Retail Marketing Coordinator: Digital Campaigns & Events

Pacific Retail; Ridgeland (MS); Hybrid; USD 45,000 - 50,000; Full time

Benefits offered by this job

Comprehensive health coverage

401(k) with employer matching

Life and disability insurance

Health savings and spending accounts

Paid time off and holidays

Job summary

Pacific Retail Capital Partners is seeking a Marketing Coordinator for Northpark in Ridgeland, MS. The role focuses on executing integrated marketing strategies, digital campaigns, and event-driven initiatives to drive traffic and tenant sales.

Ideal candidates have a Bachelor’s degree with 2+ years in marketing, strong digital advertising knowledge (Facebook/Instagram), and excellent communication skills. There is an emphasis on collaboration with tenants and vendors, plus the flexibility to

Qualifications

• Bachelor’s degree with 2+ years of marketing experience in digital marketing, retail, or events.
• Strong knowledge of digital advertising platforms, including Facebook and Instagram campaigns, audience targeting, retargeting, and campaign performance analysis.
• Proven ability to manage multiple projects with competing deadlines and strong attention to detail in a fast-paced environment.
• Excellent verbal and written communication with ability to collaborate with internal teams, tenants, vendors, and external stakeholders.
• Analytical mindset with ability to interpret marketing trends and support data-driven decisions; willingness to work evenings, weekends, holidays, and travel as needed.

Responsibilities

• Execute integrated marketing strategies and digital campaigns, including social media advertising, content creation, influencer partnerships, and retargeting initiatives to drive traffic, brand awareness, and tenant sales.
• Plan, coordinate, and manage seasonal events, community engagement programs, public relations efforts, and promotional activities with measurable results.
• Develop and maintain marketing collateral, signage, visual displays, advertising materials, and digital content including photography, videography, copywriting, and production oversight.
• Foster strong relationships with tenants, vendors, media partners, and community stakeholders to support center programming and localized marketing.
• Monitor marketing performance, prepare reports and presentations, analyze sales and market trends, and oversee daily center operations when serving as Manager on Duty (MOD).

Skills

Digital marketing

Project management

Verbal & written communication

Analytical skills

Social media advertising

Event coordination

Education

Bachelor’s degree in Marketing/Communications/Business

Tools

Facebook Ads

Instagram Ads

Marketing analytics tools

Job description

Marketing Coordinator- Northpark, Ridgeland, MS

Marketing Coordinator- Northpark, Ridgeland, MS

Pacific Retail Capital Partners is a fully integrated, entrepreneurial organization with an unparalleled depth of knowledge in all aspects of retail real estate. Our team of executives and strategic partners draws on decades of experience with major national shopping center owners to deliver top-tier service as an operating partner and efficiently oversee the company's portfolio. Our broad-based talent is versed in multiple disciplines, from investment and development, which enables the company to quickly assess market opportunities, to management, marketing, and leasing, which allows it to control costs effectively and maintain the quality of its properties. This position is based in Ridgeland, MS but our company operates nationally, particularly in large regional malls.

As the Marketing Coordinator- Northpark, you will serve as the sole marketing leader for the property, driving digital marketing, event planning, community engagement, and local leasing support.

Best-in-Class Benefits and Perks:
We value our employees' time and efforts. Our commitment to your success is enhanced by our competitive compensation of $45,000 to $50,000 annually, depending on experience and an extensive benefits package including:
• Comprehensive health coverage: Medical, dental, and vision insurance provided
• Robust retirement planning: 401(k) plan available with employer matching
• Financial security: Life and disability insurance for added protection
• Flexible financial options: Health savings and flexible spending accounts offered
• Well-being and work-life balance: Paid time off and holidays

Plus, we work to maintain the best environment for our employees, where people can learn and grow with the company. We strive to provide a collaborative, creative atmosphere where everyone feels encouraged to contribute to our processes, decisions, planning, and culture.

To succeed, you should have:
• Bachelor’s degree in Marketing, Communications, Business, or a related field, with 2+ years of marketing experience, preferably in digital marketing, retail, or event-driven environments.
• Strong knowledge of digital advertising platforms, including Facebook and Instagram campaigns, audience targeting, retargeting strategies, and campaign performance analysis.
• Proven ability to manage multiple projects simultaneously, prioritize competing deadlines, and maintain exceptional attention to detail in a fast-paced environment.
• Excellent verbal and written communication skills with the ability to professionally collaborate with internal teams, tenants, vendors, and external stakeholders.
• Analytical and results-oriented mindset with the ability to interpret marketing trends, evaluate campaign performance, and support data-driven marketing decisions; flexibility to work evenings, weekends, holidays, and travel as needed.

Your responsibilities as the Marketing Coordinator- Northpark will include:
• Execute integrated marketing strategies and digital campaigns, including social media advertising, content creation, influencer partnerships, and retargeting initiatives to drive traffic, brand awareness, and tenant sales.
• Plan, coordinate, and manage seasonal events, community engagement programs, public relations efforts, and promotional activities while ensuring seamless execution and measurable results.
• Develop and maintain marketing collateral, signage, visual displays, advertising materials, and digital content, including photography, videography, copywriting, and production oversight.
• Foster strong relationships with tenants, vendors, media partners, and community stakeholders to support center programming, increase participation, and enhance localized marketing efforts.
• Monitor marketing performance, prepare reports and presentations, analyze sales and market trends, and oversee daily center operations when serving as Manager on Duty (MOD).

If you're a creative, results-driven marketing professional who thrives in a fast-paced environment and enjoys developing innovative campaigns, engaging communities, and driving measurable results, we encourage you to apply. Join our team and play a key role in enhancing the customer experience, supporting tenant success, and bringing impactful marketing initiatives to life. Apply today to help shape the future of our center and community. Please submit your resume and cover letter to [e-mail]

Include the cover letter and reference "Marketing Coordinator- Northpark " in the subject line.

We are an equal opportunity employer that welcomes and encourages diversity in the workplace. We do not discriminate based on race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.