Product Marketing Manager – Developer marketing

Chroma Software Inc.; United States; On-site; USD 122,000 - 165,000; Full time

Benefits offered by this job

Equity

Comprehensive benefits

Inclusive workplace

Job summary

A leading software company is seeking a Product Marketing Manager to create technical assets that support development teams. This fully remote position emphasizes actionable, developer-centric content that powers marketing campaigns. Key responsibilities include writing technical posts, building onboarding assets, and running developer-focused webinars. The ideal candidate will have over 5 years of product marketing experience and deep technical marketing understanding, alongside proven success engaging developer communities.

Qualifications

• 5+ years of product marketing experience for developers.
• Deep understanding of technical developer marketing.
• Proven ability to build trust with developer communities.

Responsibilities

• Write technical blog posts and guides for engineers.
• Build comparison pages to evaluate Chromatic against alternatives.
• Run live webinars and workshops for developers.

Skills

Product marketing experience

Technical understanding

Developer community engagement

Job description

Create messaging and assets that help front end developers adopt better UI workflows.

We’re hiring a Product Marketing Manager to create the technical assets that help engineering teams and leaders understand, adopt, and derive value from Chromatic’s and Storybook’s platforms. You’ll be on the Marketing team and will work directly with Sales, Developer Experience, and Product to support how developers learn, evaluate, and use our product.

This role is heavily execution-focused with an emphasis on building actionable, developer-centric content and assets that power marketing campaigns and sales enablement. Show developers and technical buyers how Chromatic and Storybook solves challenges in frontend delivery while directly impacting both product-led and sales-led funnels for the Go-to-Market team.

This is a fully remote position in the United States, Canada or Europe.

Responsibilities

• Write deep technical blog posts, tutorials, and guides that help engineers understand and implement Chromatic features.
• Build comparison pages, and case studies that help teams evaluate Chromatic against alternatives.
• Develop copy and logic for interactive assets, such as quizzes and calculators with deep technical expertise.
• Bonus: Ability to build and implement the interactive landing pages you design
• Build and implement onboarding and nurturing assets, such as chat flows and email drip campaigns, to increase product adoption.
• Run live webinars and workshops that bring developers into the funnel and nurture them toward adoption.
• Develop technical sales enablement assets, including demos, decks, and talk tracks that embed a developer voice into the sales process.
• Collect feedback from the field and distill developer pain points for GTM, Sales, and Product.
• Help develop product positioning and messaging for product launches and feature launches alongside Developer Experience.
• Maintain a high bar for technical accuracy and clarity to earn developer trust.
• Proactively spot opportunities to equip GTM with developer narratives, rather than waiting for direction.

Requirements

• 5+ years of product marketing experience for developers.
• Deep understanding of the technical side of developer marketing and ability to speak competently to developers.
• Demonstrable success in building multi-use assets that helped generate pipeline and product adoption.
• Proven ability to build trust with developer communities with a point of view biased toward long-term meaningful engagement over shortcuts.

Salary Range: US$122K - US$165K + equity. Learn more about our compensation philosophy here . For a list of our other benefits & a peek into life at Chromatic, visit our careers page .

We’re an equal opportunity employer. We don’t discriminate based on race, nationality, belief system, sexual orientation, gender, age, military service, marital or partnership status, family or parental status, disability or any other status protected by law. View other openings

Build an open source project to help UI developers everywhere. Build production-grade cloud services that complement the open source project. Use that money to build more open source stuff. Along the way, make UI development faster and more satisfying for everyone. About us

Help us build the frontend infrastructure behind every UI