Product Marketing Manager, Google Fi Wireless

Google; New York (NY); Vor Ort; USD 141.000 - 205.000; Vollzeit

Zusammenfassung

Google Fi Wireless is seeking a Product Marketing Manager to own end-to-end GTM strategy, accelerating growth and subscriber engagement across Google Fi products. You will craft positioning, messaging, and asset development to drive launches that resonate with users.

Partner with Product, Engineering, Legal, PR, and Growth to guide go-to-market plans, measure outcomes, and ensure cross-functional alignment across multiple U.S. locations including New York, Mountain View, and Playa Vista.

Qualifikationen

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in a Marketing Manager or Product Marketing role.
• Experience in building and executing technology Go-To-Market (GTM) programs.

Aufgaben

• Drive cross-channel GTM strategy across web, CRM, paid media, and retail placements for feature, device, and promo launches.
• Lead product positioning and campaign messaging informed by insights, securing cross-functional and legal approvals.
• Lead development of high-performing marketing assets—including landing pages, videos, emails, and ads- across core and partner surfaces.
• Collaborate with Product, Engineering, Legal, PR, and Growth teams to align planning, reviews, and launch approvals.
• Align leaders on GTM strategy, launch milestones, campaign performance, and budget allocation.

Kenntnisse

GTM strategy experience

Cross-functional collaboration

Marketing leadership

Ausbildung

Bachelor's degree or equivalent

Jobbeschreibung

Product Marketing Manager, Google Fi Wireless

New York, NY, USA; Mountain View, CA, USA; +2 more; +1 more

Mid

Experience driving progress, solving problems, and mentoring more junior team members; deeper expertise and applied knowledge within relevant area.

This role may also be located in our Playa Vista, CA campus.

Applicants in the County of Los Angeles: Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

Note: By applying to this position you will have an opportunity to share your preferred working location from the following: New York, NY, USA; Mountain View, CA, USA; Los Angeles, CA, USA.

Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in a Marketing Manager or Product Marketing role.
• Experience in building and executing technology Go-To-Market (GTM) programs.

Preferred qualifications:

• Experience utilizing AI productivity tools to solve complex, multi-layered problems and streamline business or development workflows.
• Experience in subscription marketing for digital products or recurring-business models.
• Experience in executing end-to-end product or feature launches, from creative briefing to performance tracking.
• Experience translating consumer insights or market research into product positioning and marketing strategies.
• Experience managing relationships with cross-functional leadership or executive stakeholders.

About the job

As a Product Marketing Manager for Google Fi Wireless, you will own the end-to-end strategy to accelerate business growth, developing go-to-market strategies that attract, engage, and retain a loyal base of subscribers.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Individual pay is determined by factors including job-related skills, experience, and relevant education or training.

US: $141000 - $205000 (USD) + 15% bonus target + equity + benefits

Learn more about benefits at Google.

Responsibilities

• Drive cross-channel GTM strategy across web, customer relationship management (CRM), paid media, and retail placements for feature, device, and promo launches.
• Lead product positioning and campaign messaging informed by insights, securing cross-functional and legal approvals.
• Lead development of high-performing marketing assets—including landing pages, videos, emails, and ads- across core and partner surfaces.
• Collaborate with Product, Engineering, Legal, PR, and Growth teams to align planning, reviews, and launch approvals.
• Align leaders on GTM strategy, launch milestones, campaign performance, and budget allocation.

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Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

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