Product Marketing Engineer

Diodes Incorporated; Plano (TX); On-site; USD 90,000 - 140,000; Full time

Job summary

Diodes Incorporated in Plano, TX is seeking a Product Marketing Engineer for Isolation Products to bridge engineering and market intelligence and drive revenue growth in the US.

You will implement go-to-market strategies, engage with customers and channel partners, gather application requirements, and coordinate cross-functional teams to deliver compelling value propositions and successful design-ins.

Qualifications

• Bachelor’s degree in electrical engineering, marketing, or related field.
• Strong ability to merge technical depth with commercial strategy.
• Experience in market analysis, business case development, and competitive positioning.
• Excellent communication and presentation skills.

Responsibilities

• Implement go-to-market strategy in the US to achieve isolation revenue growth.
• Engage directly with US customers, channel partners, FAEs and sales to promote isolation products and gather requirements.
• Create regional opportunities and build isolation product value propositions at customers.
• Follow up design sockets and secure opportunities to design-in and design-wins.
• Support RFIs, pricing, planning activities.
• Coordinate cross-functional teams e.g. designer, quality, and manufacturing.
• Facilitate new product releases and campaigns through marketing collaterals.

Skills

Market analysis

Strategic thinking

Communication skills

Presentation skills

Cross-functional collaboration

Education

Bachelor’s degree in electrical engineering, marketing, or related field

Tools

Digital isolators

Gate drivers

Automotive/industrial systems

Job description

Product Marketing Engineer for Isolation Products

Product Marketing Engineer for Isolation Products

• Isolation product is one of the focus strategic growth areas in Power Management Product Division.
• Driving Diodes solution enhanced in AI Server, Automotive EV, Industry and Telecom Power applications.
• Bridges technical engineering and market intelligence to achieve isolation revenue growth targets and Diodes isolation market share in US.
• Penetrating key customers and driving design-in, design-wins across customers in US

Job Title

Product Marketing Engineer

Location

Plano, TX - Onsite

About the Role

Power Management Product Division

Product Marketing Engineer for Isolation Products

• Isolation product is one of the focus strategic growth areas in Power Management Product Division.
• Driving Diodes solution enhanced in AI Server, Automotive EV, Industry and Telecom Power applications.
• Bridges technical engineering and market intelligence to achieve isolation revenue growth targets and Diodes isolation market share in US.
• Penetrating key customers and driving design-in, design-wins across customers in US

What You’ll Do

• Implement go-to-market strategy in US to achieve isolation revenue growth.
• Engage directly with US customers, channel partners, FAEs and sales to promote isolation products and gather customer application requirements.
• Creating reginal opportunities and building isolation product’s value propositions at customers.
• Follow up the design sockets and secure opportunities to design in and design wins.
• Support RFIs, pricing, planning activities.
• Coordinate cross-functional team eg. designer, quality, and manufacturing team.
• Facilitate new product release and campaigns through marketing collaterals.

Who You Are

Minimum Qualifications

• Bachelor’s degree in electrical engineering, marketing, or related field.
• Strong ability to merge technical depth with commercial strategy.
• Experience in market analysis, business case development, and competitive positioning.
• Excellent communication and presentation skills.

Preferred

• 3+ years of semiconductor industry experience and relevant professional experience in a similar role or functional area.
• Experience with digital isolators, gate drivers, or industrial/automotive systems.
• International customer engagement experience
• English proficiency is required; Bilingual (Chinese) is a plus.

Core Competencies

• Customer Oriented opportunities creation skills
• Cross-functional working skills
• Strategic product management and design-in skills

Life at Diodes

Diodes Incorporated delivers advanced analog and power semiconductor solutions to the world’s leading technology companies, driving innovation, efficiency, and performance across high‑growth markets. Our teams collaborate across engineering, manufacturing, and corporate functions in a fast‑paced, transparent culture guided by Integrity, Commitment, and Innovation.

We design reliable technology that improves the world—while prioritizing sustainability, safety, and employee well‑being.

Our Vision: Inspire future technology through leading semiconductor solutions.

Diodes Incorporated is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.