Remote OEM Dealer Digital Advisor

Autodata Solutions Inc; New Jersey; Hybrid; USD 113,000 - 120,000; Full time

Job summary

JD Power is seeking a Dealer Digital Advisor to join its OEM digital marketing team. The role focuses on accelerating dealer adoption of digital marketing strategies to drive retail sales and market share across the dealer network, with emphasis on knowledge transfer and stakeholder engagement.

The position requires 5+ years in dealership digital marketing, strong communication, and ability to travel up to 80%.

Qualifications

• Minimum of 5+ years’ experience working directly with Dealerships in digital marketing.
• 3-5+ years in the automotive industry, with some time in automotive digital marketing companies preferred.
• Understanding of dealership marketing, websites, digital advertising, leads, CRM, and analytics.
• Ability to lead meetings, mentor teams, and communicate clearly with dealers.

Responsibilities

• Act as the trusted digital advisor to the OEM’s Dealer body, conducting program performance reviews and vendor recommendations.
• Lead digital marketing initiatives across Websites, SEO, SEM, Social Media, Reputation Management, CRM, and Google AdWords.
• Provide training and support to Dealers and regional teams on digital products and best practices.
• Stay updated on digital trends and align dealers with the program's products and services.
• Conduct regular reporting on digital performance metrics to identify opportunities.
• Engage and educate dealers on Digital Marketing Strategy and lead management processes.
• Drive efficiencies in dealer processes to increase sales and participation.
• Travel for in-person dealership consultations (approximately 80%).

Skills

Digital marketing for automotive

Dealership experience

Client advisory / consulting

Team collaboration

Tools

SEO

SEM

CRM

Google Ads

Job description

JD Power is seeking a Dealer Digital Advisor to join its OEM digital marketing team. The role focuses on accelerating dealer adoption of digital marketing strategies to drive retail sales and market share across the dealer network, with emphasis on knowledge transfer and stakeholder engagement.

The position requires 5+ years in dealership digital marketing, strong communication, and ability to travel up to 80%.