Product Marketing & Marketing Intern

DIRECTV; Wilmington (DE); Remote; USD 28,000 - 39,000; Part time

Benefits offered by this job

Remote internship

Job summary

DIRECTV is offering a 10-week remote Marketing Intern program designed to give hands-on experience across Product Marketing, Brand Strategy, Marketing Communications, Digital Marketing, and Business Planning. You will work with cross-functional teams to support marketing strategies, analyze viewership trends, and help shape marketing initiatives that drive customer experience.

We seek students in Marketing, Management, or related fields with strong Office skills, excellent communication, and the

Qualifications

• Pursuing a degree in marketing, management, or a related field.
• Strong written and verbal communication skills.
• Proficiency with Microsoft Office Suite and basic data interpretation is preferred.

Responsibilities

• Supporting development and execution of marketing strategies.
• Contributing to product roadmap planning and business case creation.
• Analyzing viewership trends and recommending promotional strategies.
• Building models to evaluate content value vs. acquisition cost.
• Conducting product validation and user experience testing.
• Assisting with internal culture initiatives and team-building events.
• Collaborating on marketing campaign strategy and execution.

Skills

Written communication

Verbal communication

Time management

Self-motivation

Education

Marketing, Management, Business Intelligence/Analytics, Digital Marketing, Advertising, Journalism, Public Relations, Media Management or related fields

Tools

Microsoft Office Suite

Job description

Please provide the following information:

At DIRECTV , we're transforming the entertainment experience through innovative products, cutting-edge technology, and customer-first solutions. Our teams are shaping the future of how millions of customers discover, access, and enjoy content anytime, anywhere.

Dive into Product Management and Marketing as a Summer Intern!

As a Marketing Intern, you'll gain hands‑on experience working alongside leaders across Product Marketing , Brand Strategy , Marketing Communications , Digital Marketing , and Business Planning . You'll contribute to real business initiatives, collaborate with cross‑functional teams, and develop skills that directly impact DIRECTV's marketing strategy and customer experience.

In this role, you may work on:

• Supporting the development and execution of marketing strategies
• Contributing to product roadmap planning and business case creation
• Analyzing viewership trends and recommending promotional strategies
• Building models to evaluate content value vs. acquisition cost
• Conducting product validation and user experience testing
• Assisting with internal culture initiatives and team‑building events
• Collaborating on marketing campaign strategy and execution

Who We’re Looking For:

• Majors: Marketing, Management, Business Intelligence/Analytics, Business Administration, Digital Marketing, Advertising, Journalism, Public Relations, Media Management, or related fields.
• Proficiency in Microsoft Office Suite
• Strong written and verbal communication skills
• Well‑organized with the ability to prioritize tasks
• Self‑motivated and accountable, with a willingness to learn
• Passion for marketing, media, and digital innovation

Program Details

• Duration: 10‑week remote internship (This is a remote position that can be located anywhere in the United States.)
• Program Dates: Track 1 (6/7/27 – 8/13/27) or Track 2 (6/14/27 – 8/20/27)
• Eligibility: Must have full U.S. work authorization now and in the future
• This position can earn $$20 - $28 per hour, not to mention all the other amazing rewards that working at DIRECTV offers. (Undergrad $20 per hour; Grad $28 per hour)

Ready to explore the possibilities? Join DIRECTV and help shape the future of entertainment while gaining meaningful, real‑world marketing experience.

DIRECTV employees are expected to always be honest, trustworthy, and operate with integrity. Discrimination and harassment of any kind (including sexual harassment) will not be tolerated. We remain steadfast in our belief for diversity, equity, and inclusion; therefore, we encourage success based on individual merit and ability without regard to race, color, religion, national origin, gender, sexual orientation, gender identity, age, disability, marital status, citizenship status, military/veteran status, or any other protected status. DIRECTV celebrates and is enriched by our differences; therefore we fully consider all qualified applicants including, those with a criminal history.