Retail Marketing Intern

Fresh Madison Market; Madison (WI); On-site; USD 22,000 - 28,000; Part time

Job summary

SpartanNash is seeking a Marketing Intern to connect our brand with local shoppers in Madison. You will support marketing initiatives, execute in-store activations, and help grow community presence by partnering with store teams and cross-functional partners.

You'll gain hands-on experience in retail marketing, event planning, digital content creation, and recruitment marketing while contributing to business outcomes in the Madison market.

Qualifications

• Pursuing a bachelor's degree in Marketing, Business Administration, Communications, or Food Marketing.
• Strong written and verbal communication skills.
• Proficient in Microsoft Office suite.
• Based in Madison, Wisconsin, with availability for local events.

Responsibilities

• Support local marketing activations to drive store traffic.
• Assist with in-store signage, displays, and promotional setups.
• Plan and execute events and community engagements.
• Create digital content and support recruitment marketing.
• Collaborate with store operations, merchandising, and HR partners.

Skills

Communication

Analytical skills

Collaboration

Problem-solving

Education

Bachelor's degree in Marketing

Bachelor's degree in Business Administration

Bachelor's degree in Communications

Bachelor's degree in Food Marketing

Tools

Microsoft Office

Job description

As a member of the C&S Wholesale Grocers family of companies, SpartanNash is a food solutions company that delivers the ingredients for a better life. A distributor, wholesaler and retailer with a global supply chain network, SpartanNash distributes grocery and household goods, including fresh produce and the Our Family portfolio of products, to locations in all 50 states.Our braggingly happy team members — ranging from bakery managers to order selectors; from IT developers to vice presidents of finance; from HR Business Partners to export specialists — create braggingly happy customers spanning national accounts, independent and chain grocers, e-commerce retailers, U.S. military commissaries and exchanges, and the Company’s own brick-and-mortar grocery stores, pharmacies and fuel centers.Ready to contribute to the success of our food solutions company? Apply now!Location:703 University Ave - Madison, Wisconsin 53715Position Overview:The Marketing Intern plays a key role in connecting our brand with local shoppers by supporting marketing initiatives that drive engagement, store traffic, and community presence. This role sits at the center of execution, by partnering closely with store teams and cross-functional partners to bring marketing strategies to life in the Madison, Wisconsin market.This is a hands-on opportunity to gain experience in retail marketing, event execution, digital content creation, and talent attraction efforts while contributing directly to business outcomes.Key Responsibilities:Local Marketing ExecutionSupport and execute local marketing activations designed to increase store traffic and shopper engagement within the Madison marketEnsure marketing initiatives are properly implemented in stores, including signage, displays, and promotional setupsPartner with store leadership to maintain brand standards and execution consistencyEvent Planning & Community EngagementAssist in the planning and on-the-ground execution of in-store and community eventsIdentify and support opportunities to engage with local organizations, community groups, and shoppersRepresent the brand professionally at events and activationsDigital, Social & Recruitment MarketingAssist in creating and publishing digital and social media content aligned with brand guidelinesMonitor trends and contribute ideas focused on increasing engagement, reach, and potential viralityCapture in-store and event content (photos/videos) to support storytelling and marketing campaignsSupport marketing efforts for open store positions, including:Promoting job opportunities through social media and local channelsAssisting with in-store hiring signage and recruitment materialsSupporting hiring events or community-based recruiting effortsCross-Functional CollaborationCollaborate with internal teams (store operations, merchandising, marketing, and HR/recruiting partners) to support project executionCommunicate effectively with stakeholders to ensure alignment on timelines, expectations, and deliverablesInsight & Opportunity IdentificationObserve shopper behavior and local market trends to identify opportunities for improved engagementIdentify opportunities to attract both customers and potential candidates through creative marketing touchpointsProvide feedback and ideas to enhance marketing effectiveness and community connectionQualifications:RequiredCurrently pursuing a bachelor's degree in:MarketingBusiness AdministrationCommunicationsFood Marketingor other related majorsMust be located in Madison, WisconsinProficient in Microsoft OfficeStrong written and verbal communication skillsStrong problem-solving and analytical capabilitiesHighly collaborative and resilient to overcome obstaclesPreferredInterest in retail marketing, brand marketing, events and community engagementPrevious internship, or campus leadership experience related to marketing, events, or communicationsExperience with social media platforms and content creationAs part of our People First culture, SpartanNash is proud to offer a robust and competitive Total Rewards benefits package.SpartanNash is an Equal Opportunity Employer that invests in Associate development, recognizes and celebrates success, fosters two-way communication, and promotes a sense of belonging. We are committed to providing equal employment opportunities to all individuals, including those with disabilities and Veterans.We are not able to sponsor work visas for this position.