Publicity Lead, Communications - GME

Amazon; Culver City (CA); On-site; USD 127,000 - 171,000; Full time

Job summary

Amazon MGM Studios is seeking a high-performing publicity lead to develop and execute publicity campaigns for Amazon Original Series. This role focuses on building a strategic narrative, leveraging talent and executives, and coordinating with internal and external partners to drive global awareness.

The position requires 7+ years in public relations, a Bachelor's degree, and the ability to thrive in a fast-paced, collaborative environment in Culver City.

Qualifications

• 7+ years of professional communications or public relations experience.
• Bachelor's degree required.

Responsibilities

• Create and implement strategic publicity plans for Amazon Original Series on a global scale.
• Utilize talent and producers for press opportunities and maintain media relationships.
• Draft media alerts, press kits, and messaging points for titles.
• Coordinate logistics for talent movement and media opportunities.
• Plan appearances at key industry events (SXSW, Comic-Con, festivals).
• Staff in-person and virtual junkets and premieres as needed.
• Build and maintain relationships with media and pitch press directly.
• Oversee external PR agency strategy and day-to-day matters.
• Create and maintain a show budget and track trends in entertainment news.
• Coordinate activities with global PR counterparts and stakeholders.

Skills

Public relations

Media relations

Campaign strategy

Press materials

Event coordination

Education

Bachelor's degree

Job description

Amazon MGM Studios is seeking a high-performing, creative, and self-motivated publicity professional to join the Amazon MGM Studios Series PR team as a Publicity Lead. This individual is responsible for developing and executing publicity campaign strategy for Amazon Original Series. This role involves leveraging strong media relationships to build a strategic narrative that elevates series titles into consumer and industry conversation, and translating complex priorities into clear, compelling messages. The role engages closely with series talent, executive producers, and key stakeholders to navigate global cross-functional initiatives and dive deep into the details of internal and external requests. Solid written, verbal, and organizational skills are required, as well as the ability to collaborate and be an effective team player in a fast-paced environment. The successful candidate will be based in the Culver City office.

Key job responsibilities

• Create and implement strategic publicity plans that drive buzz and awareness of Amazon Original Series on a global scale
• Utilize series talent and executive producers for press opportunities, as well as maintain strong talent relations with show talent and behind-the-scenes creatives
• Draft media alerts, press kit materials, and messaging points for titles
• Coordinate logistics for talent and producer movement and media opps, when applicable
• Coordinate and plan appearances or participation at key industry and fan events including SXSW, San Diego Comic-Con, NY Comic-Con, Tribeca and various festivals.
• Plan, coordinate and staff in-person and/or virtual junkets and premiere events.
• Build and maintain strong relationships with relevant media, pitching press directly.
• Manage external public relations agency on strategy and day-to-day matters (if applicable)
• Create and maintain a show budget
• Keep current on trends, issues and news about both the business and consumer worlds of television and entertainment in general
• Coordinate activities on series with global PR counterparts
• Communicate to stakeholders such as development and marketing execs key information and issues as it relates to series
• Identify opportunities, streamline projects, and develop processes that can be shared with counterparts and team members.

Basic Qualifications

• 7+ years of recent professional communications or public relations experience
• Bachelor's degree

Preferred Qualifications

• Experience leading television series launches for a studio, streamer or agency
• Deep knowledge of the entertainment industry, and specifically television industry with experience at major industry moments such as Comic-Con, TV/Film Festivals, SXSW, junkets, etc.
• Exceptional verbal and written communications skills and attention to detail
• Strong media contacts
• Desire to work with the media proactively to generate press coverage
• A passion for pop culture and entertainment
• Willingness to work hard and roll up sleeves to get work done, even when at times it is outside the scope of the job
• Extremely detail oriented with ability to multitask
• Ability to develop creative and effective approaches to difficult challenges
• Experience collaborating with cross-functional teams across development, marketing and social.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Learn more about our benefits at https://amazon.jobs/en/benefits.

USA, CA, Culver City - 126,700.00 - 171,400.00 USD annually

Company - Amazon.com Services LLC

Job ID: A10565007