Revenue Operations Manager

AllWork; United States; On-site; USD 110,000 - 180,000; Full time

Job summary

AllWork is seeking a Revenue Operations Manager to optimize our GTM engine across Marketing and Sales. You will own HubSpot architecture, data quality, lead routing, enrichment, attribution, outbound automation, and reporting.

You’ll connect Clay, AI models, and enrichment tools to create scalable, data-driven outbound campaigns and measurable pipeline growth. This is a remote U.S.-based role with travel to Edison, NJ.

Qualifications

• 2–3+ years in Revenue/Marketing/Sales Operations or similar roles.
• Hands-on HubSpot: architecture, workflows, scoring, integrations, reporting.
• Experience with Clay and high-volume outbound email campaigns.
• Experience managing cold email infrastructure and deliverability.
• Significant experience using AI models in GTM workflows.

Responsibilities

• Own HubSpot architecture, data quality, lead routing, attribution, and reporting.
• Own outbound pipeline, campaigns from concept to qualified discovery meetings.
• Build and manage integrations between HubSpot and GTM stack.
• Develop account lists, enrichment, signals, and scalable personalization workflows.
• Connect Marketing to Revenue with attribution and funnel reporting.
• Experiment with new data sources, AI models, and enrichment providers.

Skills

HubSpot expert

Clay experience

Outbound email campaigns

Data quality & governance

AI/LLMs in GTM workflows

GTM systems integration

Analytical problem solving

Cross-functional collaboration

Tools

HubSpot

Clay

Job description

Remote with occasional travel to our Edison, NJ office

About AllWork

AllWork is a workforce management and payments platform built for companies managing flexible, contingent, and project-based workforces.

We bring together the pieces that are typically scattered across multiple systems and vendors - onboarding, employment, scheduling, time and attendance, payroll, compliance, payments, and workforce reporting- into a single platform and service model.

As the way companies build their workforces continues to change, we're growing beyond the industries where we've historically been strongest and bringing AllWork to more HR, Procurement, Finance, and Operations teams managing complex external workforces.

About the Role

We're looking for a Revenue Operations Manager to help us build a smarter, more connected go-to-market engine across Marketing and Sales.

This isn't a role where you'll simply maintain HubSpot and send out a weekly dashboard. We want someone who can look at how we're generating pipeline today, figure out what's working (and what isn't), and build better systems around it.

You'll own the infrastructure behind our revenue motion—from HubSpot architecture and data quality to lead routing, enrichment, attribution, outbound automation, reporting, and AI-powered GTM workflows.

We're particularly interested in someone who knows how to connect HubSpot, Clay, AI models, intent data, enrichment tools, and automation to create a modern GTM operation.

This is a hands-on role with a major focus on outbound pipeline generation. You'll own the systems, data, automation, and workflows behind our outbound campaigns—from identifying the right companies and contacts to enriching data, building audiences, launching campaigns, managing email infrastructure, and measuring which campaigns turn into discovery meetings.

We're a lean team, so you'll have a lot of ownership. You'll work closely with Marketing and Sales leadership and have the freedom to recommend new tools, rethink processes, experiment with new approaches, and build systems that directly impact pipeline.

What You'll Own

HubSpot & Revenue Systems

You’ll be the internal owner of HubSpot and the broader GTM tech stack.

You’ll:

• Own the architecture and day-to-day administration of HubSpot, including lifecycle stages, properties, workflows, lead scoring, routing, pipelines, attribution, integrations, and reporting
• Make sure our CRM is structured around how AllWork sells—not how a generic HubSpot template thinks we sell
• Maintain clean, reliable account, contact, lead, and opportunity data
• Identify gaps, duplicate processes, unnecessary tools, and opportunities for automation
• Build and manage integrations between HubSpot and the rest of our GTM stack
• Establish clear processes and documentation so our systems remain scalable as we grow

Own Our Outbound Pipeline Engine

A major part of this role is owning AllWork's outbound campaign operation from end to end.

You’ll:

• Build, launch, manage, and optimize outbound campaigns designed to generate qualified discovery meetings for the Sales team
• Operate an outbound infrastructure capable of delivering thousands of targeted emails per day while maintaining strong data quality, deliverability, and sender reputation
• Use Clay to build highly targeted account and contact lists, enrich data, identify buying signals, and create scalable personalization workflows
• Develop campaigns around specific industries, personas, pain points, competitive displacement opportunities, intent signals, events, and other GTM triggers
• Work with Marketing and Sales leadership to determine campaign strategy, targeting, messaging, offers, and calls to action
• Build automated workflows connecting Clay, HubSpot, outbound platforms, enrichment providers, intent data, and AI tools
• Ensure every outbound response and qualified prospect is properly routed, tracked, and followed up on in HubSpot

Most importantly, you'll be accountable for turning this infrastructure into actual conversations.

Success in this role isn't measured by emails sent. It's measured by qualified discovery meetings generated and the pipeline those meetings create.

Build the Data & Intelligence Behind Outbound

Great outbound starts with great targeting. We don't want to simply send more emails—we want to get much better at identifying the companies and people most likely to need AllWork.

You’ll:

• Own and expand our use of Clay for account research, enrichment, segmentation, list building, personalization, and signal-based prospecting
• Build enrichment waterfalls and automated workflows that improve the quality and completeness of our prospect data
• Develop systems for identifying companies that fit AllWork's ICP based on company attributes, workforce characteristics, hiring activity, intent signals, technology usage, growth signals, and other relevant data
• Identify the right decision-makers and buying committees within target accounts
• Experiment with new data sources, signals, AI models, and enrichment providers to improve targeting
• Build repeatable audience-generation workflows so successful campaigns can quickly scale from hundreds to thousands of prospects
• Feed engagement and campaign results back into our targeting models so our outbound strategy gets smarter over time

Connect Marketing to Revenue

You’ll work closely with Marketing to make sure we’re measuring what matters: qualified pipeline and revenue.

You’ll:

• Build clear attribution and funnel reporting across campaigns, webinars, events, paid media, outbound, organic traffic, and other programs
• Establish consistent definitions for leads, MQLs, SQLs, opportunities, pipeline, and other key funnel stages
• Track conversion rates throughout the funnel and identify where prospects are getting stuck
• Help us understand which channels, campaigns, industries, personas, and accounts are creating revenue
• Partner with Marketing on lead scoring, account scoring, segmentation, ABM, and campaign measurement
• Turn GTM data into recommendations and not just dashboards

What We're Looking For

We're less interested in checking every box than finding someone who has actually built and improved revenue systems before.

That said, you’ll probably be a strong fit if you have:

• 2-3+ years of experience in Revenue Operations, Marketing Operations, Sales Operations, GTM Systems, or a similar role
• Deep, hands-on HubSpot experience; not just using HubSpot, but building workflows, lifecycle architecture, scoring models, integrations, pipelines, automation, and reporting
• Experience with Clay, including enrichment, account research, list building, waterfall enrichment, signals, and automated GTM workflows
• Hands-on experience building and operating high-volume B2B outbound email campaigns, ideally involving thousands of daily sends across multiple domains and inboxes.
• Experience managing cold email infrastructure and deliverability, including domains, inboxes, sending limits, warm-up, bounce management, suppression, and sender reputation
• Significant experience using AI models and LLMs within real business or GTM workflows
• Experience connecting multiple GTM platforms and maintaining reliable data flows between them
• Strong understanding of B2B demand generation, outbound prospecting, lead management, pipeline management, and attribution
• Strong analytical skills and the ability to turn messy data into clear recommendations
• An experimentation mindset - you like testing ideas, measuring what happened, and improving from there
• The ability to work independently and make recommendations rather than waiting for someone to tell you exactly what to build
• Strong communication skills and the ability to work across Marketing, Sales, Customer Success, Finance, and leadership

About You, Beyond the Resume

One last thing: if you’ve built something interesting with HubSpot, Clay, or AI, we want to hear about it!

Tell us about a workflow you automated, a GTM problem you solved, an AI experiment that actually worked, or a system you built that made your revenue team better.

We care as much about how you think and what you’ve built as the tools listed on your resume.

How We Work

This is a remote U.S.-based position, with occasional travel to our office in Edison, New Jersey, as well as potential company meetings and industry events. Preference for someone based in the tri-state area.

We're a collaborative, hands-on team. You'll have visibility into leadership, room to experiment, and the opportunity to shape how AllWork builds its revenue operation rather than inheriting a finished playbook.

You’ll also have the freedom to recommend new tools, rethink processes, test new approaches, and build systems that directly impact pipeline.

Final compensation will depend on experience, skills, and location.