Sales Manager - BMW of Raleigh

Holman Enterprises; Raleigh (NC); On-site; USD 70,000 - 90,000; Full time

Benefits offered by this job

Health Insurance

Vision Insurance

Dental Insurance

Life and Disability Insurance

401(k) plan with Company Match

Paid Time Off (PTO)

Paid Holidays

Job summary

Holman Enterprises, featuring BMW of Raleigh, seeks a Sales Manager to lead and grow a high-performing sales team. You will recruit, train, and motivate consultants, set pricing strategies, and ensure exceptional customer experience.

The ideal candidate has 3–5+ years in automotive sales with leadership experience, strong CRM and data analysis skills, and a proven track record of meeting or exceeding targets. This is a full-time on-site role with comprehensive benefits.

Qualifications

• Bachelor's degree or equivalent work experience.
• 3–5+ years in automotive sales with leadership exposure.
• Proficient in CRM to manage interactions, leads, and data.
• Strong MS Office skills for reporting and presentations.

Responsibilities

• Build, train, motivate, and maintain a high-performing sales team.
• Help hire sales consultants and conduct in-depth training.
• Schedule regular sessions covering selling systems and product knowledge.
• Negotiate trade-ins to maximize profitability.
• Monitor used vehicle inventory, pricing, and procedures.
• Collaborate with service to ensure seamless post-sale experience.

Skills

CRM proficiency

Leadership

Sales management

Data analysis

Communication

Education

Bachelor's degree in a related field or equivalent work experience

Tools

CRM software

Microsoft Office

Job description

Holman is a family-owned, global automotive services organization anchored by our deeply rooted core values and principles that have enabled us to continue Driving What's Right throughout the last century. Our teams deliver the Holman Experience by treating our customers and each other as we would like to be treated, and creating positive, rewarding relationships all around.

The automotive markets Holman serves include fleet management and leasing; vehicle fabrication and upfitting; component manufacturing and productivity solutions; powertrain distribution and logistics services; commercial and personal insurance and risk management; and retail automotive sales as one of the largest privately owned dealership groups in the United States.

BMW of Raleigh has an outstanding opportunity for a Sales Manager to join their team and the Holman Family!

Job Duties:

• Build, train, motivate, and maintain a quality sales organization.
• Assist in hiring of sales consultants and conduct in-depth initial training sessions covering dealership selling systems, product knowledge, and professional conduct.
• Schedule regular training sessions to review and reinforce sales techniques, product knowledge, and customer service skills.
• Negotiate trade-in deals with customers while maximizing profitability for the dealership.
• Stay informed about the dealership's used vehicle inventory, pricing strategies, and sales procedures.
• Monitor and manage daily sales operations to optimize efficiency and productivity.
• Research and analyze market trends, competitor activities, and customer preferences.
• Cultivate strong relationships with customers to enhance satisfaction and loyalty.
• Collaborate with the service department to ensure a seamless customer experience post-sale.
• Establish and enforce policies and procedures that prioritize customer satisfaction.
• Establish appraisal guidelines and standards for sales consultants to follow.
• Perform all other duties and special projects as assigned

Education and/or Training:

• Bachelor's degree in a related field or equivalent work experience
• Additional education, certifications, or other distinctions are a plus
• Proficiency in using CRM software to manage customer interactions, track leads, and analyze sales data
• Proficient in various desktop tools including MS Office Programs (i.e. Outlook, Excel, Word, PowerPoint, Project, Visio, SharePoint etc.)

Relevant Work Experience:

• 3-5+ years' experience, including 2+ at a leadership level
• Prior experience in automotive sales with a proven track record of success in selling vehicles and meeting sales targets
• Experience in a sales management role; proficient in analyzing sales data, identifying trends, and making data-driven decisions to optimize sales performance
• Breadth and depth of technical or functional expertise in own area of responsibility or department; may be acquiring knowledge of other related areas of departments
• Developing and implementing processes, methods, and tools to increase efficiency and accuracy

#LI-GC1

At Holman, we exist to provide rewarding careers and better lives for employees and their families. We hire, train, empower, and reward exceptional people. Our journey is guided by our desire to get it right every time and the acknowledgement that we have an opportunity to be better. To be better, we have to do better, and to do better we must know better. That's why we are listening, open to learning new things - about ourselves and each other. We will never stop striving for improved diversity, equity, and inclusion because we are successful together when we feel trusted and supported. That's The Holman Way.

Below is a brief overview of the programs available to full-time employees (programs may vary by country or worker type):

Benefits:

• Health Insurance
• Vision Insurance
• Dental Insurance
• Life and Disability Insurance
• Flexible Spending and Health Savings Accounts
• 401(k) plan with Company Match
• Paid Time Off (PTO)
• Paid Holidays, Bereavement, and Jury Duty

Benefits: Regular Full-Time We offer excellent benefits including health, vision, dental, life and disability insurance, and 401(k) with company match. Our time off benefits include Paid Time Off (PTO), paid holidays, bereavement, and jury duty. In addition, we offer paid pregnancy and parental leave, and supplemental paid military leave to eligible employees.

Temporary or Part-Time In geographic areas with statutory paid sick leave, part-time and temporary employees will receive a paid sick leave benefit that meets the mandated requirements.

Artificial Intelligence Statement

Artificial Intelligence Statement We recognize that applicants for positions at any organization may view AI tools for tasks such as drafting a resume or cover letter, provided the information is accurate and truthful. However, applicants should not use AI tools to: Answer interview questions on their behalf, or use AI tools in any way during the interview or other qualification process(es). Misrepresent or embellish qualifications, skills, or experience Create false or misleading representations of identity (e.g., deepfakes or altered images/videos) Your application, whether an AI tool is used or not, should reflect your authentic abilities and experiences. Any use of AI that compromises honesty or integrity may result in disqualification from the process.

Equal Opportunity Employment and Accommodations:

Holman provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. If you are a person with a disability needing assistance with the application process, please contact [e-mail] This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

At Holman, we operate according to The Holman Way by always doing what's right for our people, our customers, and the community. Since 1924, Holman has grown from a single Ford dealership in New Jersey into a global automotive leader with more than 10,000 employees across North America, the UK, and Germany. We deliver a unique range of automotive services, including industry-leading fleet management and leasing; commercial vehicle equipment manufacturing; powertrain distribution and logistics; commercial and personal insurance and risk management; venture capital funding; and automotive retail sales. Headquartered in southern New Jersey since 1924, we are looking for talented employees worldwide to join our Great Place to Work certified corporate culture and help drive another century of success.