting.
• Oversee influencer and ambassador relationships and outreach.
• Monitor messages, comments, and replies across channels daily, seven days a week.
• Review monthly reports and guide strategy pivots based on insights.
• Develop and execute content and marketing strategies for multiple clients.
• Manage projects to meet deadlines while anticipating client needs.
• Lead client meetings with agenda creation and effective facilitation.
• Coordinate strategy calendars and ensure client-ready work the first time.
• Maintain consistent brand voice across blogs, emails, social, and more.
• Oversee and execute campaigns and partnerships, delegating tasks as needed.
• Identify growth opportunities and participate in new business development.

Skills

Team leadership

Client communication

Copywriting

Content strategy

Project management

Presentation skills

Social media management

Asana

Education

Marketing/business degree

Tools

Asana

Time tracking

Job description

this role is being created - it is new based on client need and growth projections

At Ideas That Evoke, we develop innovative social, creative, influencer and PR solutions for lifestyle, beauty and luxury brands. Our experience is vast, working with companies of all sizes and industries, including Fortune 50 brands as well as mid-sized businesses and innovative start-ups. We pride ourselves on being agile, highly responsive and able to generate ideas that disrupt the market and garner results.

What Your Responsibilities Will Be:

• Oversee all team members for all client needs, manage client expectations, and oversee client deliverables through regular meetings (phone, email, in person) and excellent client and internal communication
• Actively manage an internal team through personnel management, regular one-on-ones, and process management
• Oversee all client satisfaction, including actively pivoting strategy under the direction of the Vice President
• Social & Digital Account Community Management
• Oversee and assist with high-quality online community management, including error-free copywriting
• Oversee influencer and ambassador relationships through outreach and relationship maintenance
• Oversee the daily monitoring of messages, comments, and replies for all channels 7 days per week including
• Review reporting monthly for insight into media success, and facilitate strategy tactical pivots as necessary
• Seamless Content Execution & Project Management
• Oversee the development and execution of content and marketing strategy for all client work simultaneously
• Actively manage projects to meet all assigned deadlines while anticipating team and client needs and requests
• Create and manage all internal and external meetings through agenda creation, leading client meetings
• Oversee and execute Strategy content calendars on schedule, creating client‑ready work the first time
• Master client tone of voice through copywriting blogs, emails, social media, and more
• Manage client special projects and campaigns through delegating and executing timely and thoughtful content
• Oversee and execute strategy from conception to client delivery, utilizing your team when necessary
• Oversee coordination of all final client deliverables for error‑free distribution, including proofing and delivery
• Manage the placement of all approved ads for accuracy within paid budget; pivot strategy as needed
• Solve problems by creating solutions while working collaboratively with cross‑functional teams
• Oversee all internal processes through utilizing and training others (Asana, Server, software, time tracking, etc.)
• Creative Team Engagement
• Actively assist the creative team through oversight of content creation in photoshoots, video creation, or design
• Time spent coordinating with creative, giving direction, inspiration, managing timelines, etc.
• Other Responsibilities
• Keep project work on task and on budget (via billable client hours) through efficient team execution
• Manage project expenses, costs, and team hours through holding team accountable
• Identify client growth opportunities and participate on new business development and pitching
• Navigate relationship with your clients’ other vendors
• Learn, grow, and teach the team through staying abreast of media and marketing trends
• Manage the training of AAEs, ACs, and interns including delegating appropriate tasks
• Assist with Evoke projects, stay organized, and continuously adapt to changing needs of clients
• Understanding data/analytics and using that to drive solutions
• Seek outside opportunities to empower and grow your team
• Possible collaboration/support with PR team
• Some travel may be expected
• Moving company culture forward
• Other duties as assigned by the Senior, VP or President
• All clients have different needs, so responsibilities may change with the needs of the client and Agency
• You have excellent verbal and written communication skills with the ability to work individually or within a team
• You have great presentation and pitching skills; public speaking comes easy to you
• You don’t just know Instagram; you have a strong command of all major platforms and social tools.
• You want a holistic marketing experience beyond just ad placement, creative, and project management
• You love to over-manage the details through project management and others look to you for guidance
• You love to problem solve, are able to manage your and your team’s time, and also are quick & flexible in your solutions
• You have a desire to always be current on with all digital marketing aspects; social and mobile technology trends, guidelines and best practices; being up to date on technology is important to you
• You have experience in building impactful marketing strategies and campaigns - and can prove it!
• You are highly organized, detail-oriented and thrive in a fast-paced environment
• You have a marketing/business degree and 5+ years of marketing or agency experience managing the above