Sales Development (SDR) Manager, Outbound

Granum; Atlanta (GA); On-site; USD 97,000 - 107,000; Full time

Benefits offered by this job

Unlimited Paid Time Off

Company holidays

Winter break

401(k) matching (US)

RRSP matching (Canada)

Job summary

Granum is seeking a high-impact Sales Development Leader to build and scale a top outbound SDR team. You will drive pipeline, shape the sales development strategy, and align with broader growth goals in a key market.

You’ll hire, coach, and develop reps to exceed quotas while partnering across marketing, enablement, and account executives. You’ll own the process from outreach to hand-off, relentlessly improve the motion, and foster a culture of accountability and continuous improvement.

Qualifications

• Experience leading an outbound sales development team or a track record as a top-performing senior SDR
• Proven excellence in leading people
• Experience selling in a SaaS or technology environment
• Comfort with high-volume outbound and phone-based outreach
• Data-driven approach to identify funnel leaks
• Strong organizational skills and prioritization
• Clear, direct communication and listening skills

Responsibilities

• Coach the calls and provide weekly feedback to reps
• Own the numbers: meetings held, show rate, and handoffs to Account Executives
• Hire and ramp new reps to productivity
• Grow reps out of the SDR role by promoting from within
• Read the funnel and forecast to leadership and detect drops
• Improve outreach motion by testing lists, sequences, and openers
• Partner with Marketing, Enablement, and Account Executives on messaging and handoffs
• Build a culture with recognition, contests, and shared success

Skills

Outbound leadership

People leadership

SaaS sales experience

Data-driven

Forecasting

Organization

Clear communication

Job description

What Makes Us Stand Out

Granum is the leading software company devoted to serving landscapers and arborists across North America, providing intuitive, industry-specific solutions designed to help them improve and grow their businesses while impressing their customers. Granum brings together three of the most trusted software names in the industry — LMN, SingleOps, and Greenius — into one powerful software ecosystem. More than just a software company, Granum works alongside its clients to implement systems for estimating, scheduling, crew training, invoicing, and payments, blending technology with hands‑on onboarding and human support. The company's mission is to help industry professionals unlock their potential and achieve their most important goals, all united by the belief that its clients' success is not just a milestone, but a shared mission.

What Makes Us Stand Out

Granum is the leading software company devoted to serving landscapers and arborists across North America, providing intuitive, industry-specific solutions designed to help them improve and grow their businesses while impressing their customers. Granum brings together three of the most trusted software names in the industry — LMN, SingleOps, and Greenius — into one powerful software ecosystem. More than just a software company, Granum works alongside its clients to implement systems for estimating, scheduling, crew training, invoicing, and payments, blending technology with hands‑on onboarding and human support. The company's mission is to help industry professionals unlock their potential and achieve their most important goals, all united by the belief that its clients' success is not just a milestone, but a shared mission. As a team, we're on a mission to reshape an age‑old industry, and we're looking for people who thrive on challenging and meaningful work. Our environment is highly collaborative, innovative, and supportive, with a shared commitment to having fun while making an impact. We live by our core values: We Before Me, Bias to Act, The Extra 1%, Accountable to Outcomes, Unconditional Transparency, and Forgiveness. If this resonates with you, we'd love to meet you and explore how you can help us build the future of the green industry!

• Comparably 2024 #23/100 Best (small/ medium sized companies) Leadership Teams
• Comparably 2024 #63/75 (small/ medium sized companies) Happiest Employees
• #9 Atlanta Business Chronicle's 2024 Best Places to Work (Our second year in a row!)
• #6 of Built In's 2024 Best Places to Work: Top 50 start-ups in Atlanta (Our second year in a row!)
• Inc Magazine's 2023 Best Places to Work
• Inc. 5000: #131 of 2024 Southeast Regional America's Fastest Growing Companies. (Our third year in a row!)
• Inc 5000 America's fastest-growing private companies (Our third year in a row!)
• Certified Great Place to Work Canada 2024

The green industry is going digital, and we're helping lead that shift. From landscaping and tree care to snow removal, we build the software that helps hardworking business operators run smarter, more profitable companies: through LMN, SingleOps, and Greenius. Our customers are reinventing how they run their businesses. We're reimagining how we grow ours. That starts with the team you'd be leading.

About the Role

In this role, you'll help us build and scale a team of high-performing outbound Sales Development Representatives. You'll lead a highly visible, motivated team that generates pipeline and hits individual, team, and organizational quotas. You'll help shape our overall sales strategy and align sales development with our broader growth goals in a key market.

At Granum, there's a real opportunity for high-impact leaders to build a career with a company that keeps growing. You'll lead your team to exceed metrics, develop top talent, help us build out our sales development strategy, and make a direct impact on our mission to help green industry businesses do more of the work they love.

What You'll Own

• Coach the calls. Review real conversations weekly and give feedback a rep can use tomorrow — the exact moment the call turned, and what to say instead.
• Own the number. Meetings held, show rate, and the quality of what reaches an Account Executive.
• Hire and ramp. Run the hiring funnel and get new reps to full productivity.
• Grow reps out of the role. The best outcome for an SDR is outgrowing the job.
• Read the funnel. Report activity, pipeline, and forecast to leadership — and catch the drop-off early.
• Improve the motion. Test lists, sequences, and openers. Keep what works, cut what doesn't.
• Partner across the org. Marketing on messaging, enablement on training, Account Executives on clean hand-offs.
• Build the culture. Recognition, contests, and a bar the team is proud of.

What We're Looking For

• Experience leading an outbound sales development team — or a track record as a top-performing senior SDR who's ready to lead one.
• A track record of excellence in leading people.
• Success selling in a SaaS or technology environment.
• Comfort with high-volume outbound. You know the phone is still the job, and you're willing to model that.
• A data-driven approach. You can look at a funnel and tell us where it's leaking.
• Strong organization and the judgment to decide what your team works on first.
• Clear, direct communication — and the listening skills to know what's actually going on with your reps

How We Work

These are our core values. They're not wall decoration — they're how we make decisions, and they're a fair preview of what it's like to manage a team here.

Value

We Before Me Team, customers, and company goals ahead of individual ego. Share what's working. Help others hit their number.

The Extra 1% Do a bit more than what's expected. Small, consistent effort compounds.

Bias to Act Move with the information you have. Try, learn, adjust.

Unconditional Transparency Be honest about what's working and what isn't, so the team can fix things fast.

Accountable to Outcomes Own the result, not just the activity.

Forgiveness Assume good intent. Address issues directly, learn, and move on without blame.

Compensation

• Canada-based candidates: Base $85,000-95,000 CAD + $37,000 CAD on target commission (commissions are uncapped)
• US-based candidates: Base $65,000 USD-75,000 + $32,000 USD on target commission (commissions are uncapped)

Reasons why you would love it here!

• Join a team culture that's all about collaboration, support, and having fun while making a real impact every day.
• In the U.S., we offer comprehensive medical, dental, and vision coverage with multiple plan options, plus additional add ons like HSA/FSA accounts, disability and life insurance, and more.
• In Canada, we provide an employer-funded HSA-based benefits plan with drug, dental, and mental health coverage - giving you a flexible way to manage your healthcare needs.
• We're committed to your financial future, with 401(k) matching for U.S. employees and RRSP matching for those in Canada.
• We invest in your growth through tailored career development conversations and support for tools, courses, and resources to help you thrive.
• And when it comes to work-life balance? We offer unlimited Paid Time Off, paid company holidays, and a company-wide winter break from December 24 to January 1 - so you can truly recharge.

Granum does not sponsor work authorization needs; candidates must have proper work authorization to work for any employer in Canada or the U.S., without sponsorship from the company.

Granum is an Equal Employment Opportunity and Affidative Action Employer. We consider qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, protected veteran status, or disability status. Granum participates in the federal E-Verify program.