Public Consulting Group is hiring : Content Strategist in Tallahassee

Public Consulting Group; Tallahassee (FL); Remote; USD 68,000 - 92,000; Full time

Job summary

A leading public sector solutions firm is seeking a Content Strategist. This role focuses on developing multi-channel social media strategies, creating engaging digital content, and supporting brand storytelling efforts. Ideal candidates will have a bachelor's degree and at least 3 years of experience in marketing communications, with strong writing and social media management skills. This position is remote with a competitive salary range of $68,400 - $91,400.

Qualifications

• Minimum 3 years working in integrated marketing communications with content strategy experience.
• Minimum 1-2 years of direct experience in social media.
• Exceptional writing and editing skills, with a focus on content planning.

Responsibilities

• Design and execute multi-channel social media strategies to support brand storytelling.
• Create and publish integrated digital content based on business objectives.
• Track platform performance, measure effectiveness, and adapt strategies.

Skills

Writing

Content Strategy

Social Media Management

Editing

Team Collaboration

Education

Bachelor’s Degree in Marketing, Advertising, Communications, Public Relations, or related field

Tools

Meltwater

WordPress

Adobe Suite

Microsoft Office

Job description

Public Consulting Group LLC (PCG) is a leading public sector solutions implementation and operations improvement firm that partners with health, education, and human services agencies to improve lives. Founded in 1986, PCG employs approximately 2,000 professionals throughout the U.S. PCG offers clients a multidisciplinary approach to meet challenges, pursue opportunities, and serve constituents across the public sector.

Position Title : Content Strategist

Job Summary

This position is part of the Public Relations Center of Excellence unit within the Corporate Marketing & Communications Department at Public Consulting Group (PCG), which is the firm’s resource for communications and public relations leadership, strategy, expertise, and service. The role supports the planning, development, execution, and measurement of a wide range of communications, public relations, and content initiatives.

Duties & Responsibilities

• Design and execute multi‑channel social media strategies and campaigns to support brand storytelling focused on products, initiatives, business development, public relations, thought leadership, company mission, community, and other needs in coordination with department leadership.
• Plan, create, edit, and publish compelling integrated digital and social media content based on the company’s business objectives and user needs.
• Administer corporate social media accounts, maintain social media calendar, and manage the company’s social media communities to optimize reach, earned growth, and organic engagement.
• Implement best practices, scalable solutions, and dynamic approaches for integrated digital and social media content and respond to changing environments, technologies, and trends.
• Track and measure platform performance, report findings, surface insights, and adapt approaches in order to optimize the company’s online presence.
• Collaborate with Marketing & Communications staff, leadership, and product teams as needed to ensure content is informative and appealing, as well as aligned with communications, marketing, and public relations goals.
• Support efforts to build awareness of PCG as an industry‑leading consulting firm and its brand, products, and services; increase engagement; and foster thought leadership.
• As needed, support efforts such as crisis communications, media relations, external partnerships, executive communications, employee relations, and thought leadership.
• Other duties as assigned.

Required Skills and Experience

• Minimum 3 years working in a professional integrated marketing communications environment with work related to content strategy and development, marketing, writing, editing, or related discipline.
• Minimum 1‑2 years direct experience in a professional social media role.
• Exceptional writing, editing, and content planning skills.
• Hands‑on experience using social media platforms for brand awareness and for leveraging social media data analytics to inform strategy and tactics.
• Strong understanding of how to translate brand strategy and storytelling into channel‑specific content and messaging frameworks.
• Demonstrated ability to work collaboratively with others to complete communications projects involving multiple stakeholders and priorities.
• Experience ideating, writing, and editing website and blog articles in a professional environment.
• Ability to develop own ideas, take initiative, and assume responsibility.
• Ability to understand desired outcomes and independently ideate and implement strategies and tactics to achieve them.
• Ability to approach work and interactions with colleagues with emotional intelligence and maturity.
• Ability to perform topical research to identify relevant angles and produce or upcycle related content.
• Proficient in Microsoft Office applications.

Preferred Skills and Experience

• Strategic communications and content planning skills.
• Familiarity with working in Meltwater.
• Familiarity with working in WordPress.
• Familiarity working with Adobe / Adobe Express.
• Web content management system experience; understanding of SEO and web traffic metrics for reference and application.
• Experience working in a corporate editorial calendar.
• Basic understanding of accessible content and familiarity with creating content that is accessible.
• Understanding of public relations principles, strategies, and tactics.
• Experience in the public sector and/or interest in government, education, health care, or human services a plus.

Qualifications

Bachelor’s Degree in Marketing, Advertising, Communications, Public Relations, English, or related field.

Minimum 3 years experience working in a professional integrated marketing communications environment with work related to content strategy and development, marketing, writing, editing, or related discipline; minimum 1‑2 years direct experience in a professional social media role.

Working Conditions

Remote

Compensation

Range : $68,400‑$91,400

EEO Statement

Public Consulting Group is an Equal Opportunity Employer dedicated to celebrating diversity and intentionally creating a culture of inclusion. ... [EEO legal language retained]