Region Manager

Monster Energy; Grand Rapids (MI); On-site; USD 50,000 - 66,000; Full time

Job summary

Monster Energy in the United States seeks a Region Manager to drive sales with bottlers and retailers within the territory. You will develop joint business plans, lead a local field sales team, and implement marketing programs to grow market share and hit budgets.

Strong relationship-building, leadership, and data-driven execution are essential. Responsibilities include coaching reps, managing bottler partnerships, and executing retail initiatives across outlets to achieve annual targets.

Qualifications

• Bachelor's degree in Business Administration or related field.
• 3–5 years of experience in Sales or Marketing in Beverage/CPG.
• 21+ years of age with a valid driving record.
• Forecasting and experience with Nielsen, IRI, and other sales reporting systems.

Responsibilities

• Lead market sales team to achieve annual business plan.
• Develop joint business plans and execute quarterly initiatives.
• Recruit, develop and retain sales talent.
• Manage high-level bottler relationships and align with sales centers.
• Train Bottler Sales Representatives on product knowledge and selling methods.
• Sell at retail aligned with quarterly initiatives on distribution and displays.
• Plan and execute local sales events and promotions.

Skills

Forecasting

Sales experience

Relationship building

Education

Bachelor's Degree in Business Administration

Tools

Nielsen

IRI

Sales reporting systems

Job description

Forget about blending in. That's not our style. We're the risk takers, the trailblazers, the game-changers. We're not perfect and we don't pretend to be. We're raw, unfiltered, and a bit unconventional. Our drive is just like our athletes, unrivaled. The power is in your hands to define what success looks like and where you want to take your career. It's not just about what we do, but about who we become on along the way. We are much more than a brand here. We are a way of life, a mindset. Join us.

A Day in the Life:

Elevate your career as a Region Manager at Monster Energy, where you'll lead the charge in driving sales-generating activities with bottlers and retailers within your territory. Drive outstanding bottler business results through the implementation of strategic joint business plans with our bottling partners, while inspiring and guiding a talented local field sales team. Implement national and local marketing programs that not only boost market share but also exceed budget targets. Your solid market execution and relationship-building prowess will be key to driving market share and surpassing budget targets, fueling Monster Energy's success in your region!

The Impact You'll Make:

• Lead market sales team to achieve annual business plan. Develop joint business plan, execution of quarterly sales and marketing initiatives, and identify opportunities and measure performance indicators within the assigned geography.
• Attract, recruit, develop, and retain sales talent for the organization.
• Manage high level bottler relationships with sales center leadership within our bottlers. Implement Monster business unit and division priorities with their specific sales and distribution centers.
• Complete comprehension and utilization of all Monster Energy Company tools (CRM) and capabilities to maximize productivity and results in their assigned market including but not be limited to surveys, training tools, sales data software, asset allocation, and internal social platforms.
• Train Bottler Sales Representatives on product knowledge, sales methodologies, and marketing and sales promotions by influencing bottler actions at multiple levels of their organization. Accomplish through partnership ridealongs in retail outlets, sales presentations within the bottler's facilities, 'huddle' calls with bottler reps, and team calls with both internal and external partners.
• Sell at retail (outlet level) aligned against quarterly strategic initiatives focused on innovation, distribution, displays, and cold/ambient equipment placements.
• Accomplish in conjunction with bottler partners in the trade together or through influencing bottler actions.
• Lead and develop region crew drives, market audits, company meetings and events, sampling initiatives plus local retail meetings. Duties would include planning, communicating, executing and owning all facets of sales events, set-up, tear-down, customer hosting, sales presentations, and additional responsibilities.

Who You Are:

• Prefer a Bachelor's Degree in the field of -- Business Administration
• Between 3-5 years of experience in Sales or Marketing in Beverage or Consumer packaged goods (CPG) field
• Preferred Certifications: Be at least of 21 years of age and maintain an acceptable driving record
• Additional Knowledge or Skills to be Successful in this role: Forecasting, experience with Nielsen, Information Resources Inc (IRI), and other sales reporting systems

Monster Energy provides competitive total compensation. The estimated annual salary range for this position is listed below. Actual compensation may vary based on skills, qualifications, experience, and work location.

Pay Range

$49,500 - $66,000 USD

For United States applicants: Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.