Retail Marketing Intern

Centro Escolar University; Madison (WI); Sur place; USD 21 000 - 30 000; Temps partiel

Avantages offerts par ce poste

Total Rewards benefits package

Résumé du poste

Centro Escolar University in Madison invites a marketing-minded student to support local activations, signage, and events. You will collaborate with store leadership to ensure brand standards and consistent execution across campaigns.

The role emphasizes digital content creation, community engagement, and hands-on learning in a retail marketing environment. A strong communicator with teamwork skills will thrive in this setting.

Qualifications

• Pursuing a bachelor’s degree in Marketing, Business Admin, Communications, or related fields.
• Excellent written and verbal communication skills.
• Strong problem-solving and analytical abilities.

Responsabilités

• Support local marketing activations to drive store traffic and shopper engagement in Madison.
• Ensure accurate execution of in-store marketing, signage, and displays.
• Collaborate with store leadership to uphold brand standards and consistency.

Connaissances

Written communication

Verbal communication

Problem solving

Team collaboration

Formation

Bachelor's degree (Marketing/Business/Communications)

Outils

Microsoft Office

Description du poste

Your Role

Here’s what you will be doing:

• Support and execute local marketing activations to increase store traffic and shopper engagement in the Madison market.
• Ensure proper implementation of marketing initiatives in stores, including signage, displays, and promotional setups.
• Partner with store leadership to maintain brand standards and execution consistency.
• Assist in planning and executing in-store and community events.
• Identify and support opportunities to engage with local organizations, community groups, and shoppers.
• Represent the brand professionally at events and activations.
• Assist in creating and publishing digital and social media content aligned with brand guidelines.
• Monitor trends and contribute ideas to increase engagement, reach, and potential virality.
• Capture in-store and event content (photos/videos) to support storytelling and marketing campaigns.
• Support marketing efforts for open store positions, including promoting job opportunities through social media and local channels, assisting with in-store hiring signage and recruitment materials, and supporting hiring events or community-based recruiting efforts.
• Collaborate with internal teams (store operations, merchandising, marketing, and HR/recruiting partners) to support project execution.
• Communicate effectively with stakeholders to ensure alignment on timelines, expectations, and deliverables.
• Observe shopper behavior and local market trends to identify opportunities for improved engagement.
• Provide feedback and ideas to enhance marketing effectiveness and community connection.

About You

The company is looking for:

• Currently pursuing a bachelor's degree in Marketing, Business Administration, Communications, Food Marketing, or related majors.
• Located in Madison, Wisconsin.
• Proficient in Microsoft Office.
• Strong written and verbal communication skills.
• Strong problem-solving and analytical capabilities.
• Highly collaborative and resilient to overcome obstacles.
• Preferred: Interest in retail marketing, brand marketing, events, and community engagement.
• Preferred: Previous internship or campus leadership experience related to marketing, events, or communications.
• Preferred: Experience with social media platforms and content creation.

Compensation & Benefits

• Robust and competitive Total Rewards benefits package.