Programmatic Campaign Manager

Entravision US Media; Austin (TX); On-site; USD 70,000 - 85,000; Full time

Job summary

Entravision US Media in Austin, Texas, is seeking a Digital Trafficker to manage and optimize digital campaigns across various platforms, including CTV and Display advertising. This full-time position requires a BA degree in marketing or business and 1-2 years of relevant experience.

The ideal candidate will exhibit strong campaign management skills and proficiency in ad platforms such as Google Ad Manager and The Trade Desk. Join a fun and energetic team dedicated to delivering top-notch service to clients.

Qualifications

• At least 1-2 years of work experience in digital campaign management or related fields.
• English fluency required.

Responsibilities

• Manage a variety of client campaigns including trafficking and optimization.
• Measure and optimize campaign performance to meet benchmarks.
• Prepare reports and communicate campaign performance to clients.

Skills

Digital media management

Campaign optimization

Attention to detail

Ad platforms knowledge

Team player

Education

BA degree in marketing or business

Trade Desk Certification

Tools

Google Ad Manager

The Trade Desk

Google Analytics

Job description

Salary range: 70,000 - 85,000 USD

Overview

Entravision’s Ad Operations team is looking for a new Digital Trafficker to join our team! This role will include day-to-day responsibilities of trafficking and managing digital campaigns with a focus on CTV, Pre‑Roll Video, Digital Audio and Display campaigns. We are looking for someone who is goal‑oriented and passionate about digital media, able to work in a fast‑paced, high‑volume environment and possess the technical skills required to set‑up and optimize campaigns against industry standard KPIs. If this description fits you, then this is an exciting opportunity to join and experience working with a fun‑loving, energetic team.

Essential Functions

• Strategize, execute, and manage a variety of client campaigns including trafficking, in‑flight optimization and post campaign analysis.
• Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests.
• Develop campaign strategies to support and achieve the client’s business objectives.
• Utilize The Trade Desk and Google Ad Manager to prepare reports and communicate campaign performance to clients.
• Collaborate with Sales Planning to develop campaign strategies and budgets that meet client goals and objectives.
• Provide the Account Management team campaign reporting data for client recap decks as well as campaign strategy recommendations for future campaigns.
• Work with sales teams to validate insertion orders, follow up on missing assets, report on campaign delivery, optimizations, and billing.

Competencies

• Ability to work independently.
• Excellent attention to detail.
• Ability to work under pressure and prioritize projects.
• Knowledge of digital ad ecosystem and familiarity with ad platforms and tools e.g. The Trade Desk, AppNexus, Google DV 360, Google Tag Manager, Google Analytics.
• Team player.

Position Type / Expected Hours of Work

This is a full‑time position. Actual hours and schedule may vary.

Required Education and Experience

• BA degree in marketing, business or equivalent work experience.
• At least 1-2 years of work experience in digital campaign management or related fields.
• Trade Desk Certification a plus.
• English fluency required.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Entravision Communications Corporation participates in the E‑Verify system operated by the US Department of Homeland Security and the Social Security Administration and will use E‑Verify to confirm work eligibility for all new hire employees.

Entravision Communications is an Equal Opportunity Employer. We encourage women and minorities to apply.