Regional Fitness Growth Leader

Crunch Fitness

West Chatsworth (CA)

On-site

USD 120,000 - 180,000

Full time

45 hours ago

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Benefits offered by this job

Health insurance

Opportunity for advancement

Bonus based on performance

Paid holidays

Job summary

Fitness Ventures LLC, operating Crunch Fitness, seeks a Regional Director of Fitness to oversee Personal Training departments across multiple Crunch Fitness locations. This role targets a results-driven leader who can grow revenue, develop leaders, and maintain high operational standards through coaching and accountability.

You will drive sales, staffing, and performance, partnering with General Managers and regional leadership to execute company initiatives.

Qualifications

3+ years of multi-unit leadership in fitness or performance-driven industry.
Proven track record of revenue growth and improving sales conversions.
Experience recruiting, developing, and leading sales and management teams.
Strong understanding of sales management, operations, financial performance, and KPI accountability.
Ability to travel regularly within the assigned region.

Responsibilities

Drive Personal Training revenue, new client acquisition, recurring revenue growth, and location profitability.
Establish regional sales strategies to consistently hit targets.
Monitor KPIs including kickoff completions, conversions, enrollment, EFT growth, retention, and PT production.
Analyze performance trends and implement action plans to improve underperforming locations.
Lead daily/weekly performance reviews with Personal Training Directors.
Oversee staffing strategies, onboarding, and leadership development.