Public Relations Assistant - Entry Level

GEM; Richmond (VA); On-site; USD 38,000 - 54,000; Full time

Job summary

GEM is seeking a Public Relations Assistant to help grow our presence in event marketing for national clients. You will collaborate with internal teams and senior management, organize PR events, and serve as a key spokesperson to communicate our promotional services.

You will cultivate client relationships, support strategic PR campaigns, and ensure the company maintains a strong, positive public image across consumer and community groups. A proactive, team-oriented attitude is essential.

Qualifications

• Ability to build strong rapport with clients and stakeholders.
• Excellent prioritization and multitasking skills.
• Professionalism and a positive, proactive demeanor.
• Exceptional written and verbal communication skills.
• A strong desire for professional growth and readiness to take on new responsibilities.
• Self-motivated with the ability to work effectively both independently and as part of a team.

Responsibilities

• Collaborate with internal teams and maintain open communication with senior management.
• Organize and represent the company at public relations events, serving as the primary spokesperson.
• Cultivate and maintain strong relationships with clients, effectively communicating our promotional services.
• Develop and implement strategic public relations campaigns and initiatives.
• Build and nurture connections with consumer, community, and public interest groups.
• Coach client representatives on effective communication strategies for both public and employee interactions.
• Analyze organizational goals to create influential public relations strategies.
• Protect and enhance the organization's image and identity.
• Work closely with managers to align advertising efforts with public relations strategies.

Skills

Rapport building

Prioritization

Professionalism

Written communication

Verbal communication

Growth mindset

Independent work

Job description

Join our fast-growing event marketing company, where we lead marketing, advertising, and consulting services for prominent national corporations. As a Public Relations Assistant, you'll play a crucial role in ensuring our brand's consistent growth and positive image.

Key Responsibilities:

• Collaborate with internal teams and maintain open communication with senior management.
• Organize and represent the company at public relations events, serving as the primary spokesperson.
• Cultivate and maintain strong relationships with clients, effectively communicating our promotional services.
• Develop and implement strategic public relations campaigns and initiatives.
• Build and nurture connections with consumer, community, and public interest groups.
• Coach client representatives on effective communication strategies for both public and employee interactions.
• Analyze organizational goals to create influential public relations strategies.
• Protect and enhance the organization's image and identity.
• Work closely with managers to align advertising efforts with public relations strategies.

What We're Looking For:

• Ability to build strong rapport with clients and stakeholders.
• Excellent prioritization and multitasking skills.
• Professionalism and a positive, proactive demeanor.
• Exceptional written and verbal communication skills.
• A strong desire for professional growth and readiness to take on new responsibilities.
• Self-motivated with the ability to work effectively both independently and as part of a team.

Why Join Us?

• Impactful Work: Play a key role in expanding our presence in event marketing with national companies.
• Supportive Environment: Thrive in a culture that values positivity, professionalism, and teamwork.
• Growth Opportunities: Advance your career while shaping the future of our public relations efforts.