Remote Marketing Communications Assistant (Part-Time)

Pratt; New York (NY); Remote; USD 28,000 - 41,000; Part time

Job summary

Pratt Institute’s School of Continuing and Professional Studies (SCPS) seeks a Marketing Communications Assistant to support integrated campaigns that raise awareness, engage prospective students, and aid enrollment goals. You’ll craft content for social media, email, websites, and print materials, collaborating with faculty, staff, and instructors.

The ideal candidate communicates clearly, loves storytelling, and uses data to refine strategies.

Qualifications

• Bachelor's degree in Marketing, Communications, Media Studies, Graphic Design, or related field preferred.
• Experience in marketing, communications, public relations, journalism, or related field (min. 2 years).
• Experience creating digital content using photography, video, and graphic design tools.
• Familiarity with social media marketing, email marketing, and digital advertising.
• Experience using CMS, project mgmt tools, Google Drive/Forms, and analytics platforms.

Responsibilities

• Assist the Director of Marketing in planning, creating, and publishing content for social media, websites, email campaigns, print materials, and other channels.
• Collaborate with program staff and instructors to develop content supporting strategic communication goals.
• Create audience-focused campaigns to increase website traffic, social engagement, and inquiries from prospective students.
• Help optimize digital marketing campaigns across multiple platforms.
• Monitor analytics to evaluate performance and identify opportunities for improvement.
• Prepare reports that summarize marketing performance and provide actionable insights.
• Assist with scheduling, organizing, and tracking projects.
• Support inclusive communications and accessibility in messaging.

Skills

Strong writing

Editing

Visual communication

Time management

Cross-functional collaboration

Data-informed decisions

Interpersonal skills

Curiosity/learning

Inclusive communications

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics

Salesforce

Meta Business Suite

Adobe Creative Cloud

CMS

Google Data Studio

Job description

Pratt Institute’s School of Continuing and Professional Studies (SCPS) seeks a Marketing Communications Assistant to support integrated campaigns that raise awareness, engage prospective students, and aid enrollment goals. You’ll craft content for social media, email, websites, and print materials, collaborating with faculty, staff, and instructors.

The ideal candidate communicates clearly, loves storytelling, and uses data to refine strategies.