Product Marketing Manager

Natter; United States; Remote; USD 120,000 - 170,000; Full time

Job summary

Natter, the enterprise AI voice platform, is seeking a Senior Product Marketing lead to shape how we communicate value, differentiate in a fast-moving market and drive adoption across large enterprises. You will own positioning, messaging, and go-to-market strategy, collaborating with product and sales to bring new capabilities to market online and with customers.

You’ll translate complex technology into clear, commercially compelling narratives, conduct customer research, and develop proof

Qualifications

• Role requires proven B2B SaaS product marketing experience.
• Strong messaging and positioning capabilities.
• Ability to translate complex tech into clear customer narratives.
• Excellent writing and communication skills.
• Experience partnering with Product and Sales to drive GTM.

Responsibilities

• Positioning and messaging - define value, differentiation and market fit.
• Use cases and go-to-market strategy - identify priority problems and personas.
• Sales enablement and customer proof - provide narratives, collateral and case studies.
• Competitive and market intelligence - monitor shifts and advise positioning.
• Product launches - lead GTM for major new products and capabilities.

Skills

Product marketing

B2B SaaS

Positioning & messaging

Customer insights

Sales enablement

Strategic thinking

Communication

Job description

Natter is the first AI voice platform for enterprise employee listening. Instead of static surveys, Natter enables real-time, voice-led conversations with thousands of employees - capturing, analyzing, and synthesizing qualitative insight at enterprise scale.

Natter is already being used by some of the world’s largest companies, ranging from big four consultancies like Accenture and Deloitte, global enterprise organizations like LEGO Group and ServiceNow, to technology innovators like Miro.

Natter’s conversational AI platform allows tens of thousands of users to simultaneously share ideas and feedback through real-time video conversations. Its uniquely scalable tech allows anyone with a smartphone to, literally, have a say on the most important decisions - ranging from workplace strategy, sales enablement, to new product offerings.

They have recently closed a $15M Series A ($23m total) and launched Natalie, the world’s first real-time, Conversational AI-Voice Agent for the workforce. Natalie will redefine the future of people listening, engaging employees through live, meaningful conversations and transforming thousands of real-time discussions into actionable insights. These insights inform strategy, transformation, culture, product, and go-to-market initiatives - helping organisations turn employee voice into tangible business impact.

Location

Remote-first: GMT ±3 with flexible, fluid work options that support in-person collaboration where it makes sense.

We’re committed to building a diverse team and welcome people from all backgrounds to apply. If you’re excited about this role and our mission but aren’t sure you meet every qualification, reach out anyway. You may be just the right candidate.

What you'll own

• Positioning and messaging - define how we communicate Natter's value, differentiation and place in a rapidly evolving market, translating complex and unfamiliar concepts into compelling customer narratives.

• Use cases and go-to-market strategy - identify and sharpen our priority customer problems, personas and use cases, working with commercial and product teams to bring them to market.

• Sales enablement and customer proof - equip our commercial teams with effective narratives, collateral, competitive responses, case studies and evidence that support complex enterprise sales.

• Competitive and market intelligence - monitor emerging competitors, adjacent categories and market shifts, translating insights into differentiated positioning and strategic recommendations.

• Product launches - lead go-to-market planning for major new products, capabilities and use cases, from proposition development through to adoption.

What we're looking for

• Strong Product Marketing experience in B2B SaaS, ideally with complex products sold to large enterprises.

• Demonstrated success in positioning and messaging, particularly for emerging categories, innovative products or unfamiliar customer propositions.

• Ability to translate complex technology into clear, commercially compelling narratives, supported by excellent writing and communication skills.

• Strong customer research and commercial instincts, with the ability to identify meaningful buyer problems, evaluate opportunities and shape go-to-market priorities.

• Experience partnering with Product and Sales to influence strategy, enable consultative selling and bring new capabilities to market.

• Hands-on, strategic and comfortable with ambiguity - able to independently own initiatives, deliver high-quality work and make pragmatic prioritisation decisions in a fast-moving startup environment.

Particularly valuable experience

• Working on AI-native products, particularly those requiring customer education or applying new ways of working.

• HR tech, employee experience, qualitative research, insights or enterprise transformation.

• Being the first or early Product Marketing hire in a startup or scale-up.