Program Marketing Associate

Superior-Underwriters; Las Vegas (NV); On-site; USD 52,000 - 68,000; Full time

Job summary

Superior Underwriters is seeking a Program Marketing Associate in Las Vegas to help plan and deliver campaigns that connect business customers with relevant products and programs. You will coordinate content, channels, and campaign details, then use performance data to guide improvements across digital marketing, research, and cross-functional collaboration.

Your role supports demand generation and sales goals by creating coordinated campaigns, writing content, and assisting with analytics and

Qualifications

• Strong writing, organization, research, and communication skills.
• Ability to manage projects and collaborate across teams.
• Experience in digital, B2B, e-commerce, email, social media, performance, or demand generation marketing is a plus.

Responsibilities

• Coordinate marketing campaign management across email, social media, web, and print.
• Support multichannel marketing and social media advertising campaigns.
• Write and edit content for content marketing, SEO, and product promotions; update WordPress pages; assist with graphic design using Adobe Creative Suite.
• Support marketing automation tools and CRM systems; organize audience lists and campaign workflows.
• Prepare web analytics reporting using Google Analytics and other tools; use data to improve performance.

Skills

Strong writing

Organization

Research

Communication

Project management

Cross-functional collaboration

Content planning

Tools

Google Analytics

SEO

WordPress

Adobe Creative Suite

CRM systems

Marketing automation

Google Ads

Facebook Advertising

Job description

As a Program Marketing Associate, you’ll help plan and deliver campaigns that connect business customers with relevant products and programs. You’ll coordinate content, channels, and campaign details, then use performance data to guide improvements. This role brings together digital marketing, research, and cross-functional collaboration to support demand generation and sales goals.

Duties

• Coordinate marketing campaign management across email, social media, web, and print; support multichannel marketing and social media advertising campaigns.
• Write and edit content for content marketing, search engine optimization (SEO), and product promotions; update WordPress pages and assist with graphic design using Adobe Creative Suite.
• Support marketing automation tools and customer relationship management (CRM) systems; organize audience lists and campaign workflows.
• Prepare web analytics reporting using Google Analytics and other analytics tools; apply data-driven decision making to improve performance.
• Your impact: Clear, coordinated campaigns help prospective customers find useful information and help sales teams engage qualified leads.

Qualifications

• Required: Strong writing, organization, research, and communication skills; ability to manage projects and collaborate across teams.
• Preferred: Experience in digital, business-to-business (B2B), e-commerce, email, social media, performance, or demand generation marketing.
• Familiarity with marketing automation, CRM systems, Google Analytics, Google AdWords, Facebook Advertising, and SEO is an asset.
• Exposure to advertising sales, print advertising, budgeting, product management, or marketing management is helpful; team leadership or managing marketing, advertising, or public relations teams is not required.
• Knowledge of Adobe Creative Suite, WordPress, and web analytics is preferred.