Sales Manager- Alcohol Beverage Sales

Hello Soju; Los Angeles (CA); Hybrid; USD 90,000 - 100,000; Full time

Benefits offered by this job

Medical insurance

Vision insurance

Annual bonus

Job summary

A rapidly growing alcohol beverage brand in Southern California is seeking a Sales Manager to drive brand growth and unlock new opportunities in multicultural markets. This position requires a candidate with over 5 years of experience in alcohol beverage sales, particularly in the Los Angeles area. Responsibilities include managing distributor relationships, ensuring sales performance, and leading efforts across various channels. This full-time role offers a competitive salary and hybrid work environment.

Qualifications

• 5+ years’ experience in alcohol beverage sales.
• Strong local market experience in Southern California.
• Leadership experience with local and remote teams.

Responsibilities

• Drive sales performance with distributor teams.
• Build and manage distributor and buyer relationships.
• Lead sales efforts in off‑premise and on‑premise channels.

Skills

Relationship-driven leadership

Sales performance management

Distributor relationship building

Commercial acumen

Knowledge of multicultural markets

Job description

BASE PAY RANGE

$90,000.00/yr – $100,000.00/yr

ADDITIONAL COMPENSATION TYPES

• Annual Bonus
• Direct message the job poster from Hello Soju

PROFESSIONAL RECRUITER @ NEW LEVEL RESOURCES, LLC | BBA IN MARKETING

We are GROWING! Join us as Our Next Sales Manager!

Alcohol Beverage Industry- Los Angeles/Southern California area

Full-Time - Hybrid/50% Travel. $90,000 – $100,000/year base + Bonus

Hello Soju, Inc. is one of the fastest‑growing brands in the alcohol beverage space. We are looking for a high‑impact Sales Manager in Southern CA to drive brand growth, elevate our presence, and unlock new opportunities across diverse and multicultural markets.

If you are a relationship‑driven leader who loves building brands, breaking into new accounts, and creating strong distributor and buyer relationships, this is your opportunity! Driving business particularly across Off‑premise, On‑Premise, Independent Liquor, and Asian/Multicultural markets, building brands, opening doors, and creating velocity in multicultural markets.

WHAT YOU’LL ACHIEVE

• ✔️ Drive sales performance and execution standards with distributor teams, securing strategic distribution in targeted accounts with velocity driving programming
• ✔️ Build & manage distributor and buyer relationships, including top‑level management, trade marketing, and district leadership, conducting distributor meetings, reviews, and training sessions
• ✔️ Lead sales efforts in off‑premise independent channels, chains, and multicultural/Asian market accounts in CA
• ✔️ Lead broad on‑premise brand development in CA across chains, hotels, casinos, concerts & event venues. Develop trade incentives, manage inventory, support key programming initiatives
• ✔️ Deliver KPIs in sales, distribution, velocity, and account programming

WHAT YOU'LL BRING

• 🔹 5+ years’ alcohol beverage sales experience (craft spirits/RTDs a plus)
• 🔹 Strong experience in Southern California, specifically the Los Angeles and surrounding areas and leadership background with local and remote teams
• 🔹 Commercial acumen with a “big picture” mindset
• 🔹 Experience across off- & on‑premise, casinos, hotels, stadiums, and special events
• 🔹 Bonus: VIP/IDIG/Krama knowledge, supplier/distributor experience, early‑stage brands, and Korean fluency (written and spoken)

WHY YOU’LL LOVE WORKING WITH HELLO SOJU

• ✨ Build a culturally relevant brand from the ground up

📌 Please note: We are not accepting phone inquiries or working with agencies/third‑party recruiters.

Hello Soju, Inc. provides equal employment opportunities (EEO) to all employees and applicants without regard to race, color, religion, sex, national origin, age, disability, or genetics.

SENIORITY LEVEL

Mid‑Senior level

EMPLOYMENT TYPE

Full‑time

JOB FUNCTION

Sales and Business Development; Wholesale Alcoholic Beverages

BENEFITS

Medical insurance, Vision insurance