Product Manager (SMB Growth)

Perplexity AI; New York (NY); On-site; USD 120,000 - 180,000; Full time

Job summary

Perplexity AI is seeking a high-velocity Product Manager to own the SMB design partner program from end to end, partnering with design and engineering to test real workflows and demonstrate revenue impact. You will recruit and onboard partners, define engagement metrics, and design market-ready skill packs.

You will translate partner feedback into a prioritized roadmap, collaborate with connectors and capabilities teams, and drive case studies with product, growth marketing, and partnerships.

Qualifications

• Strong written and verbal communication; comfortable running a working relationship with a founder or head of marketing.
• 2 years in investment banking, strategy consulting, or a comparable high-intensity analytical role.
• 2–4 years of total work experience with a strong academic record.
• Experience running or working closely with real marketing workflows: paid social, lifecycle, CRO, or SEO.
• Comfortable with writing prompts and building end-to-end automation systems.
• Experience with Shopify, Klaviyo, Meta Ads Manager, or similar operator tools.

Responsibilities

• Own the SMB design partner program end to end and validate real workflows to prove revenue impact.
• Recruit and onboard design partners; define partner profiles and metrics for engagements.
• Build and iterate on first-party skill packs to meet operator value benchmarks.
• Turn partner feedback into a prioritized roadmap for skills and connectors.
• Drive case studies with product, partnerships, and growth marketing; measure results and package for channels.
• Drive adoption through onboarding, lifecycle, and in-product recommendations.

Skills

Communication

Writing

Analytical thinking

Product intuition

SQL

Marketing tools

Education

Strong academic record

Tools

Shopify

Klaviyo

Meta Ads Manager

TikTok Ads

Job description

Responsibilities

• Product Managers at Perplexity work closely with design and engineering, focusing on the product systems and experiences that help more people discover, adopt, and get lasting value from Perplexity
• Own the SMB design partner program end to end: the program where real operators run their business on Computer so we can build and test our agents against real workflows and prove Computer moves revenue metrics for SMBs
• Recruit and onboard design partners: define the partner profile, set up connectors and project context, and design the metrics each engagement should move
• Build and iterate on Computer’s first-party skill packs until the output clears the bar an operator would otherwise pay an agency for
• Turn partner feedback into a prioritized roadmap of skill, connector, and capability improvements; write the specs and drive them with the connectors and capabilities teams
• Drive case studies end to end with partnerships, product, and growth marketing: run the engagement, measure results honestly, and package them for paid, organic, and partner channels
• Drive usage expansion for our existing base of SMB operators by driving adoption for relevant capabilities through onboarding, lifecycle and in-product recommendations

Ideal Candidate

Ideal candidate should have strong communication and writing skills, the ability to envision innovative technology, and a willingness to reimagine work to be more efficient and creativeIdeal candidates combine product intuition with analytical rigor: 2 years in investment banking, strategy consulting, or a comparable high-intensity analytical role, followed by some operating experience2–4 years of total work experience with a strong academic recordYou’ve run, or worked closely alongside, real marketing workflows: paid social, lifecycle, CRO, or SEO. You know what “great” looks like to an operatorStrong written and verbal communication; comfortable running a working relationship with a founder or head of marketingYou already use agents to do real work and are comfortable writing prompts, skills, and building end-to-end automation systemsComfortable with SQL. You can pull your own cohorts, validate your own segments, and read a dashboard without waiting on a data analystOperates at high velocity. You ship daily, iterate weekly, and thrive in fast-paced, early-stage environments where processes are still being definedFounder or early employee at a DTC or e-commerce brand, a performance marketing agency, or a marketing technology companyDirect experience with Shopify, Klaviyo, Meta Ads Manager, TikTok Ads, or similar operator toolsExperience in a forward-deployed, solutions, or customer-facing product role