Remote Cold Email Outreach Pro – Lead Pipeline Expert

Pavago; United States; Remote; USD 60,000 - 90,000; Full time

Job summary

Embedded Shishya is seeking a proactive Cold Email Outreach Specialist to drive qualified pipeline through strategic outbound email campaigns. This role covers research, list building, campaign launches, deliverability management, optimization, and lead qualification to help sales teams generate outbound opportunities.

The ideal candidate is analytical, organized, and comfortable balancing creativity with measurable performance outcomes, working remotely with U.S. client business hours.

Qualifications

• 1-2 years of experience in cold email outreach, outbound lead generation, SDR, or outbound marketing
• Hands-on experience with tools such as Apollo, Instantly, Lemlist, Smartlead, or Woodpecker
• Experience writing outbound email copy and managing campaigns
• Strong Excel or Google Sheets skills for prospect and campaign management
• Excellent written English communication skills

Responsibilities

• Build targeted prospect lists using Apollo, ZoomInfo, LinkedIn Sales Navigator, Crunchbase
• Segment prospects by ICP, industry, role, company size, geography
• Validate and clean lead data using NeverBounce, ZeroBounce, or Clearout
• Maintain organized prospect databases and outreach tracking systems
• Write compelling cold email copy, subject lines, and CTAs
• Build and launch multi-step outbound campaigns across 4-8 touchpoints
• Personalize messaging using prospect, company, and industry insights
• Monitor campaigns daily and optimize based on engagement and performance metrics
• Manage domain warmup and inbox reputation using Instantly, Lemlist, Mailwarm, Smartlead, or similar platforms
• Monitor spam scores, bounce rates, sender reputation, and deliverability metrics
• Rotate inboxes and sending accounts to maintain campaign performance
• Troubleshoot deliverability issues proactively before performance drops
• A/B test subject lines, messaging, CTAs, and send times
• Track open rates, positive reply rates, bounce rates, and conversion metrics
• Continuously optimize messaging and targeting strategies based on data
• Maintain organized reporting dashboards and outreach documentation
• Monitor campaign replies and categorize prospect responses accurately
• Identify and route qualified leads to sales teams with proper context and notes
• Maintain accurate CRM records inside HubSpot, Salesforce, Zoho, or similar systems
• Ensure all engagement data remains clean and organized
• Ensure campaigns comply with CAN-SPAM, GDPR, and CCPA standards
• Maintain suppression lists and opt-out processes correctly
• Follow outbound best practices to protect sender reputation and campaign performance

Skills

Copywriting

Analytical

Written English

Campaign management

Excel/Sheets

Tools

Apollo

Instantly

Lemlist

Smartlead

Woodpecker

Job description

Embedded Shishya is seeking a proactive Cold Email Outreach Specialist to drive qualified pipeline through strategic outbound email campaigns. This role covers research, list building, campaign launches, deliverability management, optimization, and lead qualification to help sales teams generate outbound opportunities.

The ideal candidate is analytical, organized, and comfortable balancing creativity with measurable performance outcomes, working remotely with U.S. client business hours.