Segment Marketing Manager - B2B Growth & Campaigns

T-Mobile; Frisco (TX); On-site; USD 88,000 - 159,000; Full time

Benefits offered by this job

Stock grant

Employee stock purchase plan

401(k)

Job summary

T-Mobile is seeking a Marketing Campaigns specialist to optimize its Business segment portfolio across campaigns and communications. You will partner with segment strategy, sales, product management, and web strategy operations to ensure flawless execution and a unified brand across channels.

Role focuses on onboarding, offers and launches for prospective or base customers, driving long-term engagement and measurable business results.

Qualifications

• Bachelor's Degree plus 3 years of related work experience or advanced degree with 1 year experience or equivalent.
• Experience with marketing automation and multi-channel campaigns.
• Strong cross-functional partnership across marketing, sales and product teams.

Responsibilities

• Implement lead generation and marketing automation strategies for T-Mobile for Business segments.
• Collaborate with Segment Marketing, creative, and audience data teams to build tactic-specific lists and assets.
• Own deployment of emails, SMS, and outbound prospecting campaigns.
• Coordinate with partners to ensure consistent execution and brand presentation.

Skills

Cross-functional collaboration

Marketing communications

Education

Bachelor's Degree + 3 years experience

Tools

Pardot

Salesforce

SF Marketing Cloud

HTML

Job description

T-Mobile is seeking a Marketing Campaigns specialist to optimize its Business segment portfolio across campaigns and communications. You will partner with segment strategy, sales, product management, and web strategy operations to ensure flawless execution and a unified brand across channels.

Role focuses on onboarding, offers and launches for prospective or base customers, driving long-term engagement and measurable business results.