Sales, Events & Marketing Manager

Up Top Acres

Washington (District of Columbia)

On-site

USD 60,000 - 70,000

Full time

3 days ago
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Job summary

Up Top Acres, an urban farming company with hubs in the DMV, seeks a dynamic doer to own events, marketing presence, and proposals that drive growth. You’ll manage the CRM and coordinate outreach with senior leadership, including the Chief Growth Officer, to convert relationships into signed work.

You’ll work across events, marketing, and proposals, building organized, repeatable systems, and collaborating with our People & Culture team to maintain brand voice.

Qualifications

  • Strong organizational instincts and follow-through.
  • A connection to sustainability or farming and willingness to get hands dirty.
  • Able to make an event land and connect tenants, clients, and prospects to food and flowers.
  • Marketing and social skills for LinkedIn and Instagram with consistent branding.
  • Warm, professional interaction with clients and partners.
  • Comfort supporting a busy leader and managing up to free time for the Chief Growth Officer.
  • Excellent writing and attention to detail in proposals and communications; comfortable with CRM tools or learning them.

Responsibilities

  • Own events planning and logistics to drive growth.
  • Own marketing presence on LinkedIn and Instagram and monthly newsletter.
  • Customize and send proposals from templates, keeping back-and-forth moving.
  • Own the CRM pipeline and keep it current, tracking leads and opportunities.
  • Support the Chief Growth Officer's calendar and follow-through on commitments.

Skills

Organizational skills
Sustainability focus
Event planning
Marketing on LinkedIn/Instagram
Proposal writing
CRM proficiency
Google Workspace

Tools

CRM (Odoo)
Google Workspace

Job description

Up Top Acres is an urban farming company managing farms and gardens for commercial real estate nationally, with our operational hub in the DMV. We grow food where people work, connecting building tenants to the source of their food and creating green space in the heart of the city.

You’ll own the engine that fills our pipeline and turns relationships into signed work. That breaks into a few areas:

  • Events. Events are one of our most important sales tools, and you’ll own them: client events that grow accounts, prospect events that bring in new business, and industry and community events that open new markets. You’ll handle the planning and logistics and make sure every event feeds our growth.
  • Marketing. You’ll own our marketing presence, especially LinkedIn and Instagram, keeping UTA visible and on-brand. You’ll also run a monthly newsletter and ongoing outreach to the clients and partners we want to win.
  • Proposals. You’ll customize proposals from existing templates, get them out the door sharp and on time, and keep the back-and-forth moving.
  • Pipeline management. You’ll own the CRM and keep the pipeline current, tracking leads and opportunities so nothing goes cold and leadership knows where every deal stands. You’ll manage our shared inbox and maintain our key contact lists, including the Relationships and Heroes lists, coordinating outreach with the Chief Growth Officer.
  • Right hand to the Chief Growth Officer. You’ll own the organization and follow-through behind our growth efforts, including the Chief Growth Officer’s calendar, protecting their time and keeping commitments on track. Days can be unpredictable: sometimes you’ll be at an event, sometimes in the field getting your hands dirty.

You’ll coordinate with our Chief People & Culture Officer, who owns our brand and voice. Across all of it, the emphasis is on building organized, repeatable systems.

Key Success Metrics
  • Clients and partners experience UTA as professional, reliable, and responsive. Every touchpoint reinforces that we’re a partner worth recommending.
  • Events that generate business. Events run smoothly and move relationships forward, into new contacts, accounts, expansions, and new groups and markets.
  • A visible, on-brand marketing presence. UTA stays in front of the right people through consistent, sharp LinkedIn and Instagram presence tied to our growth goals.
  • Proposals that are sharp and on time. Every proposal goes out well-made and on schedule, and never becomes the bottleneck on a deal.
  • A clean, current pipeline. The CRM is always up to date, nothing falls through the cracks, and leadership always knows where deals stand.
  • The Chief Growth Officer is organized, on schedule, and set up to focus on relationships and wins, with follow-through and details reliably handled. Growth metrics are accurately tracked and updated weekly and monthly.
What We’re Looking For
  • Strong organizational instincts and follow-through. You keep many moving pieces straight, hit deadlines, and naturally build order out of chaos, and honestly, you kind of love it. You’re professional, reliable, and responsive. When something’s in your hands, people stop worrying about it.
  • A connection to sustainability or farming, and a willingness to get your hands dirty. You care about what we do, and you’re happy to get into the field rather than staying behind a desk. The best person in this seat knows our farms and gardens firsthand, because you can’t authentically sell or represent work you’ve never actually done.
  • Able to make an event land. You can plan and run events that go smoothly and connect tenants, clients, and potential clients to food and flowers, helping them to see the value in Up Top.
  • Marketing and social skills. You can run a professional, engaging presence on LinkedIn and Instagram and keep it consistent. Knowing the differences in audiences and goals for each of these and tailoring them is key.
  • A warm, professional way with people. You’ll interact with clients, prospects, and partners at events and beyond, and you represent UTA well.
  • Comfort supporting and organizing around a busy leader. Much of this role is making someone else more effective by owning the discipline and details behind their relationships. You’re good at managing up and keeping things from slipping.
  • Excellent writing and attention to detail. Proposals and communications go out clean, clear, and professional.
    Comfort with using or learning a CRM and sales tools. You can own a pipeline and keep it disciplined. (We use Odoo; experience with a comparable CRM is a plus.)
  • Comfortable-to-excellent with Google Workspace generally.

Most of the people who would thrive here will grow into parts of this role. You don’t need to arrive an expert in every area. If you bring the organizational instincts, the follow-through, and the warmth with people, we’ll train you on the tools and systems, with direct handoff from the person who built this function.

Nice to Have

Photography skills are a plus. Much of what makes our brand presence work is great images of the farms, the food, and our events, and being able to capture that yourself is a big help.

Requirements
  • Driver’s license required to fulfill job duties and work authorization.
  • Willingness to work occasional events outside standard hours (evenings or weekends).
Compensation

this position is: salaried, varies DOE, $60,000.00 - $70,000.00

no deadline

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