Product Manager, Patient and Nurse Marketing, Bladder Portfolio

6014-Janssen Biotech, Inc. Legal Entity; Horsham (PA); On-site; USD 90,000 - 120,000; Full time

Job summary

Johnson & Johnson in Horsham, PA is hiring a Product Manager, Patient and Nurse Marketing for the Bladder Cancer Portfolio. You will partner with Product Directors to shape strategy, translate patient and nurse insights into coordinated execution, and lead education initiatives for patients, care partners, and nurses.

Requires bachelor’s degree, 5 years experience with 2 years in marketing, willingness to travel up to 25%. Oncology experience preferred; MBA is a plus.

Qualifications

• Bachelor’s degree required; MBA helpful.
• Minimum 5 years in related roles, with 2+ years in marketing or commercial insight.
• Experience in healthcare or pharmaceutical industry is a plus.

Responsibilities

• Develop, own, and execute personal promotion strategies for patients and care partners, including strategic and tactical planning, agency leadership, and review through internal approvals.
• Support strategy and content development for sales meetings and customer-facing resources for field-based teams, including Oncology Clinical Educators and nurses.
• Partner with Patient Advocacy and Communications to strengthen the J&J Bladder Cancer team’s presence and visibility at relevant local advocacy events.
• Engage and align with field teams to support the effective use of materials and gather actionable insights through the Field Advisory Board.
• Collaborate with cross-functional teams and external partners to develop high-quality resources for patients, care partners, and nurses.

Skills

Advertising

Brand Identity

Brand Positioning

Brand Reputation

Budget Management

Content Management

Data Analysis

Data Reporting

Digital Marketing

Tactical Planning

Interpersonal Influence

Financial Analysis

Sales Promotions

Technical Credibility

Education

Bachelor’s degree

MBA

Job description

At Johnson & Johnson,we believe health is everything. Our strength in healthcare innovation empowers us to build aworld where complex diseases are prevented, treated, and cured,where treatments are smarter and less invasive, andsolutions are personal.Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.Learn more at jnj.com.

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function: Marketing Job Sub Function: Advertising & Promotions Job Category: Professional All Job Posting Locations: Horsham, Pennsylvania, United States of America Job Description: Johnson & Johnson is currently recruiting a Product Manager, Patient and Nurse Marketing, Bladder Cancer Portfolio, located in Horsham, PA.

About Oncology Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow. Our Oncology team is focused on the elimination of cancer by discovering new pathways and modalities to finding treatments and cures. We lead where medicine is going and need innovators with an unwavering commitment to results. Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way. Learn more at https://www.jnj.com/innovative-medicine

The Product Manager will partner with Product Directors to advance the patient and nurse experience strategy for the Bladder Cancer Portfolio. This role is responsible for translating patient and nurse strategies into coordinated, insight-driven execution. The Product Manager will help shape strategy, execute core elements of the tactical plan, and lead patient, care partner, and nurse education initiatives, including content development and channel optimization.

Key Responsibilities Include:

• Develop, own, and execute personal promotion strategies and tactics for patients and care partners, including strategic and tactical planning, agency leadership, and review through the appropriate internal approval processes.
• Support strategy and content development for sales meetings and customer-facing resources for field-based teams, including Oncology Clinical Educators and nurses.
• Partner with Patient Advocacy and Communications to strengthen the J&J Bladder Cancer team’s presence and visibility at relevant local advocacy events.
• Engage and align with field teams to support the effective use of materials and gather actionable insights through the monthly Field Advisory Board.
• Collaborate with Procurement, HH Global, and external partners to manage the production of printed materials that support field execution and the new-patient experience.
• Collaborate with cross-functional teams, external patient advocacy organizations, and key stakeholders to gather insights and develop high-quality, relevant resources for patients, care partners, and nurses.
• Lead the prioritization of AI-enabled initiatives in partnership with U.S. and Global Marketing teams, ensuring alignment with business objectives and patient and nurse experience priorities.

Qualifications:

Required:

A minimum of a Bachelor’s degree is required; MBA or advanced degree in related field is helpful. A minimum of 5 years of work experience, with 2 years in marketing, sales, sales learning and development, healthcare professional, sales leadership and/or commercial insight strategy experience, and/or experience in a qualified leadership development program Experience with project management Healthcare experience or pharmaceutical industry knowledge Ability to travel up to 25% which may include overnight and weekend travel

Preferred:

Experience in oncology Demonstrated commitment to learning emerging technologies, such as AI, through exploration, iteration, and applying new tools over time Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act. Johnson and Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, please email the Employee Health Support Center ([e-mail]) or contact AskGS to be directed to your accommodation resource.

#LI-Hybrid

Required Skills:

Preferred Skills: Advertising, Brand Identity, Brand Positioning Strategy, Brand Reputation Management, Budget Management, Content Management, Customer Intelligence, Data Analysis, Data Reporting, Data Savvy, Design Mindset, Digital Marketing, Execution Focus, Financial Analysis, Interpersonal Influence, Performance Measurement, Process Improvements, Sales Promotions, Tactical Planning, Technical Credibility

At Johnson & Johnson,we believe health is everything. Our strength in healthcare innovation empowers us to build aworld where complex diseases are prevented, treated, and cured,where treatments are smarter and less invasive, andsolutions are personal.Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.Learn more at https://www.jnj.com/.