Remote Digital Marketing Specialist — Campaigns & Growth

Placements24; Willows (CA); Remote; USD 70,000 - 100,000; Full time

Benefits offered by this job

Fully remote work

Health insurance

Professional development

Job summary

Placements24 is seeking a versatile Digital Marketing Specialist to join their team in a remote-first setting. You will craft and optimize campaigns across SEO, SEM, email, and social media to boost visibility and generate quality leads.

This role emphasizes data-driven decisions, content creation, and collaboration with the marketing team to ensure cohesive brand messaging and measurable results.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related field.
• 2+ years of digital marketing experience with proven campaign management.
• Strong knowledge of SEO, SEM, content, email, and social media marketing.
• Proficiency with Google Analytics, Google Ads, and email platforms.

Responsibilities

• Plan, execute, and measure digital marketing campaigns across channels such as SEO, SEM, email marketing, and social media.
• Manage and optimize paid advertising campaigns on platforms like Google Ads and social media advertising.
• Develop and implement SEO strategies to improve organic search rankings and website traffic.
• Create engaging content for various digital platforms, including website copy, social media posts, and email newsletters.
• Analyze campaign performance data and provide actionable insights and recommendations for improvement.
• Collaborate with the marketing team to ensure cohesive brand messaging and campaign execution.

Skills

Campaign management

Data analysis

Copywriting

Communication

Education

Bachelor's degree

Tools

Google Analytics

Google Ads

Email marketing platforms

Job description

Placements24 is seeking a versatile Digital Marketing Specialist to join their team in a remote-first setting. You will craft and optimize campaigns across SEO, SEM, email, and social media to boost visibility and generate quality leads.

This role emphasizes data-driven decisions, content creation, and collaboration with the marketing team to ensure cohesive brand messaging and measurable results.