Remote Senior Product Marketing Manager (14-Month)

Jobgether; Annapolis (MD); Remoto; USD 116.000 - 135.000; Tempo pieno

Descrizione del lavoro

Jobgether, listing on behalf of a partner, seeks a Senior Product Marketing Manager (Temporary) based in the United States for a 14-month assignment. You will lead GTM strategy for a key Giving product portfolio, turning complex fintech capabilities into compelling customer value.

Work at the intersection of Product, Marketing, Sales, and Customer Success, coordinating campaigns across channels, enabling teams with messaging, and applying AI tools to accelerate research and content while

Competenze

• 5+ years in product marketing or related B2B SaaS role.
• Proven go-to-market strategy and launches for complex software.
• Track record of improving adoption, pipeline, or revenue.
• Bachelor's degree in Marketing, Business, Communications, or equivalent.
• Strong product marketing disciplines: positioning, messaging, segmentation, competitive intelligence, enablement.

Mansioni

• Lead go-to-market initiatives from positioning through activation and measurement.
• Develop differentiated positioning, messaging, value propositions, and narratives.
• Translate features into customer-value stories for the Giving platform.
• Coordinate campaigns across demand generation, in‑product experiences, email, social media, and content channels.
• Equip Sales and Customer Success with messaging frameworks, talk tracks, demonstrations, and competitive guidance.
• Own competitive intelligence and sales battle cards; conduct win/loss analyses.
• Lead events, partnerships, integrations, and adoption campaigns.
• Establish success metrics and use data to improve execution.
• Apply AI tools to accelerate research and content development while maintaining quality.

Conoscenze

Go-to-market strategy

B2B SaaS marketing

Cross-functional leadership

AI tools experience

Messaging & positioning

Sales enablement

Analytical research

Communication excellence

Formazione

Bachelor's degree in Marketing or related field

Strumenti

AI tools

Marketing automation

Descrizione del lavoro

Jobgether, listing on behalf of a partner, seeks a Senior Product Marketing Manager (Temporary) based in the United States for a 14-month assignment. You will lead GTM strategy for a key Giving product portfolio, turning complex fintech capabilities into compelling customer value.

Work at the intersection of Product, Marketing, Sales, and Customer Success, coordinating campaigns across channels, enabling teams with messaging, and applying AI tools to accelerate research and content while