Retail General Manager - Silver State Relief - Fernley

Theuniversityunion; Fernley (NV); On-site; USD 90,000 - 130,000; Full time

Job summary

Theuniversityunion's Fernley cannabis retail division seeks a results-driven Retail General Manager to lead on-site operations, drive financial performance, and ensure regulatory compliance.

You will oversee store leadership, collaborate with Marketing, Procurement, Inventory, Compliance, Security, and HR to maintain brand standards and deliver exceptional customer experience.

Qualifications

• Must be at least 21 years old.
• Must successfully complete all required background checks.
• Minimum three (3) years of experience overseeing delivery operations across multiple locations.
• Demonstrated experience establishing strategic goals, managing KPIs, and driving financial and operational performance.
• Strong working knowledge of retail financials, labor workforce management, inventory controls, and compliance metrics.
• Proficiency with Microsoft Office applications, including Excel.
• Demonstrated leadership capability, sound judgment, high integrity, and sense of urgency.

Responsibilities

• Execute company strategy across assigned retail locations.
• Partner with Marketing and Procurement teams to develop and execute promotional strategies that support top-line growth and margin objectives.
• Oversee cash handling, inventory controls, delivery operations, and security protocols across all locations.
• Schedule, support, and participate in regular financial, operational, and compliance audits; ensure corrective actions are implemented and sustained.

Skills

Leadership

Strategic goals

KPIs

Retail financials

Labor workforce management

Excel

Decision making

Education

Bachelor’s degree in business administration, retail management, or related field

Job description

Description

Retail General Manager – Fernley

Department: Retail

FLSAStatus: Exempt

WorkStatus: FullTime

ReportsTo: FieldOperationsManager

TheRetailGeneralManagerprovidesfulldirectsupervisoryoversightforallretailstoreoperationsandpersonnel,includingbutnotlimitedto:

• RetailAssistantGeneralManager
• RetailOperationsLeads
• RetailInventoryOperationsLeads
• RetailHosts/Hostessesandallotherassignedretailstaff

Supervisoryauthorityincludeshiring,training,scheduling,performancemanagement,coaching,correctiveaction,discipline,andtermination,exercisedinaccordancewithcompanypolicy,applicableemploymentlaw,andregulatoryrequirements.

ReportingStructureandFunctionalAlignment

OrganizationalRetailReportingLine:

RetailStaff?RetailAssistantGeneralManager?RetailGeneralManager?FieldOperationsManager?RegionalDirectorofRetail?VicePresidentofGrowth

TheRetailGeneralManageristhesenioron-siteleaderforassignedretaillocationsandisaccountableforoperationalexecution,financialperformance,complianceoutcomes,teameffectiveness,andcustomerexperience.TheRetailGeneralManagerworkscross-functionallywithMarketing,Procurement,Inventory,Compliance,Security,andHRpartnerstosupportcompanyobjectives.Cross-functionalcollaborationdoesnotalterformalreportingrelationships.

PositionSummary

TheRetailGeneralManagerisresponsiblefortheoverallleadership,performance,andcomplianceofassignedcannabisretaillocationsandassociateddeliveryoperations.Thisrolehasfullaccountabilityforstore-levelfinancialresults,regulatorycompliance,operationalexecution,customerexperience,andpeopleleadership.

TheRetailGeneralManagerleadsstoreleadershipteamsinexecutingcompanystrategy,achievingfinancialobjectives,maintainingauditreadiness,anddeliveringaconsistent,compliant,andhigh-qualitycustomerexperience.Thisroleservesastheprimarystewardofcompanyculture,brandstandards,andregulatoryintegrityatthestorelevel.

• Executecompanystrategyandoperationalprioritiesacrossassignedretaillocations.
• PartnerwithMarketingandProcurementteamstodevelopandexecutepromotionalstrategiesthatsupportbothtop-linegrowthandmarginobjectives.
• Overseecashhandling,inventorycontrols,deliveryoperations,andsecurityprotocolsacrossallassignedlocations.
• Schedule,support,andparticipateinregularfinancial,operational,andcomplianceaudits;ensurecorrectiveactionsareimplementedandsustained.

TeamLeadershipandTalentManagement

• Provideleadership,guidance,andsupporttostoremanagersandassistantmanagerstoensureoperationalexcellenceandaccountability.
• Leadperformancemanagementprocesses,includinggoalsetting,coaching,feedback,recognition,correctiveaction,andsuccessionplanning,inpartnershipwithHR.
• Empowerretailleaderstoalignsellingstrategieswithindividualstoreperformance,customerdemographics,andmarketconditions.
• Fosterapositive,inclusive,andcompliantworkenvironmentthatreflectscompanyvaluesanddrivesengagement.

CustomerExperienceandBrandLeadership

• Ensurestoreteamsdeliveraconsistent,compliant,andexceptionalcustomerexperienceatalltimes.
• Leadinitiativesthatdrivecustomerengagement,loyalty,andcommunityconnectionwithineachmarket.
• Collaboratewithcross-functionalpartnerstoupholdbrandstandards,merchandisingexecution,andpromotionalintegrity.
• Representthecompanywithprofessionalism,integrity,andaccountabilityintheworkplaceandthecommunity.

Compliance,Risk,andRegulatoryLeadership

• Maintainfullaccountabilityforregulatorycomplianceassociatedwithoperatingaprivileged,licensedcannabisretaildispensary.
• Ensureadherencetoallapplicablefederal,state,andlocallaws,cannabisregulations,companypolicies,andSOPs.
• Staycurrentonregulatorychanges,industrytrends,andbestpracticesandensurestoreleadershipremainsinformedandcompliant.
• Demonstrateownership,integrity,resilience,andadaptabilityinmanagingcomplexretailoperations.
• Leadchangeinitiativesandsupportcontinuousimprovementeffortsacrossassignedlocations.
• Performotherdutiesasassignedtosupportthebroaderretailorganizationandcompanyobjectives.

Thispositionoperatesprimarilyinaretaildispensaryenvironmentwherecannabisproductsarepresent.Employeesmaybeexposedtocannabisodorsandairborneplantparticles.

Physicalrequirementsincludestanding,walking,bending,lifting,carrying,pushing/pulling,andrepetitivemotions.Mustbeabletoliftupto50poundsoccasionally.Regularcomputerandkeyboarduseisrequired.

RequiredQualifications

• Mustbeatleast21yearsofage.
• Mustsuccessfullycompleteallrequiredbackgroundchecks.
• Minimumthree(3)yearsofexperienceoverseeingdeliveryoperationsacrossmultiplelocations.
• Demonstratedexperienceestablishingstrategicgoals,managingKPIs,anddrivingfinancialandoperationalperformance.
• Strongworkingknowledgeofretailfinancials,laborworkforcemanagement,inventorycontrols,andcompliancemetrics.
• ProficiencywithMicrosoftOfficeapplications,includingExcel.
• Demonstratedleadershipcapability,soundjudgment,highintegrity,andsenseofurgency.

PreferredQualifications

• Bachelor’sdegreeinbusinessadministration,retailmanagement,orarelatedfield.
• Mediatrainingorpublicrelationsexperience.
• Advancedknowledgeofcannabisproducts,strains,genetics,THCcontent,andindustryterminology.

ComplianceandContinuingEligibility

Employmentiscontingentuponongoingcompliancewithallcompanypolicies,cannabisregulations,andmaintenanceofallrequiredlicenses,registrations,andcertifications.Failuretomaintaineligibilitymayresultindisciplinaryaction,uptoandincludingtermination.

TheCompanyisanEqualEmploymentOpportunityemployer.Employmentdecisionsaremadewithoutregardtoanystatusprotectedbyapplicablelaw.