RETAIL SALESPERSON

Alsum Farms & Produce Inc.; Friesland (WI); On-site; USD 45,000 - 60,000; Full time

Job summary

Alsum Farms & Produce Inc. is seeking a dedicated sales professional to join their team in Friesland, Wisconsin. This role involves selling fresh fruits and vegetables, developing new customer accounts, and coordinating delivery routes. Ideal candidates will possess a strong retail grocery background and be motivated to drive sales and build customer relationships.

The position offers opportunities for growth and a supportive work environment dedicated to employee success. Candidates must have at least a high school diploma and preferable experience in retail grocery.

Qualifications

• Two to five years of retail grocery or foodservice experience desired.
• Strong communication skills and analytical ability are required.
• Must have a valid state motor vehicle license with an acceptable record.

Responsibilities

• Sell fresh fruits and vegetables to various customers.
• Develop new customer accounts while strengthening current relationships.
• Coordinate delivery routes and assist with scheduling.

Skills

Retail grocery or foodservice experience

Strong communication skills

Analytical ability

Sales experience in fresh produce

Education

High School diploma

Associate or bachelor’s degree in business or marketing

Tools

Human Resource Information System (HRIS) software

Job description

Description

Join a Team That Delivers Freshness, Builds Relationships, and Grows Together! Are you passionate about building customer relationships, driving sales, and making a difference every day? At Alsum Farms & Produce, you'll have the opportunity to represent a trusted, family‑owned company known for delivering the freshest fruits and vegetables while providing exceptional customer service.

What You’ll Do

• Sell fresh fruits and vegetables, including potatoes and onions, to existing and prospective customers.
• Develop new customer accounts while strengthening current relationships.
• Coordinate delivery routes and assist with driver scheduling to ensure outstanding customer service.
• Provide input for weekly advertising and promotional opportunities.
• Collaborate with operations, transportation, and sales teams to exceed customer expectations every day.

Why Alsum

At Alsum Farms & Produce, our people are the heart of everything we do. We believe in supporting one another, celebrating successes, and creating opportunities for growth. Always improving. Always serving. Always winning together. Exceeding expectations every day.

Requirements

Position Summary: Responsible for selling fruits and vegetables (including potatoes and onions) to local accounts, selling new accounts, helping with routing trucks, driver’s schedules, and offering input on writing of weekly ad lists.

Essential Duties and Responsibilities:

• Contributing to the sales and profit goals for the Company.
• Achieving individual sales and margin objectives for assigned customers and new business prospects.
• Provide inside sales support for current retail accounts by calling specific retailers on their respective order days.
• Complete telephone selling and become familiar with the Alsum line of products and distribution capabilities.
• Travel to retail sales calls on an as‑needed basis for resets or account relations.
• Up to two or three days per week will be for field sales calls to assigned new business prospects to develop new customers and markets for expansion and growth.
• Assist with general sales order entry on an as‑needed basis.
• Work with sales team on special projects and look for opportunities to streamline processes.
• Prepare account presentations and business reviews.
• Develop personal skills and experience in sales, customer service, computer knowledge, truck routing and scheduling, and customer communication to maximize productivity and sales output.
• Responsible for assisting the retail team with purchasing various fresh fruits and vegetables.
• Set selling price for the fresh fruits and vegetables that you are responsible for purchasing, ensuring that costs are covered and margin goals are achieved.
• Perform other related duties as necessary or assigned.

Education and Experience:

• High School diploma or equivalent.
• Associate or bachelor’s degree in business or marketing is preferred, but not required.

Required Skills and Abilities:

• Two to five years of retail grocery or foodservice experience desired, preferably in produce or other perishables.
• Strong communication skills and analytical ability.
• Computer experience and ability to prepare account presentations.
• Positive attitude with track record of success in sales.
• Self‑starter and motivated.
• Ability to get results in sales of fresh produce commodities in a competitive retail and foodservice environment.
• Understanding of developing relationships with customers and providing excellent customer service.
• Self‑motivated and able to function as part of a team.
• Ability to utilize Human Resource Information System (HRIS) software.
• Valid state motor vehicle license with acceptable motor vehicle record.

Physical/Environmental Demands:

• The ability to sit/stand in one place for extended periods.
• Various repetitive movements.
• Good manual dexterity to perform required duties.
• Exposure to airborne particles or fumes.
• Must be able to occasionally lift product up to 50 lbs for trade events or customer service.

Work Schedule:

• Full time to include one Saturday per month.