Senior Manager, Recruitment Marketing

QXO; Dallas (TX); On-site; USD 75,000 - 95,000; Full time

Job summary

A dynamic company is seeking a Recruitment Marketing Manager to lead their employer branding and recruitment marketing efforts. This role involves developing strategies that enhance the company's perception among potential candidates and managing digital campaigns. Ideal candidates have over 3 years of experience in recruitment marketing. Benefits include medical and vision insurance, 401(k), and paid maternity leave.

Benefits

Medical insurance

Vision insurance

401(k)

Paid maternity leave

Qualifications

• Minimum 3 years in recruitment marketing or related fields.
• Experience with analytics and campaign performance metrics.
• Ability to manage multiple projects simultaneously.

Responsibilities

• Develop and lead employer branding strategy across platforms.
• Create and manage branded recruitment campaigns.
• Monitor and analyze campaign performance metrics.

Skills

3+ years of experience in recruitment marketing

Proven success developing employer brand strategies

Strong copywriting and storytelling abilities

Proficiency with social media platforms

Experience with CRM/CXM tools

Strong communication and collaboration skills

Tools

CRM/CXM tools

Social media platforms

Job board ecosystems

Job description

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Talent & HR Consultant | Helping Retail & Fashion Brands Thrive | People & Culture First

Overview

The Recruitment Marketing Manager is a strategic and creative leader responsible for driving QXOs employer brand and recruitment marketing efforts. This role shapes the way the company is perceived by potential candidates across digital platforms, campaigns, and content touchpoints. The Recruitment Marketing Manager will oversee the content calendar, campaign execution, digital presence, and CRM/CXM strategies that engage talent at every stage of the journey. Working cross‑functionally with Talent Acquisition, Communications, and Creative teams, this role brings QXOs values and employee experience to life, positioning the company as an employer of choice.

Key Responsibilities

Employer Brand & Content Strategy

• Develop and lead the company’s employer branding strategy across platforms and audiences
• Design a compelling LinkedIn content strategy that reflects QXOs values, culture, and EVP
• Maintain a content and campaign calendar to coordinate branding and hiring initiatives

Recruitment Campaigns & Job Marketing

• Create and manage branded recruitment campaigns across job boards and digital channels
• Oversee job post templates to ensure consistent tone, format, and representation
• Optimize job board strategy in collaboration with vendors and analytics insights

Digital & Profile Management

• Maintain and update the TA intranet page to support internal stakeholders
• Manage and elevate QXOs employer profiles on Glassdoor and Indeed, including branding elements and storytelling
• Lead the company’s recruitment awards strategy to strengthen employer brand credibility

Career Site & CRM Strategy

• Own content updates for the QXO careers site to reflect live hiring needs, employee stories, and brand initiatives
• Develop and deploy CRM and CXM campaign plans, including segmented email journeys and candidate tagging strategies
• Build and nurture Talent Community engagement through storytelling and timely content

Analytics, Reporting & Creative Direction

• Monitor and analyze campaign performance metrics and CRM/CXM engagement data
• Translate data into actionable insights for continuous improvement
• Write and deliver creative briefs to the Graphic Designer for campaign asset development

Qualifications

• 3+ years of experience in recruitment marketing, employer branding, or digital marketing
• Proven success developing and executing employer brand strategies
• Strong copywriting, storytelling, and content planning abilities
• Proficiency with social media platforms (especially LinkedIn) and job board ecosystems
• Experience with CRM/CXM tools and campaign analytics
• Ability to manage multiple projects and stakeholders simultaneously
• Experience with profile platforms (Glassdoor, Indeed), including optimization and analytics
• Strong communication and collaboration skills
• Familiarity with creative briefing and campaign lifecycle processes
• Recruitment experience preferred

Benefits

• Medical insurance
• Vision insurance
• 401(k)
• Paid maternity leave

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Marketing and Human Resources