Programmatic Strategy Lead

Evergreen Trading; New York (NY); On-site; USD 80,000 - 90,000; Full time

Job summary

Evergreen Trading, located in New York City, is seeking a Supervisor, Programmatic to lead programmatic strategy and ensure high-quality execution across client accounts. This role involves managing a team, overseeing campaign performance, and developing strategic client relationships.

The ideal candidate will have 4-6 years of programmatic buying experience, along with strong leadership skills and a Bachelor's degree. This position offers competitive compensation and a collaborative work environment.

Qualifications

• 4–6+ years of programmatic buying experience.
• 1–2+ years of team leadership or mentorship experience.
• Advanced proficiency with DSPs and programmatic strategy.

Responsibilities

• Lead programmatic strategy and execution oversight.
• Oversee campaign lifecycle including setup and optimization.
• Manage team development within assigned accounts.

Skills

Leadership and coaching

Programmatic strategy

Optimization

Education

Bachelor’s degree

Tools

DSPs

Job description

About Evergreen

At Evergreen Trading, we’re driven by collaboration and value creation for our clients. That’s why we’re the go-to, strategic partner for marquee brands across industries. Headquartered in NYC, we’re a media investment and trade firm that helps brands achieve their goals by leveraging their unwanted assets to purchase media. Our unique approach allows clients to improve their ROI by turning excess inventory, equipment, real estate, and more into media purchasing power. If you're looking for a dynamic work environment and have a passion for doing things differently, Evergreen Trading is the place for you.

About Evergreen

At Evergreen Trading, we’re driven by collaboration and value creation for our clients. That’s why we’re the go-to, strategic partner for marquee brands across industries. Headquartered in NYC, we’re a media investment and trade firm that helps brands achieve their goals by leveraging their unwanted assets to purchase media. Our unique approach allows clients to improve their ROI by turning excess inventory, equipment, real estate, and more into media purchasing power. If you're looking for a dynamic work environment and have a passion for doing things differently, Evergreen Trading is the place for you.

Department Overview

The Integrated Investment Team leads end‑to‑end media investment across linear, digital direct, audio, and programmatic channels. The team is responsible for delivering integrated, performance‑driven media solutions while maximizing trade value, spread, and long‑term partner opportunities. Integrated Investment works in close partnership with Sales, Strategic Partnerships, Analytics, Finance, and Executive Leadership to ensure best‑in‑class execution and scalable growth.

Position Summary

The Supervisor, Programmatic is responsible for leading programmatic strategy, execution oversight, and team development across a portfolio of accounts. This individual acts as a subject matter expert in programmatic, ensuring campaigns are executed at a high level while aligning with broader Integrated Investment strategies.

The Supervisor is accountable for campaign quality, performance, and adherence to programmatic best practices, while serving as a key liaison across clients, internal teams, and vendor partners.

Key Responsibilities

Client Leadership & Strategy

• Serve as programmatic SME on client accounts, contributing strategic recommendations and articulating channel value.
• Assist leadership & Strategic Partnerships with building client/AOR relationships
• Lead internal and external kick off calls and status meetings
• Review campaign specs, RFPs, and media plans to ensure completeness, accuracy, and alignment with objectives.
• Deliver client-facing materials including plans, reporting, and performance insights.
  
  
  

Campaign Oversight & Execution Excellence

• Oversee campaign lifecycle across setup, QA, pacing, optimization, and wrap, ensuring high-quality execution.
• Approve campaign builds prior to launch and ensure accuracy across all formats and platforms.
• Own pacing and performance accountability across assigned accounts, ensuring delivery against KPIs.
  
  
  

Vendor & Partnership Management

• Manage relationships with DSPs, SSPs, and data partners, acting as escalation point for rate negotiations.
• Own PMP setup and collaborate with partners on inventory strategy and audience targeting.
• Identify opportunities for new partners or inventory approaches to improve performance.
  
  
  

Team Leadership & Development

• Manage, coach, and develop Buyers and Associate Buyers within assigned accounts.
• Ensure team adherence to programmatic best practices across setup, QA, optimization, and reporting.
• Oversee team workflow, bandwidth, and deliverables across accounts.
  
  
  

Operational Excellence & Governance

• Drive adherence to best practices across the full campaign lifecycle, including buy evaluation, negotiations, QA, stewardship, and posting/verification.
• Ensure accurate reconciliation, actualization, and financial tracking across programmatic campaigns.
• Maintain consistent documentation standards and reporting integrity across all campaigns.
  
  
  

Qualifications & Experience

• Bachelor’s degree required.
• 4–6+ years of programmatic buying experience
• 1–2+ years of team leadership or mentorship experience
• Advanced proficiency with DSPs, programmatic strategy, and optimization
  
  
  

CORE COMPETENCIES

• Strong leadership and coaching ability
• Strategic + executional expertise
• High accountability and ownership mindset
• Ability to operate across multiple stakeholders and priorities
  
  
  

Compensation

Salary Range: $80,000 – $100,000 + Bonus

The above represents the expected base salary range for this role. Exact compensation is determined by level of experience and other job-related factors.

WHY WORK WITH US

Since our founding in 2009, Evergreen Trading has always believed that our people are the most valuable part of our business. That’s why our company is 100% employee owned. It’s also why we continue to invest in our employees' professional and personal development through company-sponsored training, mentorship, and a dedication to DEIB. Other highlights include:

• Automatic enrollment in the Employee Stock Ownership Plan (“ESOP”)
• 401(k) plan with an employer match
• Extensive benefits offering in which Evergreen covers 75% of health premiums for employee and dependent coverage
• Generous time off including office closure between Christmas and New Year’s Day
• Hybrid work schedule
  
  
  

Evergreen Trading is proud to be an equal opportunity employer, committed to a diverse and inclusive work environment. We welcome candidates from all backgrounds to apply and believe diversity enhances our creativity, innovation, and overall success. All employment opportunities at the company are based upon an individual’s qualifications to perform the essential functions of a particular job and business needs, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, caregiver status, veteran status, disability status, or any other legally protected characteristics.