Programmatic Growth Lead – Hybrid, Flexible Hours, MacBook

Wppmedia; New York (NY); Hybrid; USD 60,000 - 140,000; Full time

Benefits offered by this job

Medical, dental and vision coverage

Hybrid working and flexible hours

15 days PTO to start

Job summary

Wppmedia is seeking a Programmatic Advertising Specialist in New York, NY. In this role, you will join a high-performing Paid Media Team, leveraging your expertise to drive innovative programmatic advertising campaigns across platforms like Amazon DSP, YouTube, and The Trade Desk. You will be responsible for analyzing data, optimizing campaigns, and collaborating with internal teams to deliver impactful results.

This position offers a hybrid work environment, competitive compensation ranging from $60,000 to $140,000, and comprehensive benefits including medical coverage, a 401k plan, and generous PTO policies.

Qualifications

• Minimum 3 years of experience in programmatic advertising with a proven track record.
• Strong understanding of social media platforms and digital advertising landscape.
• Analytical mindset with the ability to translate data into actionable insights.

Responsibilities

• Integrate programmatic strategies into holistic campaigns.
• Plan, execute, and optimize programmatic advertising campaigns.
• Analyze campaign performance data for trends and insights.

Skills

Programmatic advertising

Data analysis

Communication skills

Google Ads Manager

DSP experience

Campaign management

Tools

Amazon DSP

YouTube

The Trade Desk

Job description

Wppmedia is seeking a Programmatic Advertising Specialist in New York, NY. In this role, you will join a high-performing Paid Media Team, leveraging your expertise to drive innovative programmatic advertising campaigns across platforms like Amazon DSP, YouTube, and The Trade Desk. You will be responsible for analyzing data, optimizing campaigns, and collaborating with internal teams to deliver impactful results.

This position offers a hybrid work environment, competitive compensation ranging from $60,000 to $140,000, and comprehensive benefits including medical coverage, a 401k plan, and generous PTO policies.