Route Sales Representative

Colonial Group; Fort Worth (TX); On-site; USD 42,000 - 65,000; Full time

Job summary

Community Coffee in Fort Worth, TX is seeking a Route Sales Representative to generate new business and service existing customers along an assigned route. You will represent the brand and contribute to sales strategy while delivering products and equipment to FSOP customers.

The role requires at least 1 year of sales experience, a valid driver’s license, and readiness for daily travel. On-site work environment with opportunities to engage at trade shows and events.

Qualifications

• High school diploma or equivalent required; aptitude test may be used in lieu of diploma.
• Bachelor’s degree in a related field preferred.
• 1 year of customer sales and service experience.
• Route sales and cold calling experience in a DSD environment preferred.
• Must be at least 21 years of age.
• Valid driver’s license; CDL may be required for some routes.
• DOT medical certification required.
• Pre-employment physical completed.

Responsibilities

• Operate a company vehicle to sell and deliver products to FSOP customers.
• Achieve route profitability targets through sales and service.
• Solicit additional product purchases from existing customers.
• Collect customer payments and manage daily deposits.
• Maintain records of sales, inventory, and deliveries.
• Load and maintain inventory on the truck for each stop.
• Ensure product freshness and manage customer inventory levels.
• Monitor and collect delinquent accounts as needed.
• Install, maintain, and recover coffee brewing equipment and branded merchandise.
• Provide excellent customer service and customer satisfaction on visits.
• Participate in trade shows and events to promote products and services.
• Keep vehicle clean and perform routine maintenance checks.
• May be asked to perform additional duties as necessary.

Education

High school diploma or equivalent

Bachelor’s degree in related field

Job description

Department: Sales Execution – Coffee Service Division

Reports To: Sales Manager or Sales Supervisor

Travel Required: Daily travel between company location and customer establishments.

Work Type: On-site

Why Join Community Coffee?

At Community Coffee, every cup tells a story. As America’s #1 family-owned and operated retail coffee brand, we blend cherished traditions with innovative thinking to create a dynamic, fast-paced environment that’s as energizing as our coffee. Here, you’ll thrive in a setting that challenges you to grow professionally while making a meaningful impact every day. Join our family and transform your passion for coffee into a rewarding career—where every day is an opportunity to craft exceptional experiences and build lasting connections.

Position Overview

The Route Sales Representative is responsible for generating new business and servicing existing customers within an assigned route. As a key representative of the Community Coffee brand, this role plays a vital part in the company’s overall sales and customer satisfaction strategy.

Key Responsibilities

• Operate a company vehicle to sell and deliver products, equipment, and supplies to FSOP (Food Sales on Premises) customers.
• Achieve financial targets for route profitability through effective sales and service.
• Solicit additional product purchases from existing customers.
• Collect customer payments and manage route’s daily bank deposits.
• Maintain accurate records of sales, inventory, and deliveries.
• Load and maintain appropriate inventory on the truck for each customer stop.
• Ensure product freshness and manage customer inventory levels.
• Monitor and collect delinquent accounts as needed.
• Install, maintain, and recover coffee brewing equipment and branded merchandise.
• Provide excellent customer service and ensure customer satisfaction on every visit.
• Participate in trade shows and special events to promote company products and services.
• Clean vehicle regularly and perform routine maintenance checks.
• May be asked to perform additional duties as necessary.

Position Requirements

• High school diploma or equivalent required.
  • Passing score on aptitude test required in lieu of high school diploma or equivalent.
• Bachelor’s degree in a related field preferred.
• 1 year of customer sales and service experience.
• Route sales and cold calling experience in a DSD (Direct Store Delivery) environment preferred.
• Must be at least 21 years of age.
• Valid driver’s license required; CDL may be required for some routes.
• Acceptable driving record.
• DOT medical certification required.
• Successful completion of a pre-employment physical.
• COVID vaccination may be required depending on customer entry requirements for specific routes.
• Internal Only: Experience with Community Coffee, even if unrelated, may fulfill this requirement at the discretion of the hiring manager with approval from Human Resources.

Foundational Competencies

• Builds Trust
• Continuous Learner
• Customer Centric
• Effective Communication
• Integrity
• Results Oriented

Additional Competencies

• Accountability
• Adaptability
• Interpersonal Agility
• Takes Action
• Resourcefulness

Physical Demands/Work Environment

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee will service/sell to approximately 20-30 customers per day and is required to do the following:

• Frequently required to sit and occasionally required to stand; walk; use hands to finger, handle or feel objects, tools or controls and reach with hands and arms; and talk or hear.
• Must be able to frequently lift 35 pounds and occasionally lift up to 40 pounds
• Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception and the ability to adjust focus.
• Field Sales Environment: While performing the duties of this job, the employee occasionally works near moving mechanical parts; in high, precarious places; and in outside weather conditions and is occasionally exposed to fumes or airborne particles; The noise level in the work environment is usually moderate but may be moderately loud in warehouse areas.

Our Values

• Champion People
• Inspire Creativity
• Wow Our Customers
• Serve Our Communities
• Win Together