Product Marketing Manager

Tanktechsolutions; Northern (KY); Hybrid; USD 120,000 - 160,000; Full time

Job summary

TankTech Solutions is seeking a Senior Manager of Product Marketing to own the end-to-end product marketing function and drive strategic marketing plans. You will oversee campaigns, assets, and metrics while enhancing brand awareness and equity across the organization.

In this role, you will lead the Product Marketing team to support the Business Development team in achieving sales and growth objectives through compelling messaging and effective campaigns, and plan go-to-market strategies for

Responsibilities

• The Senior Manager, Product Marketing will own the end-to-end responsibilities for the product marketing function.
• He/she will be responsible for creating and executing the strategic marketing plans, including campaign identification, creation of marketing assets and materials, tracking of marketing campaign success metrics.
• The Senior Manager Product Marketing will work as part of the larger Marketing organization at TankTech Solutions to maintain and enhance brand awareness and equity.
• This role will oversee and manage the Product Marketing team to support our Business Development team in achieving sales and growth objectives through the creation of compelling messaging and execution of effective marketing campaigns.
• Plan the marketing support and go to market strategy surrounding the launch of new products and releases and manage the cross-functional implementation of marketing plans across the organization;
• Manage a team of product marketing professionals providing direction and overseeing work.

Job description

Responsibilities

• The Senior Manager, Product Marketing will own the end-to-end responsibilities for the product marketing function
• He/she will be responsible for creating and executing the strategic marketing plans, including campaign identification, creation of marketing assets and materials, tracking of marketing campaign success metrics
• The Senior Manager Product Marketing will work as part of the larger Marketing organization at TankTech Solutions to maintain and enhance brand awareness and equity
• This role will oversee and manage the Product Marketing team to support our Business Development team in achieving sales and growth objectives through the creation of compelling messaging and execution of effective marketing campaigns
• Plan the marketing support and go to market strategy surrounding the launch of new products and releases and manage the cross-functional implementation of marketing plans across the organization;
• Manage a team of product marketing professionals providing direction and overseeing work;