Remote SEO & Website Optimization Lead (GEO + AI)

Improvado

Oregon

Hybrid

USD 90,000 - 130,000

Full time

7 days ago

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Benefits offered by this job

Remote-first environment

US holidays and PTO

Professional development reimbursement

Marketing data product focus

Job summary

Improvado, a leading AI-powered marketing data platform, is seeking a technical SEO specialist to own site performance and conversions. You will optimize crawlability, speed, structured data, and AI search readiness, while shaping how the product is presented on the website.

This role blends analytics, optimization, and collaboration with product marketing. You will work in a remote-first environment, align with EST hours, and drive measurable improvements in organic growth and pipeline through

Qualifications

3+ years in SEO or website optimization with measurable results.
Strong technical SEO skills and understanding of how websites are built, served, and rendered.
Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast.
Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it.
Strong analytics experience: GA4, Google Search Console, and BI or dashboard tools (Looker Studio, Superset, or similar). You build your own reports and draw conclusions from the data.
Proficiency with SEO tooling (Ahrefs, Semrush, Screaming Frog, or equivalents).
Ability to work effectively with developers, designers, and marketers in a distributed team.

Responsibilities

Own technical health: crawlability, indexation, Core Web Vitals, site architecture and rendering.
Optimize for AI search; improve visibility in ChatGPT, Perplexity, Google AI Overviews and related engines.
Monitor visibility in classic and AI search; translate findings into prioritized fixes.
Continuously improve page performance, UX, templates, and conversion paths (demo requests, sign-ups).
Plan and run experiments (A/B tests) and measure impact on conversions and pipeline.
Collaborate with engineering, design, and contractors to ship site improvements and tracking.
Build dashboards linking organic and on-site behavior to leads, pipeline, and revenue.
Own tracking quality: events, attribution, and data accuracy across GA4 and Search Console.
Use data to guide positioning, messaging, and landing page strategy.