Product Marketing Manager

Forterra; Arlington (TX); On-site; USD 90,000 - 150,000; Full time

Benefits offered by this job

Healthcare benefits

20 days PTO per year

7 weeks parental leave

$9k tuition reimbursement

401(k) with company match up to 4%

Job summary

Forterra is seeking a Product Marketing Manager to own positioning and messaging across its Autonomous Mission Systems portfolio, translating complex tech into clear, differentiated market narratives. The role sits at the intersection of marketing, growth, and engineering, partnering with product and sales to win programs.

You’ll distill technical milestones into market-facing proof points, enable the growth team with strategic messaging, and drive product launches across channels.

Qualifications

• 4–6 years of experience in product marketing, ideally within defense technology, robotics, autonomy, or another deeply technical B2B domain.
• Proven ability to distill complex technical systems into clear, compelling messaging for non-engineering audiences
• Experience planning and executing product launches
• Exceptional writing skills across formats, from messaging frameworks to sales collateral
• Strong communication skills and the ability to work cross-functionally with product, engineering, and marketing teams

Responsibilities

• Own product positioning across the four pillars of the Autonomous Mission Systems portfolio, ensuring each offering is clearly differentiated, and the full-stack story holds together
• Lead product launch planning and execution, coordinating with brand, communications, and growth on timing, content, and channels
• Develop core product content(one-pagers, capability briefs, messaging frameworks, and demo narratives)
• Arm growth and business development teams with the positioning, proof points, and competitive context they need to win programs
• Maintain customer and competitive intelligence on the defense autonomy landscape to inform positioning and product strategy
• Partner withengineeringteams to turn technical milestones and roadmap developments into market-facing proof points
• Support events, demos, and campaigns with product messaging and subject-matter input

Skills

Product marketing

Messaging

Launch planning

Technical writing

Cross-functional collaboration

Job description

About the role

The Product Marketing Manager owns how Forterra’s products are positioned, messaged, and brought to market. This role sits at the intersection ofmarketing, growth, andengineering — translating deeply technical capabilities across our four pillars (Mobility, Communications, Compute, and Sensing) into clear, differentiated messaging that resonates with defense decision-makers, program offices, and industry partners.

You will define what we say about our products and why it matters to the mission. That means getting deep into the technology, understanding how operatorsactually useit, and distilling it all into messagingthat’ssharp,accurate, andmemorable. This role is ideal for a strong technical writer and translator who thrives on making complex technology understandable and compelling

What you’ll do

• Own product positioning across the four pillars of the Autonomous Mission Systems portfolio, ensuring each offering is clearly differentiated, and the full-stack story holds together
• Lead product launch planning and execution, coordinating with brand, communications, and growth on timing, content, and channels
• Develop core product content(one-pagers, capability briefs, messaging frameworks, and demo narratives)
• Arm growth and business development teams with the positioning, proof points, and competitive context they need to win programs
• Maintain customer and competitive intelligence on the defense autonomy landscape to inform positioning and product strategy
• Partner withengineeringteams to turn technical milestones and roadmap developments into market-facing proof points
• Support events, demos, and campaigns with product messaging and subject-matter input

Qualifications

• 4–6 years of experience in product marketing, ideally within defense technology, robotics, autonomy, or another deeply technical B2B domain
• Proven ability to distill complex technical systems into clear, compelling messaging for non-engineering audiences
• Experience planning and executing product launches
• Exceptional writing skills across formats, from messaging frameworks to sales collateral
• Strong communication skills and the ability to work cross-functionally with product, engineering, and marketing teams

Preferred Qualifications

• Familiarity with defense customer dynamics, including program offices, acquisition pathways, and mission priorities
• Experience building sales enablement programs from scratch
• Background marketing hardware/software integrated systems or platform portfolios
• Comfort operating in fast-moving environments where priorities evolve and speed matters

Why Forterra?

At Forterra, you’ll have the opportunity to work on cutting-edge technology with the potential to transform defense operations and protect lives. You’ll join a team that values curiosity, urgency, and collaboration, and you’ll play a critical role in shaping the future of autonomy in national security.

Travel Requirements:

Up to 25% travel may be required for this role.

The salary range for this role is an estimate and is based on a wide variety of compensation factors. The salary offered to candidates will vary based on a variety of factors including (but not limited to) relevant work experience, education, specialized training, critical expertise, training, and more. Equity in Forterra is included in most of our full-time, high-demand roles and is therefore considered part of Forterra’s overall compensation package. In addition to base salary and equity, Forterra offers competitive benefits for full-time employees including:

• Premium Healthcare Benefits: Three plan options, including an HSA-eligible plan, with Forterra covering 80% of the plan premium for you and your dependents.
• Basic Life/AD&D, short and long-term disability insurance plans 100% covered by Forterra, plus the option to purchase additional life insurance for you and your dependents.
• Extremely generous company holiday calendar including a winter break in December.
• Competitive paid time off (PTO) offering 20 days accrued per year.
• A minimum of 7 weeks fully paid parental leave for birth/adoption.
• A $9k annual tuition reimbursement or professional development stipend.
• Fully stocked beverage refrigerators with all the Celsius your little heart desires.
• 401(k) retirement savings plan, including traditional, Roth 401(k), and after-tax deferral with company match up to 4%.

Forterra is an equal-opportunity employer, providing and promoting equal employment opportunity in accordance with local, state, and federal laws. Forterrans are unique, talented individuals who are united through a shared passion to deliver autonomous systems that enable national resilience and a robust supply chain. All qualified applications will receive equal consideration for employment.