Remote: Public Relations Account Lead for Startup Tech

VSC; San Francisco (CA); Remote; USD 120,000 - 180,000; Full time

Job summary

VSC Agency is hiring a PR Lead to drive strategy and execution for 6–7 accounts, partnering directly with founders and content creators to generate widespread publicity and showcase ideas that challenge industries.

You will build founder relationships, shape their public voice, and craft campaigns with reporters, podcasters, and digital creators to win awards and drive substantial attention. This role demands a hands-on leader who can ship impactful, viral content.

Qualifications

• 7-10 years running PR or comms campaigns, with a track record of wins (coverage, product launches, ideas that stuck).
• Strong media relationships with business and tech journalists.
• Mastery of AI tools like ChatGpt, Claude and Perpelexity to create and evaluate excellence in all you do.
• Experience working with content creators or helping clients build a voice online — not just media pitching.
• Confidence in talking to genius-level founders, pushing back on weak ideas, and delivering stronger ones.
• Obsessed with tech culture, headlines, and how ideas travel.
• A strong personal social presence because how can one advise a client if they don’t know how to do it for yourself?

Responsibilities

• Lead strategy and execution across 6–7 accounts, direct with founders and content creators, generate publicity and develop ideas that challenge industries.
• Build founder relationships and help shape their public voice.
• Turn brilliant, technical founders into unforgettable public voices.
• Build real relationships with reporters, podcasters, TikTokers, YouTubers, and Substack stars.
• Be a creator, not just a strategist — ship short-form content that earns attention without a newsroom.
• Lead and level up a tight, fast-moving team that wants to win as much as you do.
• You’ll work directly with founders building real companies — not just brand teams on endless Zooms of BS.

Skills

PR strategy

Media relations

Public voice development

Content creator collaboration

Tech culture understanding

Tools

ChatGpt

Claude

Perpelexity

Job description

Help tech startups break through the noise through a combination of Humans + AI.

WHO WE ARE

VSC is a team of storytellers, strategists, and data nerds helping Davids beat Goliaths with unfair levels of attention.

We blend PR, content, and creative to turn early-stage startups into vertical market leaders and we’ve done it 1500+ times, unlocking $100B+ in exits and four IPOs.

Our brand work over the years: Windsurf, Groq, Prenuvo, Sequoia Capital India, Mayfield, Tile, Mammoth Biosciences, Outdoorsy, Molekule, Poshmark, PebbleEV, and Fizz, to name a few.

WHAT YOU’LL ACTUALLY DO

W.O.B. - wins on the board

Every founder needs them, most agencies can’t deliver them sustainably.

We put wins on the board. That's why we stay retained.

Can you put wins on the board consistently?

You’ll lead strategy and execution across 6–7 accounts, work directly with founders and content creators, generate publicity, and develop ideas that challenge industries and win awards.

Build founder relationships and help shape their public voice.

• Turn brilliant, technical founders into unforgettable public voices
• Build real relationships with the people who move culture — not just reporters, but podcasters, TikTokers, YouTubers, and Substack stars
• Be a creator, not just a strategist — ship short-form content that earns attention without needing a newsroom
• Lead and level up a tight, fast-moving team that wants to win as much as you do

We’re looking for a PR Lead who’s not here to manage accounts but to build legendary brands.

You have high agency, nonlinear thinking, and an instinct for distribution. You spend your time reverse-engineering virality and helping technical founders find their voice online — not just pitching the press.

You’re the type of person who reads a founder’s draft tweet and knows exactly how to rework it into something that will get shared 20 times. You’re obsessed with finding the next wild, sticky idea — the one that hijacks attention and shapes culture.

WHAT WE'RE LOOKING FOR

• 7-10 years running PR or comms campaigns, with a track record of wins (coverage, product launches, ideas that stuck)
• Strong media relationships with business and tech journalists
• Mastery of AI tools like ChatGpt, Claude and Perpelexity to create and evaluate excellence in all you do
• Experience working with content creators or helping clients build a voice online — not just media pitching
• Confidence in talking to genius-level founders, pushing back on weak ideas, and delivering stronger ones
• Obsessed with tech culture, headlines, and how ideas travel
• A strong personal social presence because how can one advise a client if they don’t know how to do it for yourself?

WHY THIS JOB IS DIFFERENT

• You’ll work directly with founders building real companies — not just brand teams on endless Zooms of BS
• We have a venture fund of $21m and have backed 20+ startups. VSCVentures.com - what agency can claim that? We know what matters to move the needle because we understand all of the challenges a founder goes through beyond just marketing.

We’re remote-first, fast-moving, and idea-driven. Our joy comes from being part of a technical renaissance and taking garage startup concepts to the mainstream.

Want to be at the forefront of tech, storytelling, and culture while working in your PJs? VSC is where it happens.

We are forging the future of human-driven storytelling. Humans + AI.