Program Specialist - Remote in Columbia, South Carolina

001 BlueCross and BlueShield of South Carolina; South Carolina; Ibrido; USD 90.000 - 110.000; Tempo pieno

Vantaggi offerti da questo lavoro

401k match

Health plan

Dental & vision coverage

PTO

On-site facilities

Education assistance

Descrizione del lavoro

BlueCross BlueShield of South Carolina is seeking a Marketing Programs Manager to conduct market research, support product development, and lead marketing projects. This role drives strategic planning and coordinates cross-functional teams in a dynamic healthcare environment.

The position oversees the Medicaid Extra Benefits Program, including vendor management, budget oversight, reporting, and coordination with Member Services and Care Management.

Competenze

• Bachelor's degree in any field.
• 3 years marketing support and project coordination experience.
• Strong knowledge of marketing principles and techniques.
• Excellent verbal and written communication skills.
• Ability to handle confidential information with discretion.

Mansioni

• Lead market research related to competitors, industry trends, and customer analysis.
• Coordinate, manage and implement major marketing projects.
• Oversee product/program after launch/implementation and ensure alignment with strategic plans.
• Develop and monitor project plans, budgets, risks, and timelines.
• Maintain stakeholder communication and manage vendor relationships.

Conoscenze

Marketing support

Project coordination

Strategic planning

Analytical thinking

Communication skills

Discretion

Attention to detail

Formazione

Bachelor's degree

Strumenti

Microsoft Office

Descrizione del lavoro

Summary

Conducts market research to support product and program development, strategic planning and market growth initiatives. Leads implementation and evaluation of marketing projects, providing recommendations for product enhancements and performance optimization. Oversees the Medicaid Extra Benefits Program, including vendor management, budget oversight, reporting, member escalations, compliance with SCDHHS requirements and support for Member Services and Care Management. Leads annual planning, program enhancements, member communications and internal training.

Description Logistics

This is a full-time position working (40-hours/week) Monday-Friday 8:00am – 5:00pm working remote within Columbia, South Carolina. Candidates will report to the office as needed by management.

What You Will Do

• Research, coordinate, manage and implement major marketing projects.
• Manages product/program after launch/implementation.
• Projects may include promotional campaigns, and/or strategic planning, implementation of products, product management after product launch.
• Develops/conducts primary market research related to competitors, industry analysis, customer analysis, market trends, portfolio analysis, product development and regulations, and other related topics.
• Builds and maintains strong relationships with external companies and vendors.
• Responsible for ensuring all activities align within the strategic plan, timeline, and budget.
• Manages the development of project plans, risk management plans and project documentation.
• Identifies teamwork and testing assignments and provides oversight and direction to project managers and project test teams.
• Oversees the implementation of detailed project plans including monitoring and control of budgeted costs and delivery timelines.
• Identifies business requirements.
• Supports new business implementations or acquisitions.
• Facilitates the definition of project missions, goals, tasks, and resource requirements, service levels, and customer requirements.
• Maintains effective communication with stakeholders during all phases of projects.
• Resolves or assists in the resolution of conflicts within and between projects or functional areas.
• Analyzes customer satisfaction/dissatisfaction with products and processes, which may include pre and post campaign or conference feedback.
• Coordinates and completes other tasks and projects as assigned by management.

Required Education

• Bachelor's degree in any field.

Required Work Experience

• 3 years marketing support and project coordination and implementations.

Required Skills and Abilities

• Strong knowledge of business development, strategic planning, marketing support and process improvement.
• Strong knowledge of marketing principles and techniques.
• Strong project planning and analytical/critical thinking skills.
• Excellent verbal and written communication skills.
• Ability to handle confidential or sensitive information with discretion.
• Demonstrated proficiency in spelling, punctuation, grammar skills.

Preferred Education

• Bachelor's degree - Business Administration, Marketing.

Required Software and Tools

• Microsoft Office.

Benefits

• Eligible to participate in benefits the first of the month following 28 days of employment.
• Subsidized health plans
• Dental and vision coverage
• 401k retirement savings plan with company match
• Life Insurance
• Paid Time Off (PTO)
• On-site cafeterias and fitness centers in major locations
• Education Assistance
• Service Recognition
• National discounts to movies, theaters, zoos, theme parks and more

Equal Employment Opportunity Statement

BlueCross BlueShield of South Carolina and our subsidiary companies maintain a continuing policy of nondiscrimination in employment to promote employment opportunities for persons regardless of age, race, color, national origin, sex, religion, veteran status, disability, weight, sexual orientation, gender identity, genetic information or any other legally protected status. Additionally, as a federal contractor, the company maintains affirmative action programs to promote employment opportunities for individuals with disabilities and protected veterans. It is our policy to provide equal opportunities in all phases of the employment process and to comply with applicable federal, state and local laws and regulations. We are committed to working with and providing reasonable accommodations to individuals with disabilities, pregnant individuals, individuals with pregnancy-related conditions, and individuals needing accommodations for sincerely held religious beliefs, provided that those accommodations do not impose an undue hardship on the Company. If you need special assistance or an accommodation while seeking employment, please email [e-mail] or call 800-288-2227, ext. 47480 with the nature of your request. We participate in E-Verify and comply with the Pay Transparency Nondiscrimination Provision. We are an Equal Opportunity Employer.