Product Marketing Associate - Semiconductors

Applied Materials; Gloucester (MA); On-site; USD 88,000 - 121,000; Full time

Job summary

Applied Materials in Gloucester, MA is seeking a New College Grad for a sales/marketing role focused on market penetration and product positioning. You will collaborate across teams to drive competitive advantage and revenue growth.

The role involves pricing support, competitive analysis, and cross-functional product development with 25% travel and relocation eligibility. A comprehensive benefits package accompanies this opportunity.

Responsibilities

• Develops moderate scope business & marketing plans; assesses market penetration and product positioning to drive revenue and market share.
• Recommends investment decisions for new product development.
• Conducts competitive analysis for specific products or product lines; supports Red Team Analysis.
• Assists with pricing strategies to build and protect market leadership while improving margins and tools for product introductions.
• Partners with Engineering, Manufacturing and Sales to develop new products and enhance existing ones and communicate market needs and timelines.
• Understands technical and business environments; helps develop strategies to meet business objectives.
• Supports field to optimize account partnerships and opportunities for penetration.
• Manages release of moderately difficult products through end of their life cycle.

Job description

Applied Materials in Gloucester, MA is seeking a New College Grad for a sales/marketing role focused on market penetration and product positioning. You will collaborate across teams to drive competitive advantage and revenue growth.

The role involves pricing support, competitive analysis, and cross-functional product development with 25% travel and relocation eligibility. A comprehensive benefits package accompanies this opportunity.