Research & Insights Marketing Associate

Goodie AI; New York (NY); Híbrido; USD 80.000 - 100.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Equity

Medical Coverage

Hybrid at HQ

Descripción de la vacante

Goodie AI is seeking a Research-Driven Growth Marketing Specialist to own end-to-end studies, from questions to published stories. You will dig into data, generate insights, and translate findings into marketing content.

You’ll work with AI tools like ChatGPT and Claude to draft, analyze, and validate results. You’ll report to the Growth Marketing Director and shape the research roadmap, coordinating with the organic team to publish on blog, social, and email channels, while maintaining a steady

Formación

• 2+ years in marketing, consulting, research, journalism, or analytics.
• Strong writing with clear data interpretation.
• Comfort with data: spreadsheets and accuracy.
• Hands-on with AI tools (ChatGPT, Claude) for research and drafting.
• Curiosity about AI search and sources.

Responsabilidades

• Run the research and define study scope.
• Write a one-page study brief with question, hypothesis, data needs, method, and target publish date.
• Define data sets for each study and request data.
• Clean, analyze, and validate data; document sources and dates.
• Document methods to speed up future studies.
• Publish findings and turn them into marketing content for blog, social, email, and pages.
• Collaborate with organic team on drafting and publishing; maintain a regular publishing schedule.
• Write research-backed pages for the Goodie website with data-driven proof points.
• Pitch two to three angles per study to media, with journalist targets and data-ready visuals.
• Track placements and mentions in a centralized log.
• Measure success metrics, thresholds, and stop dates; report analytics results.
• Recommend what to repeat, change, or stop based on data.
• Contribute to ongoing blog content during studies and prepare content for events.
• Research competitors and topics to identify gaps for new studies.

Conocimientos

Marketing analytics

Strong writing

Data analysis

AI tools experience

Curiosity about AI search

Herramientas

ChatGPT

Claude

Descripción del empleo

About Goodie AI:

Goodie helps leading brands win AI search. As billions of people use ChatGPT, Perplexity, Gemini, and other AI systems to discover products and make buying decisions, brands need a way to understand and influence how they’re represented.

Goodie gives teams a full AI control plane: real-time visibility into how AI models speak about their brand and products, how competitors show up, and an optimization engine to improve visibility and performance. This category didn’t exist two years ago – we were early, and we’re defining it.

We’re backed by strong investors, trusted by category-leading customers, and scaling fast. We’re hiring curious, ambitious builders to help shape the future of AI search.

What we’re looking for:

You’ll own research from the first question to the published story: run the study, share it, and pitch it to the publications that matter. You are someone who loves digging into data and isn’t waiting to be told what’s next.

You’ll have the support of a team around you, plus the freedom to run your own studies and help our research reach a wider audience. You’ll report to the Director of Growth Marketing, shaping the research roadmap.

What you’ll do:

Run the research

• Write a one-page study brief before any work starts: the question, hypothesis, data needed, method, and target publish date.

• Define the data set each study needs.

• Request data from our research team, then clean, analyze, and check it.

• Write up what the data shows and what it does not, with a source and date on every number.

• Document each study’s method so the next one is faster.

Write and publish the findings

• Turn each study into content for marketing materials, blog, social, email, and other.

• Work with our organic team on drafting and publishing.

• Keep a regular publishing schedule for research across our channels.

• Write research-led pages for the Goodie website, using findings from our studies as proof points so the copy is backed by our own data.

Pitch the story

• Write two or three pitch angles per study, each tied to a publication’s recent coverage.

• Build a target list of journalists and editors for every study, and prepare the data and charts they will ask for.

• Send pitches with support from our PR team, and follow up.

• Track every placement, link, and mention in one log.

Measure and report

• Set success metrics, a threshold, and a stop date for every study before it publishes.

• Report on each study’s performance from web analytics.

• Recommend what to repeat, change, or stop.

Beyond the research

• Contribute to our regular blog publishing, including thought leadership pieces, while studies are in progress, so our publishing rhythm never stalls.

• Prepare content for online and offline events.

• Research competitors and topics to spot gaps that could become your next study.

What you have:

• 2+ years experience in marketing, consulting, research, journalism, or analytics.

• Strong writing. You can explain a finding plainly and say clearly what the data cannot support.

• Comfort with data: spreadsheets and the habit of checking numbers before they go out.

• Hands‑on experience with AI tools (ChatGPT, Claude) for research, analysis, and drafting, and the judgment to check what they produce before it goes out.

• Curiosity about AI search and how answer engines choose their sources.

Bonus / nice-to-haves:

• Experience pitching or working with media, or a clear willingness to learn it.

• Original research that earned media coverage.

• Direct AEO/GEO experience.

• Startup background.

Benefits & Perks Of Becoming a Goodie:

• Earn More, Together: Base Pay + Equity

• Health First: Premium Medical, Dental & Vision Coverage

• Flex Work Environment: Hybrid at HQ and Remote Globally

• Set Up Shop: Home Office Stipend

• Recharge Anytime: Unlimited PTO Plan

• Family First: Paid Parental Leave Plan

• Secure Your Future: 401(k) Plan with Employer Matching

• Level Up: Mentorship & Career Growth Support

• Always Be Learning: Access to Top-tier Resources & Industry Experts

• Work Hard, Play Harder: Quarterly Team Trips (Onsite and Offsite)

• Mind & Body Wellness: Gym, Wellness, and Access to Mental Health Plans

• Fuel Your Day: Free Lunch, Snacks, Cold Brew, & Happy Hours

• Grow With Us: Endless Opportunities to Lead & Succeed

• Keep on Shining: Ongoing Employee Development Programs

EEO & Compensation Transparency:

Goodie AI is committed to pay transparency and equity among all employees and provides employees an environment where pay transparency and dialogue on compensation are allowed. Goodie AI complies with federal, state, and local laws on compensation, pay transparency, and pay equity. We take factors including geographic location, education, training, skillset, market rates, certifications, and more into consideration when constructing pay ranges for new and existing roles within our organization. The compensation range for this position is $80,000 - $100,000.

At Goodie AI, we understand that diversity in the workplace is vital to a company’s success and growth. We strive to make sure that our team members are included and have a sense of belonging that makes us a great company to work with and a great company to work for. To that end, Goodie AI is committed to Equal Opportunity Employment and complies with all Equal Opportunity Employment laws. We will consider all qualified applicants without regard to race, religion, color, national origin, sex, gender identity, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will work to make reasonable accommodations available in the job application and interview process, to perform essential duties of the job function, and to retrieve other benefits and privileges of employment with our organization.