Regional Sales Manager

PRA Business Events

Palm Springs (CA)

Hybrid

USD 80,000 - 130,000

Full time

14 days+
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Benefits offered by this job

Medical Insurance
401(k) with Company Match
Paid Vacation Time
Paid Holidays
Parental Leave
Pet Insurance

Job summary

PRA Business Events, a leading destination management company, is seeking a dynamic sales professional in the Palm Springs area. You will build relationships with new accounts, expand existing ones, and drive revenue while ensuring client satisfaction and profitability.

You will collaborate with experience designers and the creative team to craft compelling proposals, conduct site inspections, and manage program budgets, timelines, and logistics.

Qualifications

  • 5+ years of sales experience in DMC or related field.
  • Knowledge of client development, lead follow-up, and closing sales.
  • Ability to present proposals and negotiate terms.

Responsibilities

  • Grow sales by developing relationships with new accounts and expanding existing ones.
  • Maintain a strong pipeline through new business development and opportunity management.
  • Collaborate with Experience Designers and Creative Team on proposals and programs.
  • Coordinate site inspections, client entertainment, and program planning to meet goals.

Skills

Sales experience
New business development
Lead follow-up
Proposal presentation
Closing skills
Client relationship management
Negotiation

Education

Bachelor's degree in Hospitality & Tourism
Bachelor's degree in Business Management
Bachelor's degree in Marketing
Bachelor's degree in Communications

Job description

This role is hybrid and applicants must be based in/near Palm Springs to be considered.


We\'re PRA, the leading destination management company (DMC) with 45+ years of experience across 32+ states and 100+ destinations.


We believe destinations have power-and our people unlock its magic. We push past boundaries to transform ideas into business event experiences that connect, inspire, and endure.


If you\'re curious, bold, and ready to build standout experiences, you\'ll find your place here.


Primary Responsibilities


  • Responsible for increasing overall sales volume by developing key relationships with new accounts and growing existing assigned accounts while prioritizing delivery of outstanding client experiences and financial profitability

  • Manage and maintain existing relationships with key accounts as well as focus on new business development to maintain a strong robust pipeline of opportunities

  • Participate in industry related organizations, and local community to develop business and attain leadership status when possible

  • Expertly qualify leads and develop innovative program strategies to win business and achieve individual annual sales goal

  • Partner with Experience Designers and Creative Team on proposal vision and program specifications to ensure completion of a solution that targets the client\'s goals and budget. Develop and execute dynamic presentations to prospective clients

  • Arrange and conduct Site Inspections for clients, entertain clients and develop a personal rapport

  • Finalize and close business with clients, arranging for program deposit and signed contracts prior to transitioning to event production team

  • Quantify projected budgets (revenue and gross profits) from programs and enter into Salesforce for revenue tracking purposes and ensuring financial targets are achieved

  • Manage travel and client marketing budgets and schedules for appropriate approval

  • Initiate sales calls and follow up

  • Update hoteliers and clients on a regular basis on new venues, services and destinations through locally derived marketing strategies and initiatives

  • Work closely with Business Development to respond to all referral leads from hotels and clients

  • Collaborate with Experience Designers and Event Producers to meet clients expectations and create memorable customer experiences

  • Ensure that sales/gross profit goals are met and clients\' programs exceed their expectations

  • Follow up with clients on future program opportunities and generate system leads through the pay it forward program

  • Remain current and knowledgeable of industry trends and developments

  • Partner with and educate Global Sales team on local market and program opportunities. Send quarterly destination overview to GSD Team to ensure they stay up to date in the market

  • Implement and execute business and marketing plan for destination


Qualifications:


  • 5 or more years of experience in sales, specifically in a DMC, incentive travel, event management or related field preferred

  • Have resided in the Las Vegas area for at least two years

  • Bachelor\'s degree in Hospitality & Tourism, Business Management, Marketing, Communication, or related degree preferred

  • Knowledge of client development including new business development, lead follow up, qualifying the client, proposal presentation and closing business

  • Knowledge of program design and development, from inception through contract

  • Proven ability to meet sales goals consistently

  • Ability to provide solutions and/or resources to challenges/opportunities that may arise during the development and sale of programs

  • Must be able to interpret, define and document complex program requirements

  • Must be able to develop and maintain strong supplier/partner, hotelier, and community relations

  • Must be able to negotiate with supplier/partners on behalf of clients for best locations, terms, etc.

  • Must be able to professionally represent PRA at client meetings, site inspections, industry and association functions, supplier/partner meetings, and staff meetings

  • Must be able to read, analyze, and interpret client proposal requirements, RFPs, contracts, financial reports, and other legal documents

  • Must be able to respond to common inquiries or complaints from clients and/or supplier/partners

  • Must be able to prepare reports, write business correspondence, and develop and write proposals, and sales reports

  • Must be able to effectively present information and respond to questions from clients, supplier partners, and hoteliers

  • Must be able to calculate program costs, percentages, profit margins, and perform other mathematical requirements involved in proposal development and contract negotiation


Compensation: $80,000-$130,000 comprised of base pay and commissions.


Benefits include Medical Insurance, Dental Insurance, Vision Insurance, 401(k) with Company Match, Short-term and Long-term Disability Insurance, Life Insurance, Employee Assistance Program, Paid Vacation Time and Paid Holidays, Paid Sick Time, Parental Leave, Pet Insurance, Flexible Spending Accounts, and others.


Ready to discover where next begins?


PRA offers you room to grow, create, and step confidently into your next era.


When you join PRA, you\'ll have the opportunity for a creative, energetic, and inspiring career in sales, creative, operations, production and more.

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