Product Owner, Marketing Technology - Conferences (AEM)

Gartner; Irving (TX); On-site; USD 86,000 - 118,000; Full time

Benefits offered by this job

Generous PTO

Charity match program

Medical, Dental & Vision plans

Parental Leave

Employee Assistance Program (EAP)

401K matching

Job summary

Gartner is seeking a strategic Product Owner to lead the Conferences Marketing Technology roadmap and delivery. You will own marketing platforms and digital experiences that drive attendee acquisition, engagement, and conversion, with emphasis on AEM, lead lifecycle, and marketing automation.

You will collaborate across Marketing, Tech, UX, and Analytics to deliver measurable business value. The role emphasizes stakeholder leadership, data-driven decision making, and agile practices while

Qualifications

• Bachelor's degree or equivalent in Marketing, Business, Information Technology, Digital Experience, or related field
• 5+ years in product management, digital products, marketing technology, or website platforms
• Strategic leadership: define product vision, influence senior stakeholders, and align initiatives with outcomes
• Digital marketing: deep understanding of website ecosystems, acquisition funnels, marketing technologies, and conversion optimization
• Customer-centric approach: leverage insights, analytics, and feedback to inform strategy
• Analytical excellence: interpret data, define KPIs, and drive measurable outcomes
• Communication and influence: strong stakeholder management skills
• Agile product management: backlog management, release planning, iterative delivery
• Leadership and mentorship: coach teams and promote collaboration
• Technical acumen: collaborate with engineering teams and understand constraints
• Travel: willingness to travel for conference execution
• Drive and ownership: action-oriented with focus on impact

Responsibilities

• Own roadmap for Conferences Marketing Technology platforms and experiences
• Align priorities with conference goals, attendee growth, and marketing strategy
• Drive optimization of attendee acquisition, engagement, registration conversion, and customer experience
• Translate objectives into requirements, user stories, and backlog items
• Partner with development, UX, analytics, and business teams to deliver high-impact solutions
• Own and enhance marketing technology capabilities including Adobe Experience Manager and related platforms
• Collaborate on Salesforce integrations, lead management processes, and customer data flows
• Build partnerships across Marketing, Conference Leadership, Technology, and other stakeholders
• Define success metrics and use data-driven insights to guide prioritization
• Mentor Product Owners and promote agile best practices
• Support major conferences through planning, execution, and post-event analysis
• Identify opportunities to leverage emerging technologies and stakeholder feedback

Skills

Marketing technology

Adobe Experience Manager

Lead lifecycle management

Data-driven insights

Stakeholder management

Agile product management

Leadership

Education

Bachelor's degree

Tools

Adobe Experience Manager (AEM)

Salesforce

Job description

Gartner is seeking a strategic Product Owner to lead the Conferences Marketing Technology roadmap and delivery. You will own marketing platforms and digital experiences that drive attendee acquisition, engagement, and conversion, with emphasis on AEM, lead lifecycle, and marketing automation.

You will collaborate across Marketing, Tech, UX, and Analytics to deliver measurable business value. The role emphasizes stakeholder leadership, data-driven decision making, and agile practices while