Sales-Manager, Flavored Malt Beverages/RTD Denver, Colorado

Suntory Global Spirits; Denver (CO); On-site; USD 90,000 - 110,000; Full time

Benefits offered by this job

Annual bonus

401K match

Profit sharing

Medical benefits

Wellness benefits

Job summary

Suntory Global Spirits in Denver is seeking a Sales-Manager for Flavored Malt Beverages/RTD to drive profitable brand growth through best-in-class in-outlet execution and account management across Off-Premise and On-Premise channels.

You will translate brand priorities into activations, build retailer relationships, and lead shopper-focused programming with a focus on distribution, visibility, and consumer pull. A Bachelor's degree is required; 1–5 years in Spirits/RTD preferred.

Qualifications

• Bachelor’s degree required; advanced degree preferred.
• Experience in Spirits/RTD categories and route-to-market dynamics.
• Proven track record in roles requiring leadership and collaboration across functions.

Responsibilities

• Drive Share Growth Through In-Outlet Execution and maximize in-outlet quality and consumer influence.
• Deliver distribution growth and activation standards across assigned accounts (Off-Premise displays, shelf, cold box; On-Premise menus).
• Translate brand priorities into consistent execution across key accounts within financial parameters.
• Build strong Retailer relationships to secure incremental distribution, visibility, and placements.
• Activate consumer pull by partnering with independent customers on programs that drive trial and demand.

Skills

Brand growth

Account management

Retail execution

Negotiation

Stakeholder engagement

Education

Bachelor’s degree

Advanced degree

Job description

Sales-Manager, Flavored Malt Beverages/RTD Denver, Colorado

Suntory Global Spirits is a world leader in premium spirits with $5.5 billion in annual revenues and an ambition to become the World’s Most Admired Premium Spirits Company. We have a strong vision and strategy, an incredible brand portfolio grounded in quality and craftsmanship, an unwavering commitment to sustainability and top talent across the organization. We are focused on driving value across key priorities including American whiskey, Japanese Spirits, Scotch, Tequila and Ready-to-Drink. Headquartered in New York City, Suntory Global Spirits is a subsidiary of Suntory Holdings, which is world renowned for delivering quality and excellence across a range of products and categories.

The Manager of FMB drives profitable brand growth through best-in-class execution across a defined portfolio of independent Off-Premise and On-Premise accounts. The Manager, FMB is responsible for translating brand and commercial priorities into outstanding in-outlet execution that increases consumer visibility, availability, consideration, and ultimately consumer pull.

Role Responsibilities

• Drive Share Growth Through In-Outlet Execution
  • Deliver brand and category growth within the assigned account universe by maximizing the quality and consistency of in-outlet execution and influencing consumers at the point of purchase.
• Deliver Against Distribution and Activation Goals
  • Build productive distribution and execute against defined activation standards across assigned accounts.
  • Including Displays, Cold Box, Shelf Placement, and Facings in the Off-Premise, and Menu and Activation in the On-Premise.
• Execute the Commercial Plan Within Assigned Accounts
  • Translate brand priorities, customer plans, and commercial programming into consistent execution across the key account list, ensuring programs are implemented with excellence and within agreed financial parameters.
• Build Account-Level Relationships and Advocacy
  • Develop strong relationships with independent retailers, operators, and decision-makers to secure incremental distribution, visibility, displays, placements, and other opportunities that strengthen brand presence and consumer conversion.
• Activate Consumer Pull Through Customer Programming
  • Partner with independent customers to execute consistent consumer-facing programming that drives trial, engagement, and demand for the portfolio.

Qualifications

• Bachelor’s degree required; advanced degree preferred.
• 1-5 years’ experience in the Spirits, Beer, RTD alcohol categories, with understanding of its route-to-market dynamics.
• Demonstrated track record of success in previous employment and/or academic pursuits.
• Interested in working in a fast-paced environment, and consistently interacting with both internal and external stakeholders.
• Bachelor’s degree required; advanced degree preferred.
• Demonstratable Leadership Skills
  • Engagement – dynamic individual with the ability to build trust quickly and communicate a strategy.
  • Influence – ability to guide key stakeholders who potentially have competing agendas, focus on gaining alignment, not agreement.
  • Negotiation – engaging in a dialogue designed to drive an outcome which satisfies various interests.
  • Prioritization – effectively identifies and communicates high value opportunities
  • Simplification – minimizes low value activities to maximize effectiveness and impact of their team.
  • Collaboration – experience managing projects or initiatives across multiple functions.
  • Orchestration – proven track record of coordinating a group of individuals around a shared ambition and holding them accountable for performance.

The salary range for this role is $90,000- $110,000 along with an annual bonus, 401K match, profit sharing, and medical and wellness benefits. The salary range is commensurate with the candidate’s location, experience, and skillset. The range will vary if outside of this location.