Product Marketing Manager, Core Product

Notion; San Francisco (CA); Hybrid; USD 175,000 - 225,000; Full time

Job summary

Notion is hiring a Product Marketing Manager to drive awareness of new features and turn activation into lasting adoption. You’ll craft sharp narratives, partner with Product from development through go-to-market, and coordinate across Marketing and GTM to land major launches.

Based in San Francisco or New York, the role blends strategic storytelling with hands-on execution, including release communications, webinars, and sales enablement.

Qualifications

• Experience leading product launches and adoption programs.
• Proven ability to align Product, Design, Engineering, Sales and Marketing.
• Strong storytelling and headlines that land with customers.

Responsibilities

• Lead launches across Marketing and GTM to land a launch day.
• Drive ongoing awareness, growth, and adoption post-launch.
• Partner with Product on strategy during development and competitive positioning.
• Create sales enablement materials with Sales.
• Maintain release communications channels and email updates.

Skills

Launch management

Cross-functional collaboration

Storytelling & copywriting

Product marketing

AI/product mindset

Job description

About the Role

Notion's engineering and product teams are shipping faster than ever, which means there's more for customers to discover, understand, and adopt than ever before. We're looking for a Product Marketing Manager to drive awareness of new Notion features and capabilities, and to run the programs that turn early activation into lasting adoption. You're a messaging master with a genuine point of view — someone who can build narratives sharp and specific enough to cut through an increasingly noisy market — and a strategic partner to Product from early development all the way through go‑to‑market.

This role can be based in either San Francisco or New York City. We work from our offices on Mondays, Tuesdays and Thursdays (our Anchor Days) because we do our best thinking and building together in person. We’re looking for someone who’s excited to work alongside the team during those days.

What You’ll Achieve

• Lead launches big and small, coordinating efforts across our Marketing and GTM org to land a successful launch day.
• Drive continued awareness, growth, and adoption of high‑PMF features well after launch day — launch is the start of the story, not the end of it.
• Serve as a strategic partner to Product, informing strategy during product development, competitive positioning, and user insights.
• Collaborate with Enterprise PMMs and Sales to build sales enablement materials that turn product capability into stories reps can use in the field.
• Maintain and improve our release comms channels — including notion.com/releases and What’s New emails — partnering with Demand Gen and Lifecycle on sequences, webinars, and more.

Skills You’ll Need To Bring

• A distinctive point of view and the creativity to build narratives that stand out in a crowded, noisy market.
• Experience running product launches and adoption programs, ideally at a fast‑moving product or technology company.
• Strong cross‑functional skills – comfortable coordinating Product, Design, Engineering, Sales, and Marketing toward one outcome.
• Genuine passion for shaping the future of work with AI, a growth mindset, and a scrappy, high‑ownership approach to getting things done.
• Sharp writing and storytelling instincts — you know the difference between a headline that’s technically accurate and one that actually lands.

Nice To Haves

• You’re already a Notion user, fluent in the product and plugged into the community.
• You look beyond just AI & tech companies for creative inspiration.
• You’re a pro at building and using agents — inside Notion and beyond.
• PMM experience at a larger company — though we care more about your instincts and ownership than your resume’s logos.

Notion is committed to providing highly competitive cash compensation, equity, and benefits. The compensation offered for this role will be based on multiple factors such as location, the role’s scope and complexity, and the candidate’s experience and expertise, and may vary from the range provided below. For roles based in San Francisco or New York City, the estimated base salary range for this role is $175,000 – $225,000 per year.

Equal Opportunity & Accommodations

We hire talented people from a wide range of backgrounds. If you’re excited about this role but don’t meet every bullet, we still encourage you to apply. Notion is an equal opportunity employer and does not discriminate on the basis of any legally protected characteristic. Consistent with applicable law, we will consider for employment qualified applicants with arrest and conviction records. Notion provides reasonable accommodations during the application process; if you need one, please let your recruiter know.

Notion is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. Notion considers qualified applicants with criminal histories, consistent with applicable federal, state and local law. Notion is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, please let your recruiter know.