Sales Representative - Michigan

Rovensa Next North America; Michigan; On-site; USD 70,000 - 110,000; Full time

Job summary

Rovensa Next North America is seeking a Sales Representative to drive profitable revenue growth in an assigned Michigan territory. You will execute regional sales strategies, deliver integrated crop solutions, and partner with distributors, growers, and internal teams to accelerate adoption and maximize field performance.

The role blends commercial execution with agronomy expertise and customer development, including field trials, demonstrations, and market development.

Qualifications

• Bachelor’s or Master’s in Agronomy, Agriculture, Soil Science, Crop/Plant Protection, Horticulture or related field.
• 5+ years of experience in agricultural sales or technical agronomy roles.
• Strong working knowledge of plant nutrition, crop protection, regional crops and production systems.

Responsibilities

• Deliver against territory sales targets and cross‑selling objectives across Rovensa Next portfolio.
• Identify, prioritize, and convert new business opportunities within distributors and key growers.
• Build and execute territory account plans focused on growth, retention, and share gain.
• Drive value‑based selling, positioning solutions based on agronomic and economic benefits.
• Develop and maintain distributor relationships; support product adoption with agronomists.
• Lead technical presentations, define crop‑specific value propositions, and partner with technical teams.
• Lead field trials, demonstrations, and market development activities to generate opportunities.
• Develop monthly and quarterly sales forecasts; assist inventory planning and CRM usage.

Skills

Results‑Oriented

Technical Credibility

Commercial Agility

Self‑Starter

Relationship Builder

Problem Solver

Organized & Disciplined

Communication Excellence

Education

Bachelor’s or Master’s in Agronomy or related field

Tools

Microsoft Office

CRM

Sales forecasting software

Job description

Role Summary

The Sales Representative is responsible for driving profitable revenue growth within an assigned territory by executing regional sales strategies and delivering integrated crop solutions across the Rovensa Next portfolio (Nutritional, Inoculants, Adjuvants, and Bio‑Control). This role combines commercial execution, technical agronomy expertise, and customer development, partnering closely with distributors, growers, and internal technical teams to accelerate adoption, support cross‑selling, and maximize product performance in the field.

Key Responsibilities

• Sales & Revenue Growth
  • Deliver against territory sales targets and cross‑selling objectives across the full Rovensa Next portfolio.
  • Identify, prioritize, and convert new business opportunities within distributors and key growers.
  • Build and execute territory account plans focused on growth, retention, and share gain.
  • Drive value‑based selling, positioning solutions based on agronomic and economic benefits.
• Customer & Distributor Management
  • Develop and maintain strong relationships with distributor leadership and sales teams.
  • Work with agronomists and crop advisors to support product adoption.
  • Engage key growers and influencers and provide tailored, outcome‑based solutions.
  • Support distributor capability through joint calls, training, and business planning.
• Technical Sales & Agronomy Leadership
  • Deliver compelling technical presentations and training sessions to customers and internal stakeholders.
  • Define and communicate crop‑specific value propositions for key products and programs.
  • Partner with Technical/Innovation teams to identify market needs, support product positioning and adoption, and ensure field‑level success.
• Trials, Demonstrations & Market Development
  • Lead and support field trials, demonstrations, and validation programs within the territory.
  • Translate trial results into commercial opportunities and customer insights.
  • Increase product awareness through field days, trade shows, sponsorship, and industry engagement.
• Business Planning & Execution
  • Develop accurate monthly and quarterly sales forecasts.
  • Support inventory planning and regional warehouse management.
  • Partner with finance, customer care, and commercial teams on collections and account health.
  • Maintain disciplined use of CRM and reporting tools.
• Market Intelligence
  • Monitor and report on competitive activity, market trends and pricing dynamics, crop trends, and agronomic challenges.
  • Provide actionable insights to support portfolio strategy and innovation priorities.
• Travel
  • Territory travel required, including 25% overnight travel.

Skills & Competencies

• Results‑Oriented: Demonstrated ability to meet or exceed sales targets.
• Technical Credibility: Strong agronomic knowledge with ability to translate into customer value.
• Commercial Agility: Capable of selling across multiple product lines and solutions.
• Self‑Starter: Operates independently with high ownership and accountability.
• Relationship Builder: Strong interpersonal and influencing skills across multiple stakeholders.
• Problem Solver: Quickly identifies issues and delivers effective, practical solutions.
• Organized & Disciplined: Strong planning, prioritization, and time‑management skills.
• Communication Excellence: Clear, confident verbal and written communication.

Systems & Tools

• Proficient in Microsoft Office (Excel, PowerPoint, Outlook), Teams, SharePoint.
• Experience with CRM and sales forecasting tools preferred.

Education & Experience

• Bachelor’s (required) or Master’s (preferred) in Agronomy, Agriculture, Soil Science, Crop/Plant Protection, Horticulture or related field.
• 5+ years of experience in agricultural sales or technical agronomy roles.
• Strong working knowledge of plant nutrition and crop protection, regional crops and production systems, agronomic practices and product applications.

Physical Requirements

• Ability to sit for extended periods and work on a computer.
• Ability to lift/move up to 40 lbs.
• Regular field activity required (walking fields, outdoor work in varying conditions).
• Vision abilities include close, distance, and depth perception.

Equal Opportunity Employer

Rovensa Group is an equal‑opportunity employer that prohibits discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or other protected characteristics.