Sales Director

Grand View Lodge; Nisswa (MN); On-site; USD 90,000 - 130,000; Full time

Job summary

Grand View Lodge is seeking a strategic, relationship-driven Director of Sales to lead the resort's full-time sales function. You will guide leisure, group, conference, wedding, catering, and business travel markets, develop a capable team, and partner with resort leaders and marketing to convert market insights into revenue.

Join a team committed to growth across peak and off-peak seasons, with opportunities to build client relationships and drive profitability through effective planning,

Qualifications

• 7–10 years of sales or marketing leadership experience in a resort or hospitality setting.
• Bachelor's degree in hospitality sales or related field; MBA preferred.
• Proven success in developing sales teams, building key accounts, and hitting revenue goals.
• Forecasting, budgeting, pricing recommendations, and cost management expertise.
• Strong written and verbal communication, and discretion with confidential information.
• Experience with CRM tools and Microsoft Office.
• Experience supporting multiple properties in different markets is beneficial.
• Willingness to work varied hours and periodic holidays as business needs require.

Responsibilities

• Lead sales across leisure, group, conference, wedding, and catering markets in peak and off-peak seasons.
• Develop and execute revenue strategies for rooms, banquets, and meeting spaces with leadership.
• Recruit, coach, and manage sales and conference services teams with clear goals and accountability.
• Build key-account relationships, pursue new opportunities, and guide bookings and follow-through.
• Set annual sales quotas, pricing, and evaluate field sales action plans.
• Forecast sales, prepare budgets, analyze variances, and monitor costs.
• Ensure proposals and handoffs meet client expectations and revenue goals.
• Resolve group and attendee concerns with responsible teams.
• Share market insights with marketing to inform brand and distribution initiatives.
• Cross-promote other Cote Hospitality properties when fitting client needs.
• Perform other duties as assigned.

Skills

Sales leadership

Hospitality experience

CRM familiarity

Communication skills

Education

Bachelor's degree in hospitality sales or related field

MBA in sales or marketing preferred

Tools

CRM tools

Microsoft Office

Job description

Grand View Lodge is looking for a strategic, relationship-driven Director of Sales to lead the resort's full-time sales function. You'll guide sales across leisure, group, conference, wedding, catering, and business travel markets, develop a capable team, and strengthen revenue in peak and off-peak seasons. Working with resort leaders and corporate marketing, you'll turn client relationships and market insight into results across the full resort experience.

About Grand View Lodge & Cote Hospitality

For over 100 years, Cote Hospitality has crafted transformative guest experiences across world-class resorts and camps. At Grand View Lodge, that means exceptional wellness woven into a full resort lifestyle, golf, dining, events, and more, all grounded in our CoteCares culture of belonging, respect, and shared purpose. We're invested in your growth here: this role comes with real opportunity to grow your career across the entire Cote Hospitality organization.

Duties & Responsibilities:

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Lead sales across leisure, transient, business travel, group, conference, wedding, and catering markets in peak and off-peak seasons.
• Develop and execute strategies for rooms, banquets, catering, and meeting-space revenue with revenue and operating leaders.
• Recruit, coach, and manage sales and conference services teams; set clear goals, expectations, and accountability.
• Build key-account relationships, pursue new opportunities, and guide solicitation, booking, and client follow-through.
• Set annual sales quotas and volume projections, recommend pricing and rates, and evaluate field sales action plans.
• Forecast sales, prepare budgets, analyze variances, and monitor costs to support resort profitability.
• Ensure proposals, bookings, and conference service handoffs meet client expectations and revenue goals.
• Resolve group and attendee concerns involving billing, reservations, or service with the responsible teams.
• Share sales and market insights with corporate marketing to inform brand, digital, social media, and distribution initiatives.
• Cross-promote other Cote Hospitality properties when they fit client needs and business opportunities.
• Perform other duties as assigned.

What you bring:

• 7–10 years of sales or marketing leadership experience in a resort, hospitality, or closely related business.
• A bachelor's degree in hospitality sales or a related field; an MBA in sales or marketing is preferred.
• Proven success developing sales teams, building key accounts, and achieving revenue goals.
• Sound judgment in forecasting, budgeting, pricing recommendations, and cost management.
• Strong interpersonal and written and verbal communication skills, with discretion when handling confidential information.
• Familiarity with CRM tools and proficiency with Microsoft Office applications.
• Experience supporting multiple properties in different markets is beneficial.
• Willingness to work varied hours and periodic holidays as business needs require.

You’ll be part of a team that genuinely invests in its people. CoteCares isn’t a tagline, it's how we show up for each other every day. You'll have the tools, support, and team culture to do your best work, with real opportunity to grow your career across the entire Cote Hospitality organization.