Regional Marketing Director

Summit Therapeutics Inc.; Princeton (NJ); Hybrid; USD 190,000 - 228,000; Full time

Job summary

Summit Therapeutics Inc. is seeking a Regional Marketing Director to drive regional marketing strategies and customer engagement across the US oncology portfolio.

The role partners with Marketing, Sales, Medical Affairs, Market Access and cross-functional teams to translate national branding into regional execution. The ideal candidate has 10+ years in pharma/biotech marketing, oncology experience, and a strong understanding of the US healthcare landscape, with proven success in advisory boards,

Qualifications

• Bachelor's degree in Marketing, Business, or a related field (or equivalent experience).
• Advanced degree in a related field is preferred.
• Minimum 10+ years of progressive experience in pharmaceutical/biotechnology/healthcare marketing.
• Experience developing regional marketing strategies and customer engagement plans in the US pharma/biotech space.
• Experience working in oncology is required with lung cancer experience preferred.

Responsibilities

• Develop and execute regional marketing strategies aligned with national brand strategy.
• Create robust customer engagement plans for national and regional thought leaders.
• Partner with Sales and other teams to translate national strategies into regional plans.
• Build a 360-degree view of thought leaders using available customer insights and affiliations.
• Identify insights and market dynamics and translate into actionable recommendations.

Education

Bachelor's degree in Marketing, Business, or a related field

Advanced degree preferred

Job description

Summit Therapeutics Inc. is a biopharmaceutical oncology company with a mission focused on improving quality of life, increasing potential duration of life, and resolving serious unmet medical needs. At Summit, we believe in building a team of world class professionals who are passionate about this mission, and it is our people who drive this mission to reality. Summit’s core values include integrity, passion for excellence, purposeful urgency, collaboration, and our commitment to people. Our employees are truly the heart and soul of our culture, and they are invaluable in shaping our journey toward excellence.

Summit’s team is inspired to touch and help change lives through Summit’s clinical studies in the field of oncology. Summit has multiple global Phase 3 clinical studies, including:

Non-small Cell Lung Cancer (NSCLC)

HARMONi: Phase 3 clinical study which was intended to evaluate ivonescimab combined with chemotherapy compared to placebo plus chemotherapy in patients with EGFR-mutated, locally advanced or metastatic non-squamous NSCLC who were previously treated with a 3rd generation EGFR TKI.

HARMONi-3: Phase 3 clinical study which is intended to evaluate ivonescimab combined with chemotherapy compared to pembrolizumab combined with chemotherapy in patients with first-line metastatic NSCLC.

HARMONi-7: Phase 3 clinical study which is intended to evaluate ivonescimab monotherapy compared to pembrolizumab monotherapy in patients with first-line metastatic NSCLC.

HARMONi-GI3: Phase 3 clinical study intended to evaluate ivonescimab in combination with chemotherapy compared with bevacizumab plus chemotherapy.

Ivonescimab is an investigational therapy not presently approved by any regulatory authority other than China’s National Medical Products Administration (NMPA). Summit is headquartered in Miami, Florida, and has additional offices in California, New Jersey, the UK, and Ireland.

Job Title: Regional Marketing Director

Department: US Marketing

Location: Remote-Field

REGIONAL MARKETING DIRECTOR

Overview of Role:

The Regional Marketing Director will play a critical role in supporting the successful commercialization of Summit Therapeutics' oncology portfolio by developing and executing regional marketing strategies and customer engagement initiatives that align with the Company's overall brand and commercial strategy.

The Regional Marketing Director will serve as a key partner to the field organization, Marketing, Sales, Medical Affairs, Market Access, and other cross-functional stakeholders to translate national brand strategies into impactful regional execution. This role will develop differentiated engagement strategies for key customers and thought leaders, leverage customer insights to enable highly personalized interactions, and support congress, advisory board, and promotional speaker initiatives.

Role and Responsibilities:

• Develop and execute regional marketing strategies and educational initiatives that align with national brand strategy, commercial objectives, and the evolving needs of the oncology marketplace.
• Develop and execute robust customer engagement plans for National and Regional Thought Leaders, including identification, segmentation, engagement planning, and coordination of appropriate cross-functional interactions.
• Partner closely with Sales and other customer-facing teams to translate national marketing strategies into effective regional execution plans and identify opportunities to enhance customer engagement.
• Develop and enable a 360-degree view of regional and national thought leaders, integrating available customer insights, engagement history, affinity data, affiliations, and other relevant information to help field teams appropriately personalize customer interactions.
• Partner cross-functionally to identify customer insights and regional market dynamics and translate those insights into actionable recommendations for the broader commercial organization.
• Support the identification, recruitment, contracting, and execution of regional and national commercial advisory boards, ensuring appropriate planning, coordination, and execution in partnership with relevant stakeholders.
• Develop and execute national and regional congress strategies and plans, with a particular focus on Tier 1 and Tier 2 congresses, to maximize customer engagement, educational opportunities, and commercial impact.
• Partner with Sales and cross-functional stakeholders to develop pre-, during-, and post-congress engagement strategies and ensure effective follow-up with priority customers and thought leaders.
• Support the recruitment, education, contracting, and execution of the Promotional Speakers Program, working closely with internal stakeholders to ensure effective and compliant program execution.
• Develop and maintain strong relationships with internal stakeholders across Marketing, Sales, Medical Affairs, Market Access, Commercial Operations, Legal, Compliance, and other functions to ensure coordinated regional execution.
• Create and participate in regular regional insight-sharing forums with the field organization to capture customer feedback, competitive intelligence, market dynamics, and emerging opportunities and translate insights into actionable recommendations.
• Serve as a key conduit between the field organization and the broader Commercial organization, ensuring regional customer insights inform national marketing strategy and execution.
• Ensure all regional marketing activities and customer engagements are executed in accordance with Company policies, applicable laws and regulations, and established compliance requirements.
• All other duties as assigned

Experience, Education and Specialized Knowledge and Skills:

• Bachelor's degree in Marketing, Business, or a related field, or an equivalent combination of education and experience; advanced degree preferred.
• Minimum of 10+ years of progressive experience in pharmaceutical, biotechnology, or healthcare marketing, with demonstrated experience supporting commercial products and/or launches.
• Demonstrated experience developing and executing regional marketing strategies and customer engagement plans within the U.S. pharmaceutical or biopharmaceutical industry.
• Experience working within oncology is required with lung cancer experience preferred
• Demonstrated understanding of the U.S. healthcare environment and experience engaging with National and Regional Thought Leaders and other key healthcare stakeholders.
• Experience supporting commercial advisory boards, speaker programs, congress strategy/execution, and other customer engagement initiatives.

This is the pay for this position

Pay Transparency

$190,000 - $228,000 USD

Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor. The total compensation package for this position may also include bonus, stock, benefits and/or other applicable variable compensation.

Summit does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact Summit’s Talent Acquisition team at [e-mail] to obtain prior written authorization before referring any candidates to Summit.

Summit Therapeutics Inc.is an Equal Opportunity Employer and takes pride in creating and maintaining diverse environment. We do not discriminate in recruitment, hiring, training or promotion or any other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, marital or veteran status, disability, or any other legally protected status.

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.

As set forth in Summit Therapeutics’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:

A \"disabled veteran\" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A \"recently separated veteran\" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An \"active duty wartime or campaign badge veteran\" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An \"Armed forces service medal veteran\" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.