Programmatic Trader

C2 Graphics Productivity Solutions; Mundelein (IL); Hybrid; USD 41,000 - 55,000; Full time

Job summary

C2 Graphics Productivity Solutions is seeking a Programmatic Trader to advance an omnichannel media practice. The role blends programmatic trading expertise with automation, AI, and evolving platform capabilities, delivering measurable performance for clients.

Start ASAP, hybrid in NYC, with compensation $30-$40/hour as a W2 employee of C2. After direct hire, salary range $70k-$80k annually. 3+ years of hands-on trading across display, video, CTV, and more.

Qualifications

• 3+ years hands-on programmatic trading across display, video, CTV, audio, native.
• Proven CPA/ROAS optimization experience.
• Advanced with The Trade Desk, DV360, Amazon DSP.
• Strong bidding, pacing, frequency management, and measurement.
• Experience implementing tracking pixels and GA4/CM360.

Responsibilities

• Develop programmatic strategies from client RFPs based on objectives and KPIs.
• Plan and manage display, video, CTV, audio, native campaigns across DSPs.
• Optimize toward CPA, ROAS, and other lower-funnel KPIs.
• Coordinate with Ad Ops to implement tracking pixels and conversion measurement.
• Manage pacing, budgets, delivery, bidding, frequency, and performance.
• Build audiences using first/third-party data and retargeting.
• Ensure brand safety, inventory quality, and fraud prevention; propose improvements.
• Develop reports translating performance into insights and recommendations.
• Communicate progress and risks throughout lifecycle.
• Stay current on DSP capabilities and industry trends.
• Share platform knowledge with team to support development.

Skills

Programmatic trading

DSP platforms

Analytics

Excel/Sheets

Campaign optimization

Tools

The Trade Desk

DV360

Amazon DSP

DoubleVerify

IAS

Peer39

GA4

CM360/Floodlight

Job description

Job Description

C2's client, a fully independent, woman-owned media agency intentionally expanding its capabilities through the integration of media, creative, branding, and analytics, seeks a Programmatic Trader to help deliver measurable performance across an increasingly sophisticated omnichannel media practice.

For more than 20 years, they've built their reputation on media expertise, strategic rigor, and undeniable results. The agency crafted an operating model where strategy, creative, analytics, and media work together from campaign development through performance reporting and optimization. The result is smarter collaboration, faster decisions, and measurable business outcomes for clients.

This role combines exceptional programmatic trading expertise with strategic curiosity, proactively identifying opportunities to improve campaign performance while embracing automation, AI, and evolving platform capabilities.

Start: ASAP

Duration: Direct hire

Location: Hybrid, 2 days/week in New York City office

Compensation: $30-$40/hour as a W2 employee of C2. After direct hire transition, compensation would convert to a salary of $70,000 to $80,000 per year

Responsibilities

• Develop programmatic media strategies from client RFPs based on business objectives, audience insights, and campaign KPIs
• Plan, execute, monitor, and manage display, online video, connected TV, audio, native, and emerging programmatic campaigns across multiple DSPs
• Execute and optimize conversion-focused (performance/direct-response) programmatic campaigns, optimizing toward cost-per-acquisition, cost-per-conversion, ROAS, or other lower-funnel KPIs
• Coordinate with Ad Operations to implement, QA, and troubleshoot campaign tracking, pixels, tags, and conversion measurement
• Manage campaign pacing, budgets, delivery, bidding strategies, frequency controls, and performance to meet or exceed client goals
• Build audience targeting strategies using first-party, third-party, contextual, behavioral, and retargeting audiences
• Monitor inventory quality, brand safety, fraud prevention, supply path performance, and overall campaign health, proactively recommending improvements based on viewability, performance data, and platform insights
• Develop campaign reports that translate performance data into clear insights and actionable recommendations for internal teams and Client Services
• Communicate campaign progress, risks, and improvement opportunities throughout the campaign lifecycle
• Stay current on DSP capabilities, industry trends, and emerging programmatic best practices
• Share platform expertise, best practices, and technical knowledge with the team to support continued development and knowledge sharing

Requirements

• 3+ years of hands-on programmatic trading experience across display, online video, connected TV, audio, native media, and other programmatic channels
• Experience with conversion-driven or performance-based programmatic campaigns, with a track record of optimizing toward CPA, ROAS, or similar down-funnel KPIs
• Advanced experience with The Trade Desk, DV360, and Amazon DSP
• Strong understanding of bidding strategies, pacing, audience targeting, frequency management, and campaign measurement
• Experience implementing campaign tracking, pixels, CM360/Floodlight, GA4, or comparable attribution and measurement solutions
• Familiarity with brand safety, verification, and inventory quality platforms including DoubleVerify, IAS, Peer39, or similar technologies
• Strong analytical skills with the ability to interpret campaign performance and translate data into strategic recommendations
• Advanced proficiency with Excel or Google Sheets for reporting, analysis, and campaign management
• Excellent communication, organizational, and time management skills
• Ability to manage multiple campaigns simultaneously while working independently and remotely
• Experience collaborating with creative, analytics, and Client Services teams throughout campaign development and delivery
• Curiosity, adaptability, and enthusiasm for leveraging automation, AI, and emerging technologies to improve campaign performance and operational efficiency

Nice to Have

• Experience working within an independent media agency
• Exposure to omnichannel planning across digital, broadcast, out-of-home, and influencer campaigns
• Familiarity with workflow automation or AI-enabled media planning tools

All candidates must be located and authorized to work in the United States. xzgxqkn C2 does not sponsor work visas. No C2C.